The HIDDEN Podcast by Babble

Cyber security is one of those things every growing business knows they should have under control… but very few feel truly confident about. This weekly podcast is designed to change that. Hosted by Lynn Murape, this show cuts through the noise, jargon, and scare tactics that often surround cyber security, and focuses instead on what actually matters for small and medium-sized businesses in the UK. Whether you’re a business owner, an IT manager stretched thin, or someone unexpectedly responsible for “keeping things secure,” you’ll find practical, real-world guidance you can actually use. Each episode tackles cyber security from a different angle. Sometimes, we break it down using the HIDDEN framework — a simple way to understand the six essential areas of protection. Other times, we unpack real-world events like major breaches, new regulations, or emerging threats, translating what they mean for your business in plain English. <p

The HIDDEN Podcast by Babble is a business podcast hosted by Lynn Murape, with 10 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Lynn Murape hosts The HIDDEN Podcast by Babble, a business show with 10 episodes published.

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  Episode #9

  Episode 9: Inside the TPI: Why some businesses make technology work and others don’t

  Jul 14, 202627 minS2

  Why do some businesses seem to get more value from technology than others? It’s a question that goes beyond budgets, sectors, or the latest AI tools, and it’s exactly what Babble set out to answer through the Technology Performance Index (TPI): an independent study of 1,000 UK SMB leaders. In this episode, Lynn is joined by Mark O'Dell and Jeremy Langley to unpack the findings, revealing three distinct groups of technology adoption: Tech Vanguards, Emerging Adopters, and Tech Bystanders. The conversation explores what separates these groups, why some organisations consistently turn technology into a driver of growth, while others find themselves stuck firefighting, and how businesses build confidence through structure, governance, and a clear focus on outcomes. You'll also hear why treating technology as a business investment (not simply an IT cost) changes the way organisations make decisions, prioritise projects, and measure success. Perhaps most importantly, this episode challenges the idea that successful technology adoption is about buying the right tools. Instead, it's about starting with the outcome you want to achieve and building the right strategy to get there. Whether you see your business in the Vanguard, Emerging Adopter, or Bystander category, this conversation offers practical insights to help you move forward with greater confidence, and a clearer understanding of how technology can become a genuine driver of productivity, growth, and resilience. Key takeaways: The three technology mindsets shaping UK SMBs What separates Tech Vanguards from everyone else Why confidence comes from structure, not bigger budgets How firefighting prevents long-term progress Why outcomes, not technology, should drive every investment How AI and cyber security are widening the gap between businesses Explore the Technology Performance Index 📊 Take the free Technology Performance Index Assessment https://info.babble.cloud/tpi-assessment2026?hsCtaAttrib=425604937930 📖 Download the full Technology Performance Index Report https://145811431.hs-sites-eu1.com/hubfs/TPI/Report/The%20Babble%20Technology%20Performance%20Index%202026.pdf?hsCtaAttrib=425516543165 🔍 Explore more insights and resources https://www.babble.cloud/tpi Chapters: 00:00 Welcome: Meet Mark O'Dell and Jeremy Langley 01:39 What is the Technology Performance Index (TPI)? 02:34 Why did Babble ask 1,000 business leaders this question? 03:29 What really separates a Vanguard from a Bystander? 05:24 Which group does your business belong in? 06:37 The Bystander: Why are a third of UK businesses falling behind? 12:04 The Emerging Adopter: What’s stopping them from becoming a Vanguard? 15:51 The Vanguard: What are they doing differently? 19:03 Mark's advice for Bystanders, Emerging Adopters and Vanguards 22:22 How did this research change Babble's thinking? 24:58 Where will UK businesses be this time next year? 26:37 Conclusion

