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Who is the host of The PMU Standard?

The PMU Standard is hosted by MIchelle Rukny. The show is categorised under business (entrepreneurship) and has published 21 episodes.

How many episodes does The PMU Standard have?

The PMU Standard has published 21 episodes.

What topics does The PMU Standard cover?

The PMU Standard regularly covers business, entrepreneurship. It sits in the business category, with a entrepreneurship focus.

Is it hard to get booked on The PMU Standard?

The PMU Standard is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.

Is The PMU Standard currently accepting guest pitches?

The PMU Standard hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.

How long are The PMU Standard episodes?

Episodes of The PMU Standard average 15 minutes. a focused format where a clear narrative arc and tight preparation matter most.

What guest credentials does The PMU Standard typically look for?

Our data rates The PMU Standard's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.

business

The PMU Standard

Hosted by MIchelle Rukny · business · EN-US · 21 episodes

Audience: 2

Apple Podcasts Website

About this Podcast:

THE PMU STANDARD by AAM is a leadership podcast for permanent makeup professionals navigating a changing industry. Hosted by Michelle Rukny, President of the American Academy of Micropigmentation @aampmuboard, the show explores industry standards, permanent makeup business realities, professionalism, and long-term sustainability without hype, fear, or shortcuts.This is not a technique podcast. It’s a reality-based conversation about building careers that last.

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80/100

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What is The PMU Standard?

The PMU Standard is a business podcast hosted by MIchelle Rukny, with 21 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

About the host

MIchelle Rukny hosts The PMU Standard, a business show with 21 episodes published.

