
Episode #20
S1 E20: The Evolution of Podcast Advertising: Insights with Grant from Right Side Up
<p>Dive into the dynamic world of podcast advertising with Amelia, Adam, and special guest Grant, Director of Offline Practice at Right Side Up. </p><p><br></p><p>With nearly a decade of experience in podcast and offline media advertising, Grant unpacks the intricacies of this booming industry. From building meaningful publisher relationships to leveraging performance marketing strategies, this episode covers the ins and outs of effective podcast advertising.</p><p>Discover why podcasting has become a critical channel for both brand awareness and direct response, how data-driven insights like pixel-based attribution are reshaping the space, and why understanding...





