Learnings and Missteps by Depth Builder

The Learnings and Missteps Podcast is about unconventional roads to success and the life lessons learned along the way. You will find a library of interviews packed with actionable take aways that you can apply as you progress on your path to Becoming the Promise You are Intended to Be. Through these interviews you will learn about the buttons you can push to be a better leader, carve your own path, and build your influence. Find yourself in their stories and know that your path is still ahead of you.

Learnings and Missteps by Depth Builder is a education podcast hosted by Jesse, with 243 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Jesse hosts Learnings and Missteps by Depth Builder, a education show with 243 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #243

  From Backhoes to CEO: How Tim Tuoni Built a Site Development Company from the Ground Up

  Aug 13, 20261h 3mS3

  Tim Tuoni went from riding backhoes as a kid to running Tuoni Site Development, and he's got zero patience for people who think construction guys are just difficult for the sake of it. In this episode, Tim breaks down what actually gets mislabeled as "a-hole energy" in this industry: it's standards. It's direct communication. It's not tolerating half-effort on a highway job where mistakes cost real money and real safety. He and Jesse dig into what it's like building a company under public scrutiny, including dealing with the YouTube and social media critics who've never swung a hammer but have plenty of opinions. Tim also gets real about the moment that changed his trajectory: walking off a job after a safety incident and taking a leap into subcontract work before he was "ready." He talks about the mechanical skills that saved him money and made him dangerous in a good way, how he uses LinkedIn every single day to market himself and scout opportunities, and why he now shows up for Crew Collaborative classroom talks to give students a real alternative to the college-or-bust narrative. If you need a reset on what actually matters in this trade, Tim's closing line says it all: "It's just f*ing dirt. You're never above a shovel." Connect with Tim https://www.linkedin.com/in/timothy-tuoni-16730893/ https://tuonisitedevelopmentllc.com/ In this episode: Why the industry's reputation for being "difficult" is really about standards Building a business in the age of social media critics The safety incident that pushed Tim into entrepreneurship Using LinkedIn as a daily marketing and research tool Why he's showing up in classrooms to change how kids see this career path 00:00 Just Dirt Mindset 00:18 Meet Tim Toonie 02:09 Construction People Standards 05:41 Mentors And Online Critics 09:52 Why Equipment Life Chose Him 13:03 First Machines First Memories 15:24 Skid Steer Lessons And Antics 18:25 Getting Hired Certified Today 21:09 Starting His Own Company 24:39 Resourcefulness Under Pressure 30:27 Saving Money With Repairs 33:03 Time Versus Money Skills 33:59 DIY Marketing Learning Curve 35:28 LinkedIn Outreach Playbook 39:28 Creative Prospecting For Contractors 42:35 Why He Volunteers 44:02 Trades Versus College Paths 51:27 Where To Connect Online 54:48 Promise Intended To Be 58:00 Never Above A Shovel Lets leave the Construction Industry Better than We Found It https://www.depthbuilder.com/construction-leadership-lab Download the free PDF copy of Becoming the Promise You are Intended to Be

  ListenShow Notes
• 

  Episode #242

  Construction Leadership Lab: The Room Where the Real Talk Happens

  Aug 6, 202624 minS3

  Leadership in construction is lonely. The 2 a.m. gut-check calls. The mistakes nobody at the office needs to know about. The moments where "fake it till you make it" stops working and you just need someone who gets it. This episode, Jesse opens the door to something new: the Construction Leadership Lab: a peer community built for leaders who are done pretending they have it all figured out. This isn't a networking group. It isn't a highlight reel. It's a room for GCs, subs, owners reps, coaches, and service providers across the U.S. and Canada who are ready to trade the polished version of leadership for the real one. What's inside: Monthly live calls — recorded and shared as a members-only podcast, so nobody misses a session Fishbowl coaching — bring real problems, get real input, leave with a real commitment Book study — one book every three months, discussed as a group, not just read alone Selfish Servant Cheat Sheets — a weekly newsletter built to make leadership stick The Vault — templates and checklists ready to use on the job, not just in theory Three rules keep the room honest: be generous, be fearless, be cool. Ask how people want to be treated. Be more interested than interesting. Know when to pass the mic. If leadership in construction has ever cost you sleep, this is the group built for that. Listen now. Then go save your seat in the Lab. 00:00 Leadership Is Human 00:20 Why Leaders Need Support 01:52 Introducing The Lab 02:50 Core Features Overview 04:52 Calls Schedule and Focus 05:09 Book Study Deep Dives 08:12 Fishbowl Problem Solving 11:07 Commitments and Accountability 13:05 Weekly Newsletter Value 13:46 Content Vault Resources 15:17 Mission and Purpose 16:17 Community Guidelines 21:53 Join or Keep Listening Lets leave the Construction Industry Better than We Found It https://www.depthbuilder.com/construction-leadership-lab Download the free PDF copy of Becoming the Promise You are Intended to Be