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Recent episodes

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Episode #22
Episode 22: Pigmentology with Alex Mechenici | Part 3: Permanent Pigments, Performance & Independent Thinking
Aug 17, 202618 minS1
Pigmentology with Alex Mechenici | Part 3: Permanent Pigments, Performance & Independent Thinking Just because you can't see a pigment anymore... does that mean it's actually gone? In Part 3 of our exclusive four-part Pigmentology series, Michelle Rukny, President of the American Academy of Micropigmentation and Director of Operations, continues her conversation with internationally recognized pigment expert Alex Mechenici as they explore one of the most misunderstood concepts in permanent makeup: pigment permanence. Alex explains how advances in pigment technology have changed over the years, including the development of modern high-performance pigments and why fading doesn't necessarily mean pigment has disappeared from the skin. The conversation also examines why understanding long-term pigment behavior matters when evaluating future treatments, correction work, and evolving trends within the PMU industry. As the discussion continues, Michelle and Alex shift gears into another thought-provoking topic: the value of remaining independent from pigment manufacturers and how that independence may influence education, transparency, and professional conversations. Whether you're new to PMU or have years of experience, this episode encourages artists to continue asking questions, evaluating evidence, and making informed decisions that prioritize long-term client outcomes. • How modern pigment technology has evolved • What "high-performance pigments" are and why they matter • Why invisible pigment may still remain within the skin • Long-term considerations for correction and future treatments • Independent education versus brand-driven messaging Alex Mechenici's first Pigmentology Mini Course, Organic vs. Inorganic, is scheduled to launch at the end of August through the American Academy of Micropigmentation. Want to be the first to know when enrollment opens? Join the AAM Mini Course Library Waitlist for exclusive early access, launch announcements, educational updates, and text message reminders. Sign up here: https://american-academy-of-micropigmentation.mykajabi.com/signup Instagram: @alex.pmu.and.laser.academy https://www.instagram.com/alex.pmu.and.laser.academy/ Website: www.aampmuboard.org Instagram: @aampmuboard https://www.instagram.com/aampmuboard/ Interested in becoming Board Certified, joining AAM, attending webinars, accessing continuing education, or exploring upcoming mini courses? Visit www.aampmuboard.org to learn more. The PMU Standard is the official podcast of the American Academy of Micropigmentation , bringing together leading educators, researchers, and industry experts to explore the science, artistry, safety, and standards behind permanent makeup. Each episode is designed to help artists think critically, strengthen their clinical knowledge, and make more informed decisions through evidence-informed education. ⭐ Follow The PMU Standard on Spotify, Apple Podcasts, or wherever you listen so you never miss an episode. ️ Next Episode: In Part 4 , Michelle and Alex conclude the Pigmentology series with a candid discussion about transparency in the PMU industry, evaluating information beyond marketing, and why critical thinking remains one of an artist's most valuable tools. Because raising the standard begins with better education.
Listen Show Notes
Episode #21
Episode 21: Pigmentology with Alex Mechenici | Part 2: Under-Eye Camouflage, Hidden Pigment & Long-Term Considerations
Aug 10, 202620 minS1
Pigmentology with Alex Mechenici | Part 2: Under-Eye Camouflage, Hidden Pigment & Long-Term Considerations The conversation continues... In Part 2 of our exclusive four-part Pigmentology series, Michelle Rukny, President of the American Academy of Micropigmentation and Director of Operations, continues her conversation with internationally recognized pigment expert Alex Mechenici as they explore one of the most debated topics in permanent makeup: under-eye camouflage. What happens when tattoo pigment is no longer visible... but is still present beneath the skin? Alex shares her perspective on why this distinction may matter when clients later pursue treatments such as laser rejuvenation, IPL, BBL, or other energy-based procedures. Together, Michelle and Alex discuss long-term pigment behavior, treatment planning, and why understanding pigment science can play an important role in client education and informed decision-making. The conversation also touches on professional responsibility, learning from industry experience, and why continually questioning and expanding our knowledge helps move the profession forward. Whether you agree with every perspective or not, this episode encourages artists to think critically, ask better questions, and continue learning. • The ongoing discussion surrounding under-eye camouflage • Hidden pigment versus visible pigment in the skin • Considerations before future laser and energy-based treatments • Why long-term thinking matters in permanent makeup • The importance of professional responsibility and continued education Alex Mechenici's first Pigmentology Mini Course, Organic vs. Inorganic, is scheduled to launch at the end of August through the American Academy of Micropigmentation. Want to be the first to know when enrollment opens? Join the AAM Mini Course Library Waitlist for exclusive early access, launch announcements, educational updates, and text message reminders. Sign up here: https://american-academy-of-micropigmentation.mykajabi.com/signup Instagram: @alex.pmu.and.laser.academy https://www.instagram.com/alex.pmu.and.laser.academy/ Website: www.aampmuboard.org Instagram: @aampmuboard https://www.instagram.com/aampmuboard/ Interested in becoming Board Certified, joining AAM, attending webinars, accessing continuing education, or exploring upcoming mini courses? Visit www.aampmuboard.org to learn more. The PMU Standard is the official podcast of the American Academy of Micropigmentation , bringing together leading educators, researchers, and industry experts to explore the science, artistry, safety, and standards behind permanent makeup. Each episode is designed to help artists think critically, strengthen their clinical knowledge, and make more informed decisions through evidence-informed education. ⭐ Follow The PMU Standard on Spotify, Apple Podcasts, or wherever you listen so you never miss an episode. ️ Next Episode: In Part 3 , Michelle and Alex shift the conversation toward one of the most misunderstood topics in pigment science: carbon black, inorganic black pigments, and what artists should understand about pigment composition, safety, and long-term performance. Because raising the standard begins with better education.
Listen Show Notes
Episode #20
Episode 20: Pigmentology with Alex Mechenici | Part 1: The Science Behind PMU Pigments
