Marketing Deconstructed

Welcome to Marketing Deconstructed , the podcast where we break down the complex world of marketing into real-life stories, actionable insights, and up-to-the-minute news. Hosted by Jennifer White, the Founder and CEO of 5 & Rise Marketing Group this podcast is your go-to source for navigating the ever-evolving marketing landscape. What We Cover: Real-Life Marketing Execution: Dive into case studies and behind-the-scenes stories of successful (and not-so-successful) marketing campaigns. Learn what worked, what didn’t, and why. Marketing News: Stay updated with the latest trends, tools, and techniques in the marketing world. We bring you timely discussions on industry news that could impact your strategies. Best Practices: Discover tried-and-true methods from marketing pros. Whether it’s optimizing your social media strategy, mastering email marketing, or enhancing your SEO efforts, we’ve got you covered.

Marketing Deconstructed is a business podcast hosted by 5 & Rise Marketing Solutions, with 18 episodes on record and a Required Pod Score of 80.

5 & Rise Marketing Solutions hosts Marketing Deconstructed, a business show with 18 episodes published.

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  Marketing Deconstructed

  Rebuilding Your Marketing Foundation: The Key to Boosting Sales in 2026

  Feb 11, 202618 minS0

  <p>In this episode of Marketing Deconstructed, Jennifer White discusses the common struggles founders face with sales and marketing. She emphasizes that the solution is not to do more marketing but to focus on building a strong foundation and clear messaging. The conversation also touches on the role of AI in marketing and the importance of trust in the sales process. White encourages listeners to reassess their strategies and understand that foundational issues can be fixed to improve business outcomes.<br/><br/><br/>Takeaways<br/><br/>If nothing's working, it's not because you're bad at marketing.<br/>They have a...

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  Marketing Deconstructed

  Why Most Marketing Won’t Work in 2026...And What Will

  Jan 16, 202645 minS0

  <p>Keywords<br/><br/>marketing, 2026 trends, authenticity, social media, AI, content creation, trust, holistic marketing, paid ads, sales funnel<br/><br/><br/>Summary<br/><br/>In this episode of Marketing Deconstructed, Jennifer White discusses the significant shifts in marketing strategies for 2026, emphasizing the importance of authenticity, trust, and holistic marketing. She outlines 25 key trends that will shape the marketing landscape, including the role of social media as a search engine, the impact of AI on content creation, and the necessity of building a strong foundation for brands. The conversation highlights the need for marketers to focus on genuine connections and...

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  Episode #2

  Intentional Words

  Jan 7, 202630 minS2

  <p>Keywords<br/><br/>word of the year, intentionality, personal growth, marketing, reflection, goal setting, authenticity, leadership, mindfulness, business strategy<br/><br/><br/>Summary<br/><br/>In this episode of the Marketing Deconstructed podcast, Jennifer White discusses the importance of choosing a word of the year as a means of setting intentions and guiding personal and professional growth. She reflects on her past experiences with her chosen words, 'alignment' and 'intentional,' and shares her process for selecting a new word for 2026. The conversation emphasizes the significance of authenticity, mindfulness, and the integration of personal values into business practices, culminating...

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  Marketing Deconstructed

  Season 2: Intro

  Jan 7, 20262 minS2

  <p>In this episode of Marketing Deconstructed, Jennifer White, founder and CEO of Five & Rise Marketing, discusses the importance of clarity, systems, and foundational principles in marketing. She emphasizes the need for marketing strategies that support the life and business goals of founders, rather than overwhelming them with tactics. The episode explores current marketing trends, outdated practices, and how to build visibility, trust, and growth without burnout.</p><p><b>Keywords:</b>marketing, clarity, systems, foundational principles, visibility, trust, growth, burnout, Jennifer White, Five & Rise Marketing</p><p><b>Takeaways:</b></p>Most founders need clarity, not more tactics.Foundational...

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  Episode #14

  Ep 14: The Future of Video

  Dec 17, 202430 minS0

  <p>In this episode of Off the Record Marketing Deconstructed, the 5 & Rise team explores the past, present, and future of video content marketing. They examine the rise of TikTok, the shift from personal to brand-centric content, and the role of short-form versus long-form videos. They also cover the history of other platforms like Vine and YouTube along with the various strategies brands can use to optimize their presence across multiple social media channels. </p><p>00:00 Introduction to Video Marketing<br/>00:48 The Rise of Short-Form Content<br/>02:46 TikTok vs. Vine: A Comparative Analysis<br/>05:24 The Evolution of Video Platforms<br/>09:00 The R...

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