Luxe Consumer IQ

Welcome to Luxe Consumer IQ — the podcast that reveals how modern luxury really works. Hosted by Emilia Simonin, a former Insights Director and global consumer & market intelligence leader with senior experience at L’Oréal and LVMH’s Moët Hennessy, the series decodes the psychology, strategy, and consumer intelligence behind the world’s most influential luxury brands. For ambitious professionals ready to elevate their thinking, your next level starts here.

Luxe Consumer IQ is a arts podcast hosted by Unknown Host, with 0 episodes on record and a Required Pod Score of 80.

Unknown Host hosts Luxe Consumer IQ, a arts show with 0 episodes published.

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  Episode #25

  Luxury Renaissance Explained: What It Means for Brand Strategy

  Sep 29, 202625 min

  Luxury is changing - from what consumers value to where growth is coming from, who gets to define luxury and how AI is reshaping discovery. So what should luxury professionals actually be paying attention to? In this solo episode of Luxe Consumer IQ , host Emilia Simonin unpacks some of the key ideas behind Luxe Renaissance , co-authored by Eric Briones and Anaïs Duquenne, and connects them with wider consumer and market intelligence to examine four major shifts shaping the future of luxury: Price, perceived value and the return to fair value Transformative luxury, wellness and longevity Post-Western luxury and the rise of new centres of cultural authority AI, agentic commerce and the changing luxury discovery journey The episode explores what these shifts could mean for luxury brands — from changing sources of competition and consumer spending to new growth opportunities — and how luxury professionals can turn market intelligence into better strategic decisions. If you work in luxury, premium, marketing, insights or strategy, this is a practical guide to understanding some of the forces reshaping the industry — and what they could mean for your work. (00:00) Unpacking the big shifts in luxury (04:15) Re-evaluating value and restoring brand aura (07:23) Transformative luxury, wellness, and longevity (13:10) Post-Western luxury and the rise of local powerhouses (17:39) Commercial AI and agentic commerce (22:15) The expanding definition of the luxury premium (22:45) Introducing Luxe Insights Academy Luxe Insights Academy: www.luxeconsumeriq.com/programmes | www.luxeconsumeriq.com/waitlist Newsletter: www.luxeconsumeriq.com/newsletter YouTube: www.youtube.com/luxeconsumeriq Follow @luxeconsumeriq on social media. Get the book - Luxe Renaissance : https://www.dunod.com/entreprise-et-economie/luxe-renaissance-6-voies-pour-transformer-luxe Episode 23 with Altiant ' What High-Net-Worth Consumers Actually Want from Luxury Brands' https://open.spotify.com/episode/7kjNpQQzO8fA0ihpWL1Iph?si=ce918a30148142ea Episode 20: 'How Luxury Brands Drive Revenue Growth Without Destroying Desire' https://open.spotify.com/episode/5yOmss6jV768sFgqiTV7wb?si=0f0f8253a2744655 Episode 17: 'How to Use AI in Luxury Marketing Without Losing the Brand https://open.spotify.com/episode/65yuVBC8vkUN37lBX0cosy?si=99b7bafd2f36417f

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  Episode #24

  What It Actually Takes to Break Into Luxury as an International Grad

  Sep 15, 202622 min

  Studying luxury is one thing. Building a career in it is another. For international graduates in particular, the path into the industry can feel surprisingly opaque. What do luxury maisons actually look for when you don’t yet have years of experience? How do you stand out among equally qualified candidates? And once you’re inside, what does it take to build credibility and progress? In this episode of Luxe Consumer IQ, I’m joined by Kaela Imani , who studied luxury management across Spain, France, the US and Australia and is now working in sales and communications at L’Objet in Paris. We have a candid conversation about the transition from studying luxury to working inside the industry — what helped Kaela break in, what surprised her once she did, and the lessons she wishes she had understood earlier. If you’re an international student, recent graduate, or in the first few years of your luxury career, this episode will give you a clearer view of how to approach those early career decisions, where to focus your effort, and what it really takes to find your place and build momentum in luxury. INSIDE THIS EPISODE: • Breaking into luxury without a long track record • What can help you stand out early in your career • Making the transition from luxury education to industry • What maisons really look for in emerging talent • Navigating the unspoken codes of luxury • Building confidence and credibility when you’re starting out • The capabilities that can accelerate your progression • Finding the right place to begin your luxury career • Navigating an international career in luxury • What working in luxury in Paris is really like CHAPTER MARKERS: 00:00 Luxury work isn’t glamorous 01:00 Meet Kaela Amani 02:43 Why showing up works 03:42 Instinct vs strategy 05:26 International advantage 06:15 What luxury industry employers value 08:28 Reality vs expectations 09:49 Unspoken codes in luxury 11:18 High expectations culture in luxury 12:05 Public speaking skill gap 16:34 Advice to business school graduates interested in luxury 17:54 Working in Paris 19:12 Day in the life 21:08 Wrap up LINKS Join the course waitlist https://www.luxeconsumeriq.com/waitlist Newsletter: www.luxeconsumeriq.com/newsletter

