Market Your Clinic

Welcome to Market Your Clinic , the podcast where we dive into the marketing and growth strategies behind successful healthcare, aesthetic, and beauty clinics. Join us as we interview innovative founders and entrepreneurs, uncovering the tips, tools, and tactics that drive their success. Whether you're looking to grow your clinic or refine your marketing game, this is the podcast for you!

Market Your Clinic is a business podcast hosted by Gabbie Aarons-Burton, with 19 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Gabbie Aarons-Burton hosts Market Your Clinic, a business show with 19 episodes published.

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  Market Your Clinic

  019: Yves Silvera: Increasing Patient Retention + Marketing That Actually Works

  Jul 6, 202652 min

  In today's podcast, Yves shares his journey in building YS Physio. We discuss effective marketing strategies, client retention techniques, and the importance of community engagement for physiotherapists looking to grow their practices. From humble beginnings in his parents garage, to running a successful multi-practitioner clinic, Yves has seen a lot of growth over the years! Links: https://www.instagram.com/YSPhysio/ https://www.instagram.com/marketyourclinic Chapters 00:00 Introduction and Yves's Background 01:53 Marketing Strategies for Physiotherapy Clinics 03:55 Measuring Success: PVA and Data Nuance 06:09 Embracing AI and Digital Tools in Practice 07:51 Building Relationships with Sports Teams 10:02 Consistency and Long-Term Engagement 11:57 Using QR Codes and Automation for Lead Capture 14:12 Creating a Referral Network with Surgeons and GPs 16:02 Overcoming Challenges in Building Relationships 17:46 Effective Social Media and Content Strategies 19:53 Google Ads and Digital Advertising ROI 21:45 Email Marketing and Client Communication 23:57 Balancing Business Growth and Personal Wellbeing 26:58 Advice for Early-Career Physios and Entrepreneurs 29:01 Final Thoughts Need help with growing your clinic and want to level up your marketing? Click here to work with us: https://www.marketyourclinic.com.au/

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  Market Your Clinic

  018: Dan Hanavan: AI Receptionists + Clinic Branding Tips

  Apr 15, 202648 minS0

  <p>In today's chat, Dan, owner of Swell Physio, shares his journey from clinician to clinic owner. We touch on the importance of branding, automation, and building a sustainable, lifestyle-friendly business. Discover practical tips on hiring, marketing, AI automation and maintaining a work-life balance in the physiotherapy industry.</p><p>Links</p><p>https://www.instagram.com/swellphysio</p><p>https://www.instagram.com/marketyourclinic/</p><p><br/>Chapters<br/>00:25 Introduction to Dan and Swell Physio<br/>02:41 Transitioning from Clinician to Clinic Owner<br/>05:24 Balancing Business and Personal Life<br/>08:15 Empowering Staff and Automation in Business<br/>10:25 Integrating AI in...

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  Market Your Clinic

  017: Nic Voican: Creating A Profitable Solo OT Practice Without Burnout

  Nov 26, 202544 minS0

  <p>In this conversation, Nic and Gab dive into the incredible Occupational Therapy business that Nic has built, all the while staying true to his personal and professional values, remaining highly profitable and avoiding burnout. They discuss the importance of referrals and relationships in building a successful business, particularly in the context of Kintsugi OT and the NDIS. Nic shares insights on how his initial referrals came from cold calls and how maintaining strong relationships with referrers has been crucial for their growth. This episode also dives into how Nic structures his days and weeks as a solo OT, maximising...

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  Market Your Clinic

  016: Dave Renfrew: Personal Growth for Clinic Owners

  Oct 26, 202556 minS0

  <p>In this conversation, Dave, the owner of Newcastle Performance Physio, shares his journey from being a technician to becoming a successful clinic owner. He discusses the challenges he faced in transitioning to a business owner, the importance of self-reflection, and the skills he had to learn to succeed. Dave emphasizes the significance of differentiating his clinic in a competitive market and the marketing strategies that have helped him grow. He also highlights the importance of having the right team and maintaining autonomy in his work. In this conversation, Dave shares insights into his journey as a consultant, navigating the...

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  Market Your Clinic

  015: Scott Lynch Part 2: Marketing That Actually Works

  Sep 4, 202558 minS0

  <p>In this conversation, Scott discusses the growth of Community Therapy from one employee to 140, emphasizing the importance of clear branding, effective marketing strategies, and building strong referral relationships. He shares insights on digital marketing, including the use of Google Ads and Meta Ads, and the significance of cohesive branding across all platforms. Scott also highlights the need for businesses to track referrals and measure success, as well as the balance between in-house and outsourced marketing efforts. The conversation concludes with advice for clinic owners on prioritizing their passions and focusing on what truly matters for their business growth.</p><...

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