Marketing Momentum for Agencies

The Marketing Momentum for Agencies Podcast aims to empower agency and consultancy founders, and their teams, to grow their businesses through marketing and sales excellence.The podcast includes solo episodes and fantastic guest interviews. But whatever the episode, you are guaranteed to have ‘aha’ moments and actionable tips and advice highly relevant to your business. This BS and fluff-free zone helps you navigate the challenges and choppy waters of agency life.The content covers the full spectrum of lead gen, marketing, and sales; marketing strategy, getting in front of your audience, building trust and relationships with your audience, motivating them to take action, and maximising sales.. LinkedIn Marketing is a recurring theme.It provides inspiration, insight, wise counsel and opinions gained from 4 decades of marketing and sales experience. It will alert, inform, and empower you, talk about what works and what doesn’t and discuss what you can do, why you should consider it, a

Marketing Momentum for Agencies is a business podcast hosted by Tracey Burnett, with 85 episodes on record and a Required Pod Score of 80.

Tracey Burnett hosts Marketing Momentum for Agencies, a business show with 85 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #84

  How to Build Commercially Confident Creatives with Tim Perry

  Oct 1, 202638 min

  Your creative team could help grow your agency but that doesn’t mean turning everybody into a salesperson. Tim Perry explains how to identify creatives with the appetite to develop commercial skills, find contributions that suit different people and build their confidence through real experience. We also discuss why existing clients are often the best place to start and why commercial responsibility must be supported with training, time and realistic utilisation expectations. LEARN MORE Tracey Burnett LinkedIn: linkedin.com/in/traceyburnett Website: www.marketingmomentumforagencies.com Book a call: calendly.com/tracey-burnett/triage Email: tracey@leadstosuccessglobal.com Phone: +44 7877 042 804          Tim Perry www.tp-consulting.co.uk/training    www.linkedin.com/in/tim-perry-consulting       Tim’s Commercial Skills Newsletter: subscribe here https://www.linkedin.com/newsletters/7322579412225318912/    ABOUT THE GUEST Tim is an experienced leader of both consulting and in-house strategy, innovation, and design teams. With a background in industrial design, over the past 20+ years, he’s led major initiatives for global brands spanning sectors from FMCG/CPG to Mobility and Consumer Tech. Tim helped grow his own design business by 3x in six years to 100 people across studios in London, Chicago, and Singapore, before overseeing the sale of the group. Tim now works independently, having founded TP Consulting. He provides Growth Advice to leaders of design businesses and Commercial Skills Training for creatives. ABOUT THE HOST Tracey Burnett is the founder of the Leads to Success Global consultancy and host of the Marketing Momentum for Agencies podcast. She has decades of experience in lead generation, marketing, and sales, gained at top design consultancies and client-side with Barclays and Unilever. She works with agencies and consultancies to sharpen their positioning, build trust with the right buyers, and create more consistent pipelines. She’s known for practical, no-fluff advice. Expert in LinkedIn. ABOUT THE PODCAST Marketing Momentum for Agencies is for agency and consultancy founders who want a stronger pipeline and better sales conversations, without gimmicks. Expect plenty of straight-talking with expert guest interviews packed with practical ideas to help you win attention, build trust, and convert more opportunities. Top 5% of podcasts globally (ListenNotes)

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  Episode #83

  How to Improve Your Agency Pitch Win Rate

  Sep 24, 202621 min

  An invitation to pitch can feel too valuable to refuse. But once you count the senior time, creative development and disruption to existing clients, your agency may be placing a very expensive bet. Drawing on Tracey's conversation with Marcus Elliot Brown of The Great Pitch Company, this episode looks at why pitches are often lost before presentation day. You'll learn how to qualify an opportunity, uncover what the client really wants and use rigorous rehearsal to turn good thinking into a convincing pitch. Before your agency says yes again, listen to this. Learn More...       Tracey Burnett LinkedIn: linkedin.com/in/traceyburnett Website: www.marketingmomentumforagencies.com Book a call: calendly.com/tracey-burnett/triage Email: tracey@leadstosuccessglobal.com Phone: +44 7877 042 804                                                                                                                            How to Prepare For, and Win More Pitches with Marcus Elliott Brown https://podcasts.apple.com/gb/podcast/marketing-momentum-for-agencies/id1798188187?i=1000722875744  About The Host  Tracey Burnett is the founder of the Leads to Success Global consultancy and host of the Marketing Momentum for Agencies podcast. She has decades of experience in lead generation, marketing and sales, gained at top design consultancies and client side with Barclays and Unilever. She works with agencies and consultancies to sharpen their positioning, build trust with the right buyers and create more consistent pipelines. She’s known for practical, no-fluff advice. Expert in LinkedIn. CHAPTERS Chapter 1: The Automatic Yes Chapter 2: The Cost of Pitching Chapter 3: Asking the Right Questions Chapter 4: The Importance of Rehearsal Chapter 5: Three Early Decisions Marketing Momentum for Agencies is for agency and consultancy founders who want a stronger pipeline and better sales conversations, without gimmicks. Expect plenty of straight-talking with expert guest interviews packed with practical ideas to help you win attention, build trust and convert more opportunities. Top 5% of podcasts globally (ListenNotes)

