Niche Marketing Podcast

Hosted by John Bertino, Founder of The Agency Guide, this podcast delivers actionable strategies for targeted market penetration and business growth.Each series explores a specific industry niche, featuring expert interviews and proven tactics for sectors like mortgage and real estate, nonprofit, food and beverage products, YouTube content creators, and more.John and guests share insights on branding, content, SEO, advertising, and social media, tailored to each niche.Subscribe to gain a competitive advantage and achieve measurable growth in your chosen market. 🚀

Niche Marketing Podcast is a business podcast hosted by John Bertino, with 36 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

John Bertino hosts Niche Marketing Podcast, a business show with 36 episodes published.

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  Episode #7

  Going Viral on TikTok and YouTube in the Wedding Industry with Adriana Brauckmann

  Aug 4, 20251h 9mS6

  <p>What does it take for a wedding content creator to go from zero to over 50,000 loyal followers—and rack up half a million views on a TikTok video about bridal shower dresses?</p> <p>In this lively, unscripted episode, Adriana Brauckmann, founder of The Pre-Nup podcast and a seasoned wedding industry insider, dishes on her unfiltered journey from filming solo tips on her iPhone to joining forces with major players like Love Stories TV and David's Bridal.</p> <p>Expect surprising confessions about what really works on TikTok, why the best-performing videos sometimes have zero talking, and how authenticity, co...

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  Episode #6

  The Power of Storytelling in Marketing, YouTube, and TikTok Shop Success [YouTube Marketing with AJ Rantz, Part 6]

  Jul 14, 20251h 16mS6

  <p>TikTok Shop success is about more than just trending audio or lucky virality — it's about authentic storytelling combined with smart strategy across content, community, and commerce.</p> <p>Whether you're a small business owner, an aspiring content creator, or a brand exploring social commerce, the secret to winning on TikTok lies in understanding how the TikTok algorithm, TikTok Seller Center, and creator partnerships all work together — powered by emotionally engaging content.</p> <p>Let's break down how AJ Rantz (a true social media and TikTok Shop success story), the founder of Cocktail Cards, used storytelling to go viral, grow reve...

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  Episode #5

  How to Build a Profitable Podcast, YouTube, and Content Studio from Scratch [YouTube Marketing with Tom Brown, Part 5]

  Jun 1, 202544 minS6

  <p>Don't break the bank! Here's what actually works when launching a content studio, podcast studio, or YouTube studio -- whatever you want to call it!</p> <p>Tom Brown and John Bertino break it all down—no fluff, just real stories, honest mistakes, and the gear and strategies that helped them build profitable studios from scratch.  Tom is the founder of Chicago Podcast Studio @TheStudioBusiness.</p> <p>John is the host of this show and co-host of @NJCSshow with a studio in New Jersey. ----</p> <p>Are you ready to launch your own podcast studio, video podcast studio, or c...

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  Episode #4

  Get Millions of Views By Decoding the YouTube Algorithm [YouTube Marketing with Mike Desmarets from Evolve Ink, Part 4]

  May 14, 20251h 4mS6

  <p>Did you know that over 500 hours of video are uploaded to YouTube every minute -- but only a tiny fraction ever break through to get millions of views?</p> <p>What if you could crack the code behind YouTube's algorithm and unlock massive growth for your channel? </p> <p>In this episode, a collaboration with the NJ Content Studio show, Mike Desmarets from Evolve Ink pulls back the curtain on how he grew his tattoo-focused YouTube channel to over 230,000 subscribers and millions of views -- all by decoding what really makes YouTube's algorithm tick.</p> <p>Whether you're a c...

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  Episode #3

  Grow Your Business on YouTube and LinkedIn for Content Creators and Startups [YouTube Marketing with Finn McKenty, Part 3]

  Apr 28, 20251h 22mS6

  <p>Going viral is overrated! Want to know how to really grow and profit on YouTube and LinkedIn? Then watch the full interview between host John Bertino and guest expert Finn McKenty.</p> <p>You will hear behind-the-scenes stories and facts about:</p> engaging audiences on platforms like YouTube with differentiation and understanding the true goals of content marketing nuances of content creation, particularly on platforms like YouTube and LinkedIn maximizing time as a resource - the indirect acquisition strategy of YouTube effectiveness of LinkedIn for business engagement application of creator skills, emotional engagement in content, and the balance between...

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