Pursuing Private Practice

Welcome to the Pursuing Private Practice podcast, hosted by Jennifer McGurk, a Registered Dietitian and business coach. This podcast is your go-to resource for everything related to building and growing your private practice, whether you're just getting started, leading your team, or celebrating a season of coasting. In each episode, we'll dive into the real stories of dietitians navigating the ups and downs of private practice. You'll hear about the challenges, wins, and lessons learned from dietitians who help clients reinvent wellbeing on their health journey. Get ready for actionable tips, proven strategies, and a behind-the-scenes look at what it takes to succeed in private practice. This show will empower you with the knowledge and inspiration to run your private practice like the CEO you are. CEO is not just a title— it means you are Choosing Extraordinary Opportunities.

Pursuing Private Practice is a business podcast hosted by Jennifer McGurk, with 133 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Jennifer McGurk hosts Pursuing Private Practice, a business show with 133 episodes published.

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  Episode #12

  When Your Health Changes Your Career: Endometriosis, Burnout, and Private Practice

  Aug 18, 202656 minS4

  Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, CEO of Pursuing Private Practice, and Lindsay Stenovec, Registered Dietitian and Clinical Supervisor, for a conversation about the clinical complexities of endometriosis, how dietitians can best support their clients, and what it looks like to navigate burnout, career pivots, and build a sustainable private practice. In this episode, Lindsay shares what she has learned through her own diagnosis and treatment, and how dietitians can bring more informed, compassionate care to clients with endometriosis. Jennifer and Lindsay also have a real conversation about burnout, honoring your capacity, transferring your existing skills into a new niche, and building a business differently the next time around. When a Diagnosis Changes Your Career (03:55) Lindsay shares how her endometriosis diagnosis led her to close her private practice, step away from dietetics, and give herself time before deciding what came next. Understanding Endometriosis as a Full-Body Chronic Disease (06:20) Lindsay explains what endometriosis is, the wide range of symptoms it can cause, and why a diagnosis often takes years. Why Community Care Matters in Endometriosis (13:11) Lindsay reflects on how sharing experiences can help people recognize symptoms, advocate for themselves, and find better care. Nutrition Considerations for Endometriosis (20:19) Lindsay discusses nutrition considerations for endometriosis, commonly co-occurring conditions, and why recommendations need to be individualized. When Food Fear and Symptom Management Overlap (24:40) Jennifer and Lindsay unpack low FODMAP diets, gluten fears, and the nuance of supporting clients whose food restrictions may be rooted in very real symptoms. Endometriosis, Eating Disorders, and Grief Around Food (27:31) Jennifer and Lindsay explore how chronic illness can alter someone's relationship with food and why eating disorder counseling skills can be especially valuable when supporting clients with endometriosis. Supporting Clients Before and After Endometriosis Surgery (31:57) Lindsay explains excision surgery and how dietitians can support nourishment, GI symptoms, and healing before and after surgery. Taking Burnout Seriously Enough to Let Your Career Change (40:16) Lindsay describes the burnout that followed after closing her longtime practice and why she gave herself permission not to rush her return to work. Building a Practice Around Client Care and Your Capacity (43:25) Lindsay shares how she is designing her next chapter around what best serves her clients while also creating a sustainable way to work with chronic illness. Lindsay reminds us how powerful it can be to listen closely, believe what clients are telling you about their bodies, recognize patterns that deserve further exploration, and know when to connect someone with additional support. Sometimes excellent care isn't about having every answer. It's about being curious, staying within your scope, and helping clients feel less alone while they navigate something incredibly complex. Lindsay's story is also a reminder that your business and career can and should evolve alongside your life, and that the experience and skills you've built don't disappear simply because you choose a different direction. Sponsor: ✨ Business School is designed to guide you through every stage of building a private practice: getting set up, seeing your first clients, growing until you're fully booked, hiring a team, expanding your offers—and even learning how to coast when needed. Inside, you'll follow a step-by-step curriculum with the flexibility to choose the path that fits your current stage of business and life. You'll get access to advanced toolkits, templates, and systems for business topics like marketing and finances, but also for counseling skills and client support. Beyond the curriculum, you're supported by personalized 1:1 coaching, weekly office hours, and monthly themes that address the real challenges of private practice. The program keeps you moving forward with built-in accountability that builds resilience and confidence so you feel like a legit business owner. Learn more and apply here: https://pursuingprivatepractice.com/businessschool/ Connect with Pursuing Private Practice: Instagram: @pursuing.private.practice Email: Contact Us Free Resources For Dietitians at Any Stage of Business: The Ultimate Checklist to Start Your Private Practice ✨ Free Training: Get Clients Now 3-Day Challenge Free Workshop: Hire Your Next Team Member The Pursuing Private Practice Blog ️ The Pursuing Private Practice Podcast About Lindsay: Lindsay Stenovec has spent nearly two decades in rooms where people finally say the thing they've never said out loud. As a Registered Dietitian specializing in eating disorders, women's health, and now endometriosis, she's learned that feeling seen and heard isn't a soft add-on to good care — it's where healing actually begins. She's built a group practice, led teams, supervised clinicians, and navigated her own complicated health journey along the way. These days, she works at the intersection of endometriosis, gut health, and whole-person nutrition — for patients who are tired of being dismissed, and for the clinicians who want to do better by them. Connect with Lindsay: Website Instagram: @lindsaystenovec_rd Resources from Lindsay: Substack