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  Episode #23

  Luxury Renaissance: Why the Industry Isn't in Crisis — It's Changing Eras

  Sep 1, 202641 min

  Luxury isn’t in a simple downturn. It’s moving into a new era, and the old growth model is starting to work against the very things luxury is meant to protect: craft, trust, exclusivity, and meaning. In this episode, host Emilia Simonin speaks with Éric Briones (CEO of Journal du Luxe, co-founder of the Paris School of Luxury, and co-author of Luxe Renaissance) about why the current luxury “crisis” is systemic, not cyclical. We discuss what happened post-COVID, why price-led value has triggered backlash across both affluent and ultra-rich clients, and why the industry needs to shift from desirability to resonance. If you work in luxury marketing, brand strategy, consumer insights, client experience, CRM, or luxury retail, this conversation offers a clear framework for understanding what’s changing now, and what luxury may need to protect next. Inside this episode: Why this luxury crisis is internal and systemic, not an external shock Post-COVID “XXL demand”, price inflation, and the value-for-money backlash Why both affluent and ultra-rich clients can end up feeling excluded Measuring resonance: aesthetics, store experience, value for money, cultural relevance Transformative luxury: the shift from having to being (and why longevity matters) Post-Western luxury: how supply and cultural authority are shifting beyond Europe AI in luxury: where it should stay invisible, and why it’s explosive in creativity Sustainability as value: why mastering the value chain becomes part of perceived quality CHAPTER MARKERS: 00:00 Introduction 01:33 Why luxury’s crisis is systemic 02:36 Post-COVID demand surge 04:42 Affluent clients priced out 05:19 Ubiquity kills exclusivity 07:59 Defining “resonance” in luxury 09:26 The Bottega spirit in luxury 14:47 Longevity and self-optimisation 18:41 Applying transformation to marketing 20:19 Post-Western luxury power shift 25:11 Cultural appropriation vs collaboration 26:15 AI in luxury: where to draw lines 38:09 Sustainability as value for money LINKS: Luxe Renaissance – 6 voies pour transformer le luxe (Dunod): https://www.dunod.com/entreprise-et-economie/luxe-renaissance-6-voies-pour-transformer-luxe Amazon France listing: https://www.amazon.fr/Luxe-Renaissance-voies-pour-transformer/dp/2100892487 Join the course waitlist https://www.luxeconsumeriq.com/waitlist Newsletter: www.luxeconsumeriq.com/newsletter YouTube: https://www.youtube.com/@luxeconsumeriq