  ListenShow Notes
• 

  Episode #241

  Why "Pass/Fail" Thinking Is Killing Your Momentum

  Jul 30, 202628 minS3

  Ever quit on a goal the moment it stopped feeling like a win? This week's episode breaks down why treating progress as pass/fail is the quiet reason so many goals stall out before they get traction. He unpacks the start-stop cycle: new goals always run into friction from commitments you already have, and pass/fail thinking punishes you for that friction instead of accounting for it. Using fitness as the example, Jesse shows how to build momentum differently, going from zero to one, chaining back-to-back reps, hitting a three-time streak, and only then raising the bar. Small wins aren't consolation prizes. They're the mechanism. Next Jesse introduces "bookends": instead of judging a goal week to week, you set a real time horizon and a single checkpoint down the road; like committing to a podcast for 12 months no matter what the download numbers say early on. That container is what lets you actually learn, build relationships, and stumble into upside you couldn't have planned for (Jesse points to finding his own voice as one example). Lastly, Jesse closes on why this matters beyond the goal itself, framing success not around hitting a number, but around impact, using his own book as the example: if it helps even one person, it did its job. 00:00 Escape Win Lose Thinking 03:04 Celebrate Zero to One 06:07 Back to Back and Streaks 10:01 Feedback Loops Beat Perfection 12:20 Shift Two Bookends 15:54 Podcast Bookend Example 18:51 Discovering Your Voice 20:58 Impact Based Goals 23:05 Book Link and Share It 24:19 Wrap Up and Next Steps Lets leave the Construction Industry Better than We Found It https://www.depthbuilder.com/construction-leadership-lab Download the free PDF copy of Becoming the Promise You are Intended to Be

  ListenShow Notes
• 

  Episode #240

  The Real Reason Construction Tech Dies in the Field with AJ Waters

  Jul 23, 20261h 4mS3

  AJ Waters wanted to design stadiums. Instead, he ended up rebuilding the operating system for one of the largest construction companies in the world and learning, the hard way, why so many digital transformations quietly collapse in the field. In this episode, AJ takes Jesse inside the messy reality of tech adoption at scale: what it was really like leading a major platform overhaul at Kiewit, why executives sometimes override the "right" decision for reasons that have nothing to do with the data, and the uncomfortable truth about who construction software has historically been built for and who's been left out. They also get into: Why teams keep optimizing for the back office while the people actually swinging hammers get ignored What evaluating project management platforms for Google's data center builds taught AJ about alignment vs. politics The surprising throughline between his childhood Lego obsession and how he approaches problem-solving today Why AJ started The Engineered Life to talk about "superpowers" most people don't even know they have If you've ever wondered why the tools that look perfect in a boardroom fall apart on-site, or why subcontractors always seem to get the short end of the software stick, this one's for you. By the end, you'll understand why AJ measures success by one simple standard: whether he left people, and situations, better than he found them. 00:00 Executive Override Reality 00:18 Meet AJ Waters 02:00 Lego Builds and Movie Nerd 03:23 Rebuilding Memorial Stadium 05:38 Dreaming of Stadiums 08:31 Not Smart Enough to Engineer 11:01 Design vs Construction Life 11:23 LnM Listener Shoutout 13:55 Why Construction Fits People 17:48 First Digital Takeoff Win 20:16 Resourcefulness and Problem Solving 25:17 iPhone Sparked Tech Interest 27:56 Volunteering for Transformation 29:48 Change Resistance on Site 31:32 Design for Field Users 33:20 Workarounds and Training Gaps 34:58 From Internal Tools to Innate 35:50 Owner Side Lessons at Google 40:07 Systems vs Human Behavior 42:50 Procore vs PlanGrid Politics 44:50 Tech Ignores Subs and Owners 46:27 AI and Platform Advantage 51:15 EngiNerd Life Origin Story Lets leave the Construction Industry Better than We Found It https://www.depthbuilder.com/construction-leadership-lab Download the free PDF copy of Becoming the Promise You are Intended to Be

  ListenShow Notes
• 

  Episode #239

  Too Much for Some, Just Right for Others: Amy Cordero-Houk on Being Authentic, Unapologetic, and Done with Chasing Everyone's Approval

  Jul 16, 20261h 7mS3

  There's a version of "authentic" that's just an excuse to be obnoxious. Amy Houk isn't that version. Amy is the president of National Lien Services and RSC Preliminary Lien Services and joins Jesse to talk about turning 50 and how that moment changed everything: she stopped caring about most things and started caring a lot more about the things that mattered. She gets real about the line between authenticity and being difficult, why she owns her role in conflict instead of playing the victim, and the apology she almost didn't give (but did). They also dig into saying the quiet part out loud, why boundaries beat manipulation every time, and how to spot a narcissistic dynamic before it costs you. Then Amy pulls back the curtain on the side of construction most people ignore until it's too late — protecting your payments and mitigating risk before a project turns into a collections nightmare. Listen now, and find Amy online for more on risk, contracts, and getting paid what you're owed. https://www.linkedin.com/in/amyhouk/ 00:00 Not Too Much 00:18 Meet Amy Houck 02:59 Desert Whales Icebreaker 04:49 Writing Like Yourself 06:23 Authenticity As Brand 09:20 Finding Courage At Fifty 09:54 Mom The Powerhouse 12:19 Shout Out Segment 13:13 Authentic Not Obnoxious 18:01 Men Versus Boys 18:19 Gen X Follow Up Email 22:24 Truth With Kindness 25:16 Narcissism Talk 29:41 What Lien Services Do 32:31 Leading By Educating 34:32 Monthly Live Webinars 35:24 Respecting Construction Risk 37:37 Ranch Roots Work Ethic 39:07 Service Driven Leadership 42:10 Authenticity And Influence 45:02 Posers And Being Enough 47:37 Honesty With Responsibility 49:06 Narcissist Fallout Lesson 53:29 How To Start Authentic 58:31 Promise To Stay Open 01:02:32 Where To Find Amy Lets leave the Construction Industry Better than We Found It https://www.depthbuilder.com/construction-leadership-lab Download the free PDF copy of Becoming the Promise You are Intended to Be

  ListenShow Notes

Recent guests on Learnings and Missteps by Depth Builder. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.