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  Episode #11

  Sports Nutrition Meets Private Practice: Finding Your Niche and Growing Your Business

  Aug 4, 202638 minS4

  Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, CEO of Pursuing Private Practice, and Serena Stewart, Registered Dietitian, running coach, and running nutrition expert, for a conversation about what dietitians need to know about running nutrition, sports nutrition, and building a private practice that evolves alongside your life. Jennifer and Serena explore why so many runners unknowingly underfuel, how proper nutrition impacts everything from performance to GI symptoms and recovery, and why working with a sports dietitian is about so much more than carb loading. They also discuss creating offers beyond one-to-one counseling, finding mentorship within your specialty, and designing a business that supports both your clients and your personal life. Why Running Nutrition Is More Than Just Eating More (04:41) Serena explains why fueling runners requires far more nuance than simply increasing calories. She walks through the many pieces that come together in an individualized running nutrition plan, from glycogen replenishment to GI tolerance and recovery. How Serena Accidentally Found Her Niche (07:32) Serena shares how her clinical background unexpectedly led her into running nutrition, and how what started as a hobby became a thriving private practice. Helping Clients Connect the Dots Between Nutrition and Performance (13:24) Jennifer and Serena discuss why dietitians need to translate nutrition science into meaningful, real-life outcomes so clients understand how proper fueling supports both their running goals and everyday life. Building a Practice Beyond One-to-One Sessions (15:56) Serena shares how her services evolved from individual counseling into memberships, masterclasses, and her Eat Like an Athlete Bootcamp, creating more flexibility for both her clients and herself. Why Group Programs Can Create Incredible Client Results (21:14) Jennifer and Serena reflect on the unexpected benefits of group coaching, including peer support, shared learning, and creating a client experience that goes beyond traditional individual sessions. Growing Into Sports Nutrition With Confidence (24:52) Serena shares why supervision, continuing education, and asking for help have been essential to her growth as a sports dietitian. The Overlap Between Sports Nutrition and Eating Disorder Care (26:57) Jennifer and Serena explore the important relationship between running nutrition and eating disorders, along with the ethical considerations, boundaries, and referrals that help dietitians practice within their scope. Marketing That Speaks to Real Client Pain Points (31:14) Serena explains how identifying the specific symptoms clients experience has transformed her marketing and helped attract the right people to her practice. Building a Business That Fits Your Season of Life (34:06) Jennifer and Serena close with an honest conversation about motherhood, entrepreneurship, and giving yourself permission to build a business that supports your family, your values, and your long-term goals. Whether you're a sports dietitian or simply want to feel more confident supporting active clients, this conversation will help you better understand the important role nutrition plays in performance, recovery, GI health, and overall well-being. Beyond the clinical conversation, this episode is also a reminder that there isn't just one way to build a successful private practice. As your expertise grows and your life changes, your business can evolve with you. The most sustainable practices are often built by staying curious, continuing to learn, and creating offers that allow you to care deeply for your clients while honoring your own priorities, too. This