
Play for Profit Podcast
Why Website Accessibility Matters with Laura Barr
<p>Laura Barr, CEO of Barr Web Services, breaks down the essential elements of effective websites and why they matter for all businesses. She explains the science behind website usability while sharing practical tips to make your site more accessible, user-friendly, and effective at converting visitors into customers.<br/><br/>• Most websites lack clear calls to action, preventing visitors from taking the next step<br/>• Effective websites require four elements: SEO, usability, analytics, and accessibility<br/>• Website accessibility is legally required in the US, regardless of site size<br/>• Using simple language and scannable content helps visitors find information faster<br/>• Wr...