Aug 3, 202625 minS1
Pigmentology with Alex Mechenici | Part 1: The Science Behind PMU Pigments What if some of the "facts" you've been taught about permanent makeup pigments were never questioned in the first place? In Part 1 of this exclusive four-part Pigmentology series, Michelle Rukny, President of the American Academy of Micropigmentation and Director of Operations, sits down with internationally recognized pigment expert Alex Mechenici for a thought-provoking conversation that challenges common assumptions about pigment science. Together, they explore the fundamentals of organic and inorganic pigments, how pigments behave in the skin, why understanding pigment composition matters far beyond color selection, and why artists should be asking more questions instead of simply repeating what they've been taught. This episode is all about building a stronger scientific foundation because better understanding leads to better clinical decision-making. As the conversation unfolds, Michelle and Alex begin discussing one of the industry's most misunderstood pigment ingredients: titanium dioxide. What is it actually doing in the skin? Why is it so often misunderstood? And how might it influence long-term pigment behavior? Then, just as the discussion starts getting even more controversial... The conversation shifts toward one of the most debated procedures in permanent makeup today: under-eye camouflage. That conversation begins here... and continues in Part 2. • Understanding organic vs. inorganic pigments • Why opacity matters in permanent makeup • Common misconceptions surrounding titanium dioxide • The importance of questioning industry assumptions and seeking evidence-based education • A preview of the upcoming discussion on under-eye camouflage Alex Mechenici's first Pigmentology Mini Course, Organic vs. Inorganic, is scheduled to launch at the end of August through the American Academy of Micropigmentation. Want to be the first to know when enrollment opens? Join the AAM Mini Course Library Waitlist for exclusive early access, launch announcements, educational updates, and text message reminders. Sign up here: AAM Mini Course Library Waitlist Instagram: @alex.pmu.and.laser.academy https://www.instagram.com/alex.pmu.and.laser.academy/ Website: www.aampmuboard.org Instagram: @aampmuboard https://www.instagram.com/aampmuboard/ Interested in becoming Board Certified, joining AAM, attending webinars, accessing continuing education, or exploring upcoming mini courses? Visit www.aampmuboard.org to learn more. The PMU Standard is the official podcast of the American Academy of Micropigmentation , bringing together leading educators, researchers, and industry experts to explore the science, artistry, safety, and standards behind permanent makeup. Each episode is designed to help artists think critically, strengthen their clinical knowledge, and make more informed decisions through evidence-informed education. ⭐ Follow The PMU Standard on Spotify, Apple Podcasts, or wherever you listen so you never miss an episode. ️ Next Episode: Part 2 of our exclusive Pigmentology series explores one of the most debated topics in permanent makeup: under-eye camouflage , titanium dioxide, and the science behind flesh-tone pigments. Because raising the standard begins with better education.
Listen Show Notes
Episode #19
Episode 19: Summer PMU | What Every Client Should Know Before Booking
Jul 30, 202614 minS1
Episode 19: Summer PMU | What Every Client Should Know Before Booking Summer is one of the most popular times to schedule permanent makeup , but it's also the season that requires the most planning. In this episode of The PMU Standard , Michelle Rukny, President and Director of Operations of the American Academy of Micropigmentation, explains how sun exposure, swimming, sweating, travel, exercise, and outdoor activities can affect PMU healing , pigment retention, and long-term results. You'll learn why timing matters more than the season , how to determine whether a client is a good candidate to book now or should wait, and the consultation questions every PMU artist should be asking before scheduling powder brows, microblading, lip blush, permanent eyeliner, or other cosmetic tattoo procedures . Michelle also discusses how UV exposure affects healed pigment, why lifestyle should be part of every consultation, and how proper planning leads to healthier healing and happier clients. Whether you're a PMU artist, permanent makeup professional, cosmetic tattoo artist, esthetician, trainer, or client planning a summer procedure , this episode provides practical, evidence-based guidance to improve consultations, aftercare, and long-term outcomes. Topics include: Summer PMU Permanent makeup healing PMU consultations Powder brows Microblading Lip blush Permanent eyeliner PMU aftercare Pigment retention UV exposure and permanent makeup Cosmetic tattoo healing PMU best practices Client education Download our complimentary Consultation Script & Checklist here: Consultation Script & Checklist For more PMU education, blogs, industry news, and upcoming events, visit AAM PMU Board and join our email list to stay up to date. Follow the AAM on Instagram at @aampmuboard
Listen Show Notes
Episode #18
Episode 18: What Hot Sauce, Lemons & Lip Blush PMU Have in Common
Jul 27, 202616 minS1
Episode 18: What Hot Sauce, Lemons & Lip Blush PMU Have in Common Why do PMU artists tell clients to avoid hot sauce, citrus, and other acidic foods after a lip blush permanent makeup procedure? Is it really about protecting the pigment, or is there more to the story? In this episode of The PMU Standard , Michelle Rukny, President and Director of Operations of the American Academy of Micropigmentation, explores the science behind lip blush aftercare and explains why certain foods can affect comfort, healing, inflammation, and overall treatment outcomes. You'll learn what happens to the lips immediately after a cosmetic tattoo procedure, why spicy foods and acidic ingredients can increase irritation, how they may contribute to cold sore (HSV-1) reactivation , and why educating clients on the reason behind aftercare instructions leads to better compliance and better healed results. Michelle also separates common myths from evidence-based facts, including whether spicy food actually causes pigment loss. Whether you're a PMU artist, permanent makeup professional, cosmetic tattoo artist, esthetician, trainer, or client preparing for lip blush PMU , this episode provides practical, science-based guidance to help improve healing, consultations, and client education. Topics include: Lip blush PMU Permanent makeup aftercare Lip blush healing Spicy food after lip blush Citrus and lip blush Cold sores and permanent makeup HSV-1 and lip blush Cosmetic tattoo healing Pigment retention PMU client education Wound healing science PMU best practices For more PMU education, blogs, industry news, and upcoming events, visit AAM PMU Board and join our email list to stay up to date. Follow the AAM on Instagram at @aampmuboard
Listen Show Notes

