Noob School

Welcome to Noob School where expert sales trainer John Sterling is ready to teach sales noobs how to launch their careers like a rocketship. Through conversations with business leaders in every industry, you'll learn how to navigate the sales industry and apply their experiences to amplify your success.

Noob School is a business podcast hosted by John Sterling, with 161 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

John Sterling hosts Noob School, a business show with 161 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #161

  Jean-Michel Moreau on SaaS Growth, Sales Strategy & Scaling Smart

  May 15, 202646 minS0

  <p>On this episode of Noob School, I sit down with Jean-Michel Moreau — entrepreneur, growth strategist, and host of the Rapid Product Growth podcast — to talk about what actually helps businesses scale sustainably. Jean-Michel’s background is anything but typical. Starting in device physics and the Bay Area startup world, he eventually led global tech commercialization efforts for billion-dollar companies before shifting his focus to helping mid-market businesses grow through smarter sales systems, technology, and marketing strategy. In this conversation, we break down why so many businesses fail with paid ads, the massive difference between marketing and advertising, and why unders...

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  Episode #160

  From MLB to Life Mastery: Jay Jackson’s 9 Innings Philosophy

  May 15, 20261h 2mS0

  <p>In this episode of Noob School, I sit down with Jay Jackson—a former Major League pitcher who spent nearly two decades grinding it out across the MLB, minor leagues, and international baseball circuits. Jay’s story isn’t just about baseball—it’s about resilience. From getting drafted later than expected to navigating the ups and downs of a global career that took him from the U.S. to Japan, Mexico, and beyond, he learned how to stay grounded, positive, and focused when most people would’ve quit. Over a 17+ year professional career, he played for multiple MLB organization...

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  Episode #159

  The Freedom to Be Yourself: My Conversation with Amy Bruske of Kolbe Corp

  Apr 17, 202659 minS0

  <p>Welcome back to Noob School! Today, I’m joined by a very special guest and a longtime friend of the show, Amy Brusky. Amy is the President of Kolbe Corp, and the work her company does is a huge reason reason I was able to grow a tiny company into a massive success.</p> <p> Years ago, I was a young sales manager struggling to get my team to make cold calls. A consultant named Bill Lee introduced me to the Kolbe Index, and it completely changed my life. It taught me how to stop whining about my team’s per...

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  Episode #158

  AI won’t replace great leaders. But great leaders will know how to use it.

  Apr 14, 202648 minS0

  In this conversation with Dan Rundle, we talk about what human-centered AI actually looks like inside a business. Dan shares his journey from early employee to CEO, why technology should strengthen people instead of sidelining them, and what separates leaders people want to follow from those they quietly leave. This episode isn’t about chasing tools. It’s about clarity, consistency, and using technology to improve the human experience — for employees and customers alike. If you believe AI should make teams better (not smaller), this one’s worth your time.In this conversation with Dan Rundle, we talk about what human-ce...

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  Episode #157

  Experience Speaks: Lessons from Capers Easterby

  Nov 7, 202546 minS0

  <p>Capers Easterby has spent his career building teams, businesses, and relationships that actually last — the kind that aren’t driven by hype, but by doing the right things the right way, over time. He’s one of those people who naturally blends sales sense with leadership instincts, and that combination has made him successful across every chapter of his career. More than that, he’s a longtime friend who understands what Noob School is all about — learning the business of sales from people who’ve lived it. This episode is packed with perspective from someone who’s seen both sides of growt...

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