
Episode #23
Handshakes Don’t Survive Heartbreak: The Real Cost of an Unfunded Buy-Sell
<p>A family business can survive competition. It usually doesn’t survive silence.</p><p>In this episode of Planning Reimagined, Celeste Moya and Kris Stegall unpack a real-world business succession breakdown: the Smith family’s multi-subsidiary landscaping company is thrown into chaos after the unexpected death of a key-owner—because there was no buy-sell agreement, no funding, and no clear plan for ownership transfer.</p><p>They break down why “we’ll work it out” is not a strategy, what it actually means to fund a buy-sell, how liquidity can prevent conflict (and litigation), and the practical steps business owners can t...