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  Episode #82

  The Real Reason Your Agency Pipeline Has Slowed Down

  Sep 16, 202628 min

  More leads sound like the obvious answer when your agency's pipeline slows. But if your positioning, strategy, or sales process is weak, you can just create more wasted pitches, price pressure, and less-than-ideal clients. In this solo episode, Tracey Burnett explains how to diagnose what is really restricting your pipeline and build a marketing rhythm your agency can sustain, even when client delivery gets busy. Learn More...       Tracey Burnett LinkedIn: linkedin.com/in/traceyburnett Website: www.marketingmomentumforagencies.com Book a call: calendly.com/tracey-burnett/triage Email: tracey@leadstosuccessglobal.com Phone: +44 7877 042 804  About The Host      Tracey Burnett is the founder of Leads to Success Global and host of Marketing Momentum for Agencies. With decades of experience in lead generation, marketing and sales, including roles at Unilever and Barclays, she helps agency and consultancy founders sharpen positioning, build trust with the right buyers and create more consistent pipelines. She’s known for practical, no-fluff advice. Expert in LinkedIn. CHAPTERS Chapter 1: The Pipeline Problem  Chapter 2: Wix Studio Sponsorship  Chapter 3: Diagnosing the Root Cause  Chapter 4: Four Stages of Marketing  Chapter 5: Evaluating Your Strategy Marketing Momentum for Agencies is for agency and consultancy founders who want a stronger pipeline and better sales conversations, without gimmicks. Expect plenty of straight-talking with expert guest interviews packed with practical ideas to help you win attention, build trust and convert more opportunities. Top 5% of podcasts globally (ListenNotes)

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  Marketing Momentum for Agencies

  The Agency Marketing Habit That Creates New Business

  Sep 9, 202621 min

  If your agency marketing isn’t producing enough new business, the tactics may not be the real problem. You may be changing direction too quickly, measuring the wrong thing or failing to protect enough time for consistent action. Drawing on my conversation with Dominic Bonaker, this episode explores how to turn a sales goal into controllable weekly inputs, why real conversations teach you so much and much more. You’ll also get a simple framework for testing a route to market before losing faith in it. Because the next tactic won’t help if you don't give the right one enough time to work. Learn More... Tracey Burnett LinkedIn: linkedin.com/in/traceyburnett Website: www.marketingmomentumforagencies.com Book a call: calendly.com/tracey-burnett/triage Email: tracey@leadstosuccessglobal.com Phone: +44 7877 042 804 Dominic's full episode: https://podcasts.apple.com/gb/podcast/marketing-momentum-for-agencies/id1798188187?i=1000741760949 Check out https://usetrace.io , a marketing attribution platform that allows you to better understand your marketing efforts and buyer journeys. About The Host Tracey Burnett is the founder of the Leads to Success Global consultancy and host of the Marketing Momentum for Agencies podcast. She has decades of experience in lead generation, marketing and sales, gained at top design consultancies and client side with Barclays and Unilever. She works with agencies and consultancies to sharpen their positioning, build trust with the right buyers and create more consistent pipelines. She’s known for practical, no-fluff advice. Expert in LinkedIn. CHAPTERS chapter 1: The Marketing Problem chapter 2: Measuring Inputs chapter 3: The Mindset of Persistence chapter 4: Working Backwards chapter 5: Practical Application ABOUT THE PODCAST Marketing Momentum for Agencies is for agency and consultancy founders who want a stronger pipeline and better sales conversations, without gimmicks. Expect plenty of straight-talking with expert guest interviews packed with practical ideas to help you win attention, build trust and convert more opportunities. Top 5% of podcasts globally (ListenNotes)

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  Marketing Momentum for Agencies

  Do You Actually Want To Scale Your Agency?

  Sep 2, 202625 min

  Do you actually want to scale your agency, or do you simply feel you should? Many agencies reach £2 million through great work, referrals and growing client accounts. Then growth stalls, and the next move becomes far less obvious. James Rose, founder and CEO of Inflectiv Group, explains why the leap from £2m to £5m needs a different growth engine, why founder-led sales still matters, and the risks behind investment and traditional exits. Before you hire, raise capital or chase another growth tactic, listen to this. The right move may be to scale or sell. It may also be to build a smaller, more profitable agency that gives you the life you actually want. Learn More... Tracey Burnett LinkedIn: linkedin.com/in/traceyburnett Website: www.marketingmomentumforagencies.com Book a call: calendly.com/tracey-burnett/triage Email: tracey@leadstosuccessglobal.com Phone: +44 7877 042 804 Contact James Rose on LinkedIn: https://www.linkedin.com/in/jamesroseequitypartners/ or via email,  james@inflectivgroup.com. https://www.inflectivgroup.com/  ABOUT THE GUEST James Rose is the Founder & CEO of Inflectiv Group, an investment platform backing the top 1% of independent agencies through genuinely founder-friendly minority partnerships. Before launching Inflectiv, James scaled multiple founder-led businesses, including leading commercial growth at a video agency from £0.5m to £7m over five years, and advising numerous high-growth companies on go-to-market strategy, productisation, and revenue acceleration. James built Inflectiv to give founders a smarter way to grow without losing control or compromising culture. ABOUT THE HOST Tracey Burnett is the founder of Leads to Success Global and host of Marketing Momentum for Agencies. With decades of experience in lead generation, marketing and sales, including roles at Unilever and Barclays, she helps agency and consultancy founders sharpen positioning, build trust with the right buyers and create more consistent pipelines. She’s known for practical, no-fluff advice. Expert in LinkedIn. CHAPTERS Chapter 1 - Market Overview & Founder Fatigue Chapter 2 - The Missing Commercial Function Chapter 3 - Founder-Led Sales & Scaling Goals Chapter 4 - Exit Strategies & Mergers Chapter 5 - Strategic Planning & Next Steps ABOUT THE PODCAST Marketing Momentum for Agencies is for agency and consultancy founders who want a stronger pipeline and better sales conversations, without gimmicks. Expect plenty of straight-talking with expert guest interviews packed with practical ideas to help you win attention, build trust and convert more opportunities. Top 5% of podcasts globally (ListenNotes)

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