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  Episode #8

  Episode 8: What Network & Cloud Security Means in the AI Era

  Jun 16, 202631 minS1

  For years, cyber security was built around a simple idea: protect the perimeter. But what happens when your applications live in the cloud, your data is spread across multiple platforms, and AI systems can access information, automate tasks, and make decisions on your behalf? In this episode, Lynn sits down with Keith Archer to explore how network and cloud security is evolving in the AI era, and why many of the security assumptions organisations have relied on for years no longer hold up. Because AI isn't just changing how businesses work. It's changing how cyber threats operate too. From agentic AI and prompt injection to shadow AI and tool hijacking, this conversation unpacks some of the newest risks emerging as organisations race to adopt AI-powered tools and platforms. Keith explains why traditional security controls often struggle to detect these threats, how attackers are beginning to weaponise AI, and why visibility has become one of the most important capabilities an organisation can have. The discussion also explores the growing challenge of shadow AI — where employees introduce AI tools without formal oversight — and the business impact of not knowing what systems, data, or applications those tools can access. Most importantly, this episode isn't about avoiding AI. It's about adopting it responsibly. Because organisations that balance innovation with governance will be far better positioned than those that either ignore AI altogether or deploy it without understanding the risks. A HIDDEN Cyber Security Snapshot helps organisations identify gaps across people, identities, data, recovery, devices, networks, cloud environments, and emerging AI usage; creating a clearer picture of where exposure actually exists. Key takeaways: Why traditional security perimeters no longer exist What agentic AI means in practical terms The risks associated with prompt injection and AI manipulation How shadow AI creates visibility and governance challenges Why traditional security tools struggle with AI-driven threats Where organisations should focus first to improve resilience in the AI era Chapters: 00:00 Introduction 01:12 Meet Keith Archer 02:59 The evolution from perimeter to cloud 05:20 Understanding agentic AI 07:11 Why traditional security tools are struggling 10:34 Jailbreaking and prompt injection explained 14:58 The rise of indirect prompt injection 16:19 The real business impact of AI threats 18:17 Shadow AI and the visibility challenge 19:58 When AI tools become attack paths 21:31 Where organisations are getting AI wrong 23:27 Immediate actions for security teams 25:49 Why human risk still matters 27:46 Keith’s wake-up call for business leaders 30:05 Conclusion

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  Episode #7

  Episode 7: Who’s Watching the Phones and Laptops?

  Jun 9, 202621 minS1

  Your cyber security is only as strong as the devices connecting to your business. Laptops. Phones. Tablets. Personal devices. Corporate devices. They’ve never been more essential to how we work … and they’ve never been more attractive to attackers. In this episode, Lynn sits down with Callum Archer to explore why endpoints remain one of the most targeted attack surfaces in modern cyber security, and what organisations can do to improve visibility, detection, and response before a small compromise becomes a much bigger problem. Because attackers don’t need to break into every device. They just need one. This conversation unpacks why outdated software, inconsistent device standards, and alert fatigue continue to create opportunities for attackers, particularly in SMB environments where IT teams are often stretched thin. Callum also explains how endpoint security has evolved beyond traditional antivirus, why behaviour-based attacks are becoming more common, and how modern endpoint detection and response tools help organisations identify and contain threats faster. Most importantly, this episode explores the importance of speed. Because when a device is compromised, every second matters. The faster you can detect a threat, contain it, and respond, the less opportunity attackers have to move through your environment and cause damage. Our HIDDEN Cyber Security Snapshot helps organisations identify hidden gaps across devices, monitoring, policies, and response capabilities; creating a clearer picture of where endpoint risks actually exist. Key takeaways: Why endpoints remain a primary target for attackers The risks created by outdated devices and inconsistent standards Why traditional antivirus is no longer enough on its own How behaviour-based attacks are changing cyber security The importance of detection, response, and threat containment What good endpoint protection looks like today Chapters: 00:00 Introduction 01:09 Meet Callum Archer 02:08 Why devices remain a prime target 04:19 The unseen cost of vulnerabilities and alert fatigue 07:25 What happens after a device is compromised 09:00 Why antivirus alone isn't enough 10:51 The rise of malware-free attacks 13:10 How inconsistent device standards create risk 16:25 The non-negotiables of endpoint protection 17:39 Measuring your security maturity 19:47 Callum’s advice on what to do when a device is compromised 20:10 Conclusion

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  Episode #6

  Episode 6: Why Backup Isn’t the Same as Recovery

  Jun 2, 202627 minS1

  <p>“We have backups.” </p><p></p><p>It’s one of the most common phrases in cyber security conversations (and one of the most misunderstood). </p><p>Because having a backup doesn’t automatically mean your business can recover. </p><p></p><p>In this episode, Lynn sits down with Steve Hennessy to unpack the critical difference between backup, recovery, business continuity, and resilience, and why testing matters just as much as the backup itself. </p><p></p><p>When systems go down, the real question isn’t whether a copy of your data exists. It’s how quickly you can get your...

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  Episode #5

  Episode 5: Taking Control of Your Data

  May 26, 202626 minS1

  <p>Your business data is constantly moving.</p><p></p><p>Shared across Teams. Stored in cloud drives. Downloaded onto devices. Sent externally. Duplicated. Renamed. Forwarded.</p><p></p><p>And in many SMBs, nobody has full visibility of where it all lives anymore.</p><p></p><p>In this episode, Lynn sits down with Nisha Sondhi to unpack the growing challenges of data governance, oversharing, and data sprawl. They also discuss why controlling your data has become one of the biggest cyber security challenges facing modern businesses.</p><p></p><p>Because data doesn’t usually become exposed through on...

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