Podcasting Momentum - The Marketing Flywheel for your Businesss

Welcome to Podcasting Momentum, the show that helps business owners and marketing managers like you get to the heart of what makes a podcast successful. In each episode, we will do a deep dive with fellow podcasters to uncover the real stories behind their shows. We skip the small talk and get straight to the actionable advice that will help you gain traction and build a loyal audience with your podcast. From the origin story of a show to the technical challenges and strategic pivots along the way, we'll give you an inside look at how real podcasters build momentum. You'll learn how to overcome common mistakes, create engaging content, and turn your podcast into a powerful business asset. We focus on the topics that matter most, including: The Origin Story: Discover why people start their podcast and the specific problem it was designed to solve. Overcoming Challenges: You will learn how podcasters navigate technical

Podcasting Momentum - The Marketing Flywheel for your Businesss is a business podcast hosted by Unknown Host, with 97 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Podcasting Momentum - The Marketing Flywheel for your Businesss, a business show with 97 episodes published.

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  Podcasting Momentum - The Marketing Flywheel for your Businesss

  How to Turn Your Podcast Into a Client-Attraction Machine

  Aug 18, 202643 min

  Your podcast does not need thousands of downloads to generate business. It needs the right strategy. In this conversation, Josh and Derek Fredrickson explore how business owners can use podcasting as a marketing asset that builds trust, demonstrates expertise, and creates better sales conversations. Derek explains why he views his podcast as a "test drive for your brain," giving potential clients an opportunity to experience how he thinks before they ever get on a sales call. You will learn: Why your podcast should be treated as a marketing tool, not a sales pitch How transparency and vulnerability build trust with potential clients Why you should not be afraid of giving away your "secret sauce" The difference between sharing what and why versus teaching every detail of how How a process-driven approach keeps podcast production consistent Why Derek's team uses a 27-point podcast production checklist How SEO and an editorial calendar can guide your podcast topics Why consistency matters more than chasing individual viral episodes How podcast content can support your broader marketing and sales funnel Why podcast ROI should be measured by conversation quality, not downloads How to make your podcast easier to produce so you actually keep doing it The big takeaway is simple: hitting record is only a small part of successful podcasting. The strategy, preparation, production process, SEO, distribution, and follow-up are what turn a podcast into a genuine business growth asset. If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time.  https://pedalstomperproductions.as.me/no-pitch Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox.  https://www.pedalstomperproductions.com/ Want to start your own podcast? Go here! You can book time in our studios here Want to read about this? Check the blog!

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  Podcasting Momentum - The Marketing Flywheel for your Businesss

  The Podcasting Mistake That Drives Away Your Best Customers

  Aug 11, 202644 min

  What happens when you stop trying to appeal to everyone and start building your podcast for the people you actually want to reach? In this conversation, Tracy Brinkman shares lessons from nearly two decades of podcasting, from starting back in 2007 to building multiple shows and using AI to help entrepreneurs create more content without drowning in the work behind the microphone. We talk about what it really takes to build an audience around your personality, why being authentic can actually help you attract better customers, and how listening to your audience can help you refine your podcast niche over time. Tracy also explains how he evolved The Dark Horse Entrepreneur by paying attention to what listeners actually consumed, narrowing the audience, shortening episodes, and using AI-powered tactics to deliver practical value to busy entrepreneurs and parents. You'll learn: Why trying to appeal to everyone can hurt your podcast How authenticity helps attract the right customers and repel the wrong ones Why audience behavior should influence your podcast strategy How Tracy used AI to create a more efficient podcast workflow Why shorter, focused episodes can increase engagement How a podcast can support a larger marketing and revenue ecosystem Why guest pitches that ignore your audience are a waste of everyone's time How podcasting can build credibility before a sales conversation ever happens The connection between podcasting, email marketing, AI, and lead generation Why your personality can be one of your biggest marketing assets If you're a small business owner or marketing manager wondering how to use podcasting for marketing, build your brand, attract clients, or create more content without adding another full-time job to your workload, this conversation is packed with ideas you can put to work. If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time.  https://pedalstomperproductions.as.me/no-pitch Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox.  https://www.pedalstomperproductions.com/ Want to start your own podcast? Go here! You can book time in our studios here Want to read about this? Check the blog!