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  Episode #7

  What High-Net-Worth Consumers Actually Want from Luxury Brands

  Aug 18, 202646 minS2

  High-net-worth consumers are as diverse in what they value, desire and expect from luxury as any other audience. Understanding those differences is where smarter luxury strategy begins. In this episode of the Luxe Consumer IQ Podcast, host Emilia Simonin is joined by Chris Wisson and Meryam Schneider from Altiant , a specialist luxury consumer research agency focused on affluent and high-net-worth individuals (HNWIs). We explore what HNW consumers value today, how motivations and expectations differ across markets and wealth segments, and what these insights mean for the future of luxury marketing, personalisation, AI and client experience. If you work in luxury marketing, brand strategy, consumer insights, CRM or client experience, this conversation offers a fascinating perspective on the affluent consumer landscape — from segmentation and trust to the emotional experiences shaping luxury desirability. Inside this episode: Why understanding the differences between high-net-worth consumers matters for luxury strategy How affluent consumer behaviour differs across wealth tiers, cultures and genders The say-do gap in luxury: what sustainability reveals about stated values and actual behaviour How luxury brands can build trust and relevance through more meaningful communication “Quiet AI” in luxury: using AI personalisation to enhance service without losing the human touch The shift from luxury as a product to luxury as a feeling — and the growing importance of emotional outcomes How consumer research and affluent insights can inform better strategic decisions CHAPTER MARKERS: 00:00 Introduction 02:00 How to Reach High-Net-Worth Individuals 03:21 Slow Shifts and the Say-Do Gap 05:29 Segmenting Wealth Audiences 07:58 Regional Differences: China vs US 10:30 Personal Service and Quiet AI 14:55 AI Backlash and Creativity 21:29 Signals Marketers Misread 28:28 Ecosystems and Collaborations 36:34 Staying Close to Consumers 41:04 Market Confidence and Value LINKS: ATLIANT: https://altiant.com/ Join the course waitlist https://www.luxeconsumeriq.com/waitlist Newsletter: www.luxeconsumeriq.com/newsletter YouTube: https://www.youtube.com/@luxeconsumeriq

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  Episode #6

  What Separates High Performers from Real Leaders in Luxury

  Aug 4, 20261h 3mS2

  You can be brilliant in luxury business and still be invisible. Not because your work isn’t excellent, but because competence alone doesn’t build trust or accelerate your career.. In this episode, we break down what actually separates high performers from true leaders in luxury businesses, and why influence is built on a balance most ambitious professionals underplay: competence plus warmth. I speak with Celeste Halliday, a leadership and connections expert who works with global organisations and iconic luxury maisons to help their leaders grow. We explore the trust equation, the self-awareness gap, and the practical behaviours that earn trust, build influence, and make senior stakeholders want to back you. We also explore why relationship skills become more valuable, not less, in an AI-enabled workplace, and how to build presence in high-expectation environments. Inside this episode: Why competence isn’t enough to build trust in luxury environments The trust equation: competence + warmth (and how warmth gets miscalibrated) Why relationships are the real career accelerator (managing up, across, and down) The self-awareness gap: why most leaders overestimate how they’re landing How to become “connect-withable” without becoming beige A practical influence shift: stop asking “what can I get?” and start with “what do they need?” The internal consultant mindset that changes how senior leaders respond to you Presence in senior rooms: clarity, conviction, connection (and why connection comes first) Why CEOs hate escalations without solutions (and what to do instead) The human skills that will matter most as AI reshapes work (focus, critical thinking, connection) CHAPTER MARKERS: 00:00 Luxury Leadership & Trust: Why High Performers Stall 00:48 Meet Celeste Halliday 01:14 High Performer vs Leader 02:16 The Real Driver of Career Growth 04:41 Influence Without Authority 06:01 Influence in Luxury: Navigating High-Standard Rooms 10:19 Presence Without Performance 15:16 Clarity, Conviction, Connection: The Presence Framework 17:57 Speaking the Language of Leaders 19:23 CEO Bugbears: What Senior Leaders Can’t Stand 20:33 Human Skills in the AI Age: What Tech Can’t Replace 26:22 Fixing Difficult Relationships: Resetting Trust Fast 33:36 Reading Power, Status, and Subtext 36:46 Read the Room: Signals, Stakes, and Social IQ 44:47 Healthy Culture Signals 46:10 Get Noticed as a Leader: Visibility Without Self-Promo 49:53 Positivity & Warmth: The Underrated Trust Multiplier 53:20 Use AI as a Coach: Practising Conversations & Feedback 54:57 Power Can Reduce Empathy 58:05 Gratitude & Kindness: The Competitive Edge in Luxury 59:19 Luxury Pitfalls & Imposter Syndrome 01:01:38 Wrap Up: Key Takeaways + Resources LINKS: Celeste Halliday Website | Instagram | LinkedIn | Podcast Join the course waitlist https://www.luxeconsumeriq.com/waitlist Newsletter: www.luxeconsumeriq.com/newsletter Instagram: https://www.instagram.com/luxeconsumeriq/ YouTube: https://www.youtube.com/@luxeconsumeriq

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