Life in Digital
The She Suite: From First Employee to CMO, The Power of Mentorship with Hester Bates
In this episode of The She Suite, host Sonia Atwal is joined by Hester Bates, CMO at True Rights, to explore her career journey from being Influencer’s first employee to becoming a CMO and leading marketing at True Rights. Hester reflects on how growing with a business from its earliest stages shaped her approach to leadership, as well as the lessons she has carried throughout her career. Hester shares what she has learned from both being mentored and mentoring others through initiatives such as Girls in Marketing, the advice that has stayed with her, and why some of her most influential managers have been men. Sonia and Hester also discuss what meaningful allyship looks like in practice and how leaders can better support and champion women in the workplace. The conversation also explores Hester’s experience as a female leader at board level, the progress still needed around representation and inclusion, and the advice she wishes she could give her younger self. Tune in for an honest conversation about mentorship, allyship and what it really means to build a career and lead with purpose.