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  Podcasting Momentum - The Marketing Flywheel for your Businesss

  The Podcast Growth Framework That Doubled Downloads & Generated Real Business

  Aug 4, 202639 min

  Most podcasts never reach the audience they deserve not because the content is bad, but because the strategy is missing. In this conversation, Josh sits down with Joe Eftihiou, founder of ClareCast and host of Podcasting Amplified , to discuss what actually drives podcast growth for businesses. Joe shares how he transitioned from recording rock bands to helping companies use podcasting as a lead generation and relationship-building tool. Instead of chasing vanity metrics, Joe explains why podcasting should focus on attracting the right audience, converting listeners into customers, and expanding your reach through authentic partnerships. In this episode you'll learn: Why podcast growth is harder than most people expect The ACE Framework for growing a business podcast How "audience borrowing" doubled a client's podcast downloads Why guest interviews outperform cold outreach for B2B lead generation The biggest mistake businesses make when launching a podcast Why sponsorships aren't always the best way to monetize a show How to build genuine relationships with high-value prospects through podcasting Whether you're a business owner, marketer, or current podcaster, this conversation is packed with practical strategies for using podcasting for marketing, brand building with podcasting, client attraction podcasting, and long-term business growth. If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time.  https://pedalstomperproductions.as.me/no-pitch Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox.  https://www.pedalstomperproductions.com/ Want to start your own podcast? Go here! You can book time in our studios here Want to read about this? Check the blog!

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  Podcasting Momentum - The Marketing Flywheel for your Businesss

  What Business Leaders Can Learn from Higher Education Podcasting | Neil & Jen

  Jul 28, 202641 min

  Can competitors become collaborators? According to Neil and Jen from the Continuing Studies podcast, the answer is a resounding yes. Recorded live at Higher Ed PodCon, this conversation explores how two podcast production company owners built a successful podcast together while continuing to operate separate businesses. Along the way, they share valuable insights into the unique world of higher education podcasting, how universities measure podcast success, and why podcasting is becoming an increasingly important communication and educational tool. You'll discover: Why collaboration can outperform competition. How higher education institutions use podcasts differently than traditional businesses. The unique ROI behind alumni, faculty, and student podcasts. Why podcasts are becoming part of classroom instruction and scholarly research. How podcasting is helping educators adapt in the age of AI. Lessons every business owner can learn about building trust, authority, and long-term relationships through podcasting. Whether you're a business owner, marketer, educator, or podcaster, this episode offers practical insights into using podcasting as a strategic communication tool not just a marketing channel. If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time.  https://pedalstomperproductions.as.me/no-pitch Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox.  https://www.pedalstomperproductions.com/ Want to start your own podcast? Go here! You can book time in our studios here Want to read about this? Check the blog!

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  Podcasting Momentum - The Marketing Flywheel for your Businesss

  Why Most Podcast Guest Pitches Fail (And How to Get Booked the Right Way)

  Jul 21, 202659 min

  In this episode, we dive into the biggest mistakes businesses, entrepreneurs, publicists, and podcast booking agencies make when pitching podcast hosts. Josh shares why mass email blasts, generic templates, and automated outreach are hurting both guests and hosts, and explains how authentic relationships consistently outperform volume-based marketing. We also explore PodVerified, Josh's platform designed to help improve the podcast guesting experience by creating better matches between hosts and guests while raising the standard for podcast outreach. Whether you're looking to become a sought-after podcast guest, book higher-quality interviews for your own show, or simply build stronger business relationships, this conversation is packed with practical advice you can implement immediately. In this episode, you'll discover: Why most podcast guest pitches are ignored. The biggest mistakes podcast booking agencies make. How authentic relationship-building leads to better podcast opportunities. Why teaching and delivering value always beats selling. How PodVerified is helping improve the podcast guesting ecosystem. Best practices for building credibility as a podcast guest. How podcast guesting can become one of your most effective marketing strategies. If you're serious about podcasting for marketing, brand building with podcasting, client attraction through podcasting, or simply want tips for podcasting that actually work, this episode is for you. If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you!  Click the link to sign up for a time.  https://pedalstomperproductions.as.me/no-pitch Staying up to date on the latest podcasting news and trends doesn't have to be difficult. We can deliver them right to your inbox.  https://www.pedalstomperproductions.com/ Want to start your own podcast? Go here! You can book time in our studios here Want to read about this? Check the blog!

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Recent guests on Podcasting Momentum - The Marketing Flywheel for your Businesss. Study who booked and why before you pitch.

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