
Episode #189
Mat Rogers on Google's Big LSA Shakeup
Are you a pest control owner looking to grow? Join Our Facebook Group with 4,600+ Members: https://www.facebook.com/groups/pestcontrolmillionaires Mat Rogers is the COO of Lizard Marketing: https://lizardmarketing.co/ Check out his Youtube!: https://www.youtube.com/channel/UC3jrLeW4g9mAlbXlbGxsVFw Jonas’s Socials: Instagram: https://www.instagram.com/jonasaolson/ Facebook: https://www.facebook.com/jonas.olson.18/ Check out Jonas’s Book ‘’Zip Code Kings’’: https://pestcontrolmillionaires.com/zip-code-kings/ The Pest Control Millionaire Podcast is all about helping small business owners scale their lawn and pest companies by talking to experts in the service industry. For business coaching and mentorship, visit: pestcontrolmillionaires.com Produced by Sofia Salaverri and Dalton Fisher, Fisher Multimedia LLC FisherMultiMedia.com Chapters: 00:00 — Intro & Why Agility Wins Right Now 04:50 — The $99 SEO Trap: Cheap AI Content 07:00 — Scaled Content Abuse & the Google Red Card 10:30 — Pricing, Human Experience & Domain Penalties 19:20 — LSAs Are Folding Into Google Ads 23:00 — Daily Budgets, Export Your Data & Dallas Wrap-Up #pestcontrolmarketing #pestcontrolbusiness #pestcontrolleads #pestcontrolowner #pestcontrolpodcast #jonasolson