Guest Appearances

Recent guests on The PMU Standard. Study who booked and why before you pitch.

Michelle Rukny

American Academy of Micropigmentation

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Episode #22

Episode 22: Pigmentology with Alex Mechenici | Part 3: Permanent Pigments, Performance & Independent Thinking

Aug 17, 202618 minS1

Pigmentology with Alex Mechenici | Part 3: Permanent Pigments, Performance & Independent Thinking Just because you can't see a pigment anymore... does that mean it's actually gone? In Part 3 of our exclusive four-part Pigmentology series, Michelle Rukny, President of the American Academy of Micropigmentation and Director of Operations, continues her conversation with internationally recognized pigment expert Alex Mechenici as they explore one of the most misunderstood concepts in permanent makeup: pigment permanence. Alex explains how advances in pigment technology have changed over the years, including the development of modern high-performance pigments and why fading doesn't necessarily mean pigment has disappeared from the skin. The conversation also examines why understanding long-term pigment behavior matters when evaluating future treatments, correction work, and evolving trends within the PMU industry. As the discussion continues, Michelle and Alex shift gears into another thought-provoking topic: the value of remaining independent from pigment manufacturers and how that independence may influence education, transparency, and professional conversations. Whether you're new to PMU or have years of experience, this episode encourages artists to continue asking questions, evaluating evidence, and making informed decisions that prioritize long-term client outcomes. • How modern pigment technology has evolved • What "high-performance pigments" are and why they matter • Why invisible pigment may still remain within the skin • Long-term considerations for correction and future treatments • Independent education versus brand-driven messaging Alex Mechenici's first Pigmentology Mini Course, Organic vs. Inorganic, is scheduled to launch at the end of August through the American Academy of Micropigmentation. Want to be the first to know when enrollment opens? Join the AAM Mini Course Library Waitlist for exclusive early access, launch announcements, educational updates, and text message reminders. Sign up here: https://american-academy-of-micropigmentation.mykajabi.com/signup Instagram: @alex.pmu.and.laser.academy https://www.instagram.com/alex.pmu.and.laser.academy/ Website: www.aampmuboard.org Instagram: @aampmuboard https://www.instagram.com/aampmuboard/ Interested in becoming Board Certified, joining AAM, attending webinars, accessing continuing education, or exploring upcoming mini courses? Visit www.aampmuboard.org to learn more. The PMU Standard is the official podcast of the American Academy of Micropigmentation , bringing together leading educators, researchers, and industry experts to explore the science, artistry, safety, and standards behind permanent makeup. Each episode is designed to help artists think critically, strengthen their clinical knowledge, and make more informed decisions through evidence-informed education. ⭐ Follow The PMU Standard on Spotify, Apple Podcasts, or wherever you listen so you never miss an episode. ️ Next Episode: In Part 4 , Michelle and Alex conclude the Pigmentology series with a candid discussion about transparency in the PMU industry, evaluating information beyond marketing, and why critical thinking remains one of an artist's most valuable tools. Because raising the standard begins with better education.

Listen Show Notes

Every question we get asked before
someone starts their trial.

If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.

What is the difference between Founder Solo and Founder Pro?

How do agency tiers work?

What is a talent profile?

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

The PMU Standard

About this Podcast:

Pitch Analysis

What is The PMU Standard?

About the host

Recent episodes

Episode 22: Pigmentology with Alex Mechenici | Part 3: Permanent Pigments, Performance & Independent Thinking

Episode 21: Pigmentology with Alex Mechenici | Part 2: Under-Eye Camouflage, Hidden Pigment & Long-Term Considerations

Episode 20: Pigmentology with Alex Mechenici | Part 1: The Science Behind PMU Pigments

Episode 19: Summer PMU | What Every Client Should Know Before Booking

Episode 18: What Hot Sauce, Lemons & Lip Blush PMU Have in Common

Guest Appearances

Michelle Rukny

Advertisers on this show

Best industries to pitch The PMU Standard for

Podcasts like The PMU Standard

Every question we get asked beforesomeone starts their trial.

The PMU Standard

About this Podcast:

Pitch Analysis

What is The PMU Standard?

About the host

Recent episodes

Episode 22: Pigmentology with Alex Mechenici | Part 3: Permanent Pigments, Performance & Independent Thinking

Episode 21: Pigmentology with Alex Mechenici | Part 2: Under-Eye Camouflage, Hidden Pigment & Long-Term Considerations

Episode 20: Pigmentology with Alex Mechenici | Part 1: The Science Behind PMU Pigments

Episode 19: Summer PMU | What Every Client Should Know Before Booking

Episode 18: What Hot Sauce, Lemons & Lip Blush PMU Have in Common

Guest Appearances

Michelle Rukny

Advertisers on this show

Best industries to pitch The PMU Standard for

Podcasts like The PMU Standard

Every question we get asked beforesomeone starts their trial.

Every question we get asked before
someone starts their trial.

Every question we get asked before
someone starts their trial.