Marketing O'Clock - Digital Marketing News

Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Monday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Monday.

Marketing O'Clock - Digital Marketing News is a business podcast hosted by Cypress North, with 475 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Cypress North hosts Marketing O'Clock - Digital Marketing News, a business show with 475 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Marketing O'Clock - Digital Marketing News

  Google Will Be Removing Campaign-Level Targeting From Search Campaigns on Search and AI Max | EP 446

  Aug 17, 20261h 10m

  Google Will Be Removing Campaign-Level Targeting From Search Campaigns on Search and AI Max | EP. 446 This week on Marketing O’Clock: Starting in late September, Google is removing campaign-level language targeting for Search campaigns from AI Max and Search. Plus, Google’s Ask Advisor feature will be getting new agentic capabilities across certain Google platforms. Visit us at - https://marketingoclock.com/ Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. Follow Us on Social Media:Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 Main News Rolling out in September - 5:59 Google is bringing automated dashboards & conversational reporting - 10:17 Google's bidding update is here - 12:20 Google lowers subscriber requirements for search profiles - 17:00 Google Home Page Create Images, Ask About Files & Brainstorm Buttons - 18:22 ️ Cool Tool - 20:08 Take of the Week - 21:09 ⚡ Lightning Round ⚡ Paid - 22:37 Organic - 30:54 Social - 42:19 ⚙️ Working hard, or Hardly Working - 47:55 ICYMI - 51:20 Must Read Marketing Article of the Week - 52:17

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  Marketing O'Clock - Digital Marketing News

  ATTENTION : This Deal Is Ending Soon… (At Least According To Google’s Deal Ends Feature)

  Aug 10, 202650 min

  This week on Marketing O’Clock: Google's new experimental specialized feature, Deal Ends Annotation, is within Product Listing Ads in Merchant Center. According to Google, this feature emphasizes “time-sensitive discounts that create a sense of urgency for shoppers.” Plus, learn about another option in Customer Acquisition. Visit us at - https://marketingoclock.com/ Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. Follow Us on Social Media:Twitter: @MarketingOClock ------------------------------------------------------------------------ Intro - 00:00 Main News Testing“deal ends” annotations in merchant center - 8:04 google ads Customer acquisition now has a third option - 9:28 ️ Cool Tool - 11:03 Take of the Week - 12:22 ⚡ Lightning Round ⚡ Paid - 13:33 Organic - 26:25 Social - 33:03 ⚙️ Working hard, or Hardly Working - 43:08 ICYMI - 45:15 Must Read Marketing Article of the Week - 46:22

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  Marketing O'Clock - Digital Marketing News

  Read the Sign … Google Lets Advertisers Add AI Label to Content

  Aug 3, 20261h 14m

  This week on Marketing O’Clock: With Google’s newly rolled-out AI content label update, advertisers can directly add text or visual labels, or turn on a new AI label setting across platforms. Plus, Google’s Platform Properties tool is live globally. Visit us at - https://marketingoclock.com/ Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00 Main News Google AI Content labels in asset studio - 6:25 Meta ads news - 8:53 Google Platform Properties are fully live - 10:47 Google shopping ads with AI generated descriptions - 13:31 ️ Cool Tool - 18:17 Take of the Week - 19:51 ⚡ Lightning Round ⚡ Paid - 21:44 Organic - 34:15 Social - 44:49 ⚙️ Working hard, or Hardly Working - 48:04 ICYMI - 49:38 Must Read Marketing Article of the Week - 50:56

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  Marketing O'Clock - Digital Marketing News

  Billions of AI Search Clicks (and Billions of Distractions?)

  Jul 27, 20261h 6m

  Google’s AI Search Is Sending "Billions of Clicks", But Is This Metric Accurately Highlighting Its “Success”? | EP. 443 This week on Marketing O’Clock: While Google celebrates AI Search sending billions of clicks to “websites” every week, other sources are highlighting some problems with the feature. Plus, Local Services Ads are moving into Google Ads’ User Interface. Visit us at - https://marketingoclock.com/ Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00 Main News LSA’s are moving into the Google Ads UI - 4:13 Google Ads roll out a new brand report - 7:25 “Google is sending Billions of clicks to websites” - 8:39 ️ Cool Tool - 19:37 Take of the Week - 20:36 ⚡ Lightning Round ⚡ Paid - 22:21 Organic -30:40 Social - 38:58 ⚙️ Working hard, or Hardly Working - 42:24 ICYMI - 45:48 Must Read Marketing Article of the Week - 48:34

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  Marketing O'Clock - Digital Marketing News

  Let’s Get Ready To Battle ⚔️… Google Ad’s Bidding Update Stirs Up Marketers

  Jul 20, 20261h 11m

  This week on Marketing O’Clock: Google Ads’ August bidding update is causing tension in the marketing world and leaving clarification to be desired. Plus, for Google Image Search’s 25th anniversary, Google changed its homepage from a clean image search box to a gallery. Visit us at - https://marketingoclock.com/ Like, Share, and Comment! If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have. Follow Us on Social Media:Twitter: @MarketingOClock -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 Main News Google revamped the Google Image Search home page - 4:37 Smart Bidding update Drama - 7:17 Google Merchant Center AI Performance Insights For AI Mode & AI Overviews - 39:31 ️ Cool Tool - 41:29 Take of the Week - 42:24 ⚡ Lightning Round ⚡ Paid - 44:39 Organic - 55:15 Social - 57:23 ⚙️ Working hard, or Hardly Working - 1:02:48 ICYMI - 1:06:41 Must Read Marketing Article of the Week - 1:07:42

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