Marketing Over Bourbon

What if you could sit down with some of the sharpest minds in business, sip on a glass of bourbon, and uncover the secrets behind their success? That’s exactly what we do on Marketing Over Bourbon.Each episode brings you candid conversations with inspiring leaders and innovators—many who built their careers at Disney and have gone on to shape industries far beyond it. They share the stories, strategies, and lessons that defined their journeys, both during and after their time with the most recognized brand in the world.From building iconic brands to creating unforgettable experiences, this is where business brilliance meets bourbon culture.So pour yourself a glass, relax, and join us as we toast to great ideas, actionable insights, and the art of building something remarkable. This is Marketing Over Bourbon, hosted by Sheila Butler, Founder of Butler Marketing Group.

Marketing Over Bourbon is a business podcast hosted by Sheila Butler, with 20 episodes on record and a Required Pod Score of 80.

Sheila Butler hosts Marketing Over Bourbon, a business show with 20 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #8

  Sipping with Valerie Cockerell

  Sep 27, 20261h 4mS2

  Valerie Cockerell, consultant and keynote speaker, shares lessons on customer service, adaptability, and cultural differences in this episode. We also explore what merchandise taught her about leadership and decision-making, what leaders can learn from a mother’s playbook, and lessons Disney learned as it adapted to the French market. To work with Valerie, contact: https://cockerellconsulting.com/ To work with Sheila, contact: https://www.butlermg.com/

  ListenShow Notes
• 

  Episode #4

  Sipping with Lee Cockerell

  May 18, 202646 minS2

  <p>Lee Cockerell, former Executive Vice President of Operations for the Walt Disney World® Resort, best-selling author, and podcast host, shares insights on customer service, time management, and exceptional service in this episode.</p> <p> </p> <p>We also discuss Disney’s Great Leader Strategies, the Three-Legged Stool in business, and lessons from his remarkable career.</p> <p> </p> <p>To work with Lee, contact: https://www.leecockerell.com/</p> <p>To work with Sheila, contact: https://www.butlermg.com/</p>

  ListenShow Notes
• 

  Episode #3

  Sipping with Keith Smith

  Apr 22, 202648 minS2

  <p>Keith Smith, former Senior Vice President of HR at Disney and Founder of Keith Smith Consulting, shares insights on business culture built on purpose, not by accident, in this episode.</p> <p> </p> <p>We also discuss the Walt Disney World Ambassador Program, improv principles for leaders, the Ghost Light and organizational ghosts, and how friendships at work shape belonging.</p> <p> </p> <p>To work with Keith, contact: https://www.keithsmithconsulting.com</p> <p>To work with Sheila, contact: https://www.butlermg.com/</p>

  ListenShow Notes
• 

  Episode #2

  Sipping with Mark Russell

  Mar 16, 20261h 1mS2

  <p>Mark Russell, founder of Iron Pixel Media, shares what it takes to bring a brand’s story to life on camera and make it look effortless.</p> <p> </p> <p>We also discuss how to produce great creative work on limited budgets, what makes storytelling different from simply capturing content, and more.</p> <p> </p> <p>To work with Mark, contact ironpixelmedia@gmail.com</p> <p>To work with Sheila, contact: https://www.butlermg.com/</p>

  ListenShow Notes
• 

  Episode #1

  Sipping with Tony Mancini

  Feb 6, 202649 minS2

  <p>Former Senior Vice President of Global Retail Store Development at Walt Disney Imagineering, Tony Mancini, shares how unforgettable, themed retail and hospitality environments are created.</p> <p><br> We also explore how to design for all five senses, balance vision and execution, and develop spaces where storytelling, brand, design, and guest experience work together.</p> <p> </p> <p>To work with Tony, contact: https://thinktankretailhospitalitygroup.com/</p> <p>To work with Sheila, contact: https://www.butlermg.com/</p>

  ListenShow Notes

Recent guests on Marketing Over Bourbon. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.