
Episode #4
Common Trademark Mistakes That Cost Businesses Money
<p>Episode Summary: <br> In this episode of Mark My Words, host Cole Carlson, Managing Attorney at Carlson IP Law, and co-host Michelle Rotella discuss the critical trademark pitfalls that can cost businesses dearly. They delve into common misconceptions about trademark protection, such as the false security of having an LLC or a domain name, and emphasize the importance of conducting a thorough clearance search before launching a brand. </p> <p>Cole explains the nuances of trademark rights, including the significance of federal registration and the risks of not filing early. He also shares insights into the costly consequences of in...