episode is a reminder that some of the best opportunities come from being willing to ask questions, seek mentorship, and trust that your business is allowed to grow right alongside you. Sponsor: ✨ Business School is designed to guide you through every stage of building a private practice: getting set up, seeing your first clients, growing until you're fully booked, hiring a team, expanding your offers—and even learning how to coast when needed. Inside, you'll follow a step-by-step curriculum with the flexibility to choose the path that fits your current stage of business and life. You'll get access to advanced toolkits, templates, and systems for business topics like marketing and finances, but also for counseling skills and client support. Beyond the curriculum, you're supported by personalized 1:1 coaching, weekly office hours, and monthly themes that address the real challenges of private practice. The program keeps you moving forward with built-in accountability that builds resilience and confidence so you feel like a legit business owner. Learn more and apply here: https://pursuingprivatepractice.com/businessschool/ Connect with Pursuing Private Practice: Instagram: @pursuing.private.practice Email: Contact Us Free Resources For Dietitians at Any Stage of Business: The Ultimate Checklist to Start Your Private Practice ✨ Free Training: Get Clients Now 3-Day Challenge Free Workshop: Hire Your Next Team Member The Pursuing Private Practice Blog ️ The Pursuing Private Practice Podcast About Serena: Serena Stewart is a Registered Dietitian and running coach specializing in helping female runners shift their focus from shrinking to fueling for BIG dreams! Serena uses a unique blend of somatic counseling techniques and running nutrition to help female runners embrace eating like an athlete while learning to finally feel more comfortable in their skin. She is a runner herself and has run 4 BQs, 33 half marathons, and 7 marathons. When not running, she enjoys cooking, hiking, or playing in the park with her son. Connect with Serena: Instagram: @runnergirldietitian Resources from Serena: Free Race Week Checklist Offseason Reset

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  Episode #10

  What Weight-Inclusive Nutrition Counseling Looks Like in Private Practice

  Jul 21, 202646 minS4

  Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, CEO of Pursuing Private Practice, and Chelsea Levy, Registered Dietitian and Certified Intuitive Eating Counselor, for a thoughtful conversation about caring for clients with diabetes, PCOS, and endocrine disorders through a weight-inclusive approach. Jennifer and Chelsea unpack what weight-inclusive medical nutrition therapy really looks like in practice. They discuss supporting clients with diabetes and PCOS, navigating conversations about weight loss with compassion instead of judgment, and building a private practice that allows you to practice in a way that truly aligns with your values. Why Weight-Inclusive Care Is More Nuanced Than People Think (04:41) Chelsea introduces her approach to weight-inclusive nutrition counseling, explaining how she combines evidence-based medical nutrition therapy with trauma-informed, fat-positive care for clients. Looking Beyond Weight in Nutrition Counseling (06:21) Jennifer and Chelsea discuss weight stigma, social determinants of health, client autonomy, and the many ways dietitians can build practices around this work. Chelsea's Journey Into Weight-Inclusive Practice (09:58) Chelsea shares how her own experience with chronic dieting and working with an intuitive eating dietitian ultimately shaped both her career and the way she cares for clients today. The Role of Lived Experience in Client Care (13:01) Jennifer and Chelsea discuss representation within dietetics, the importance of lived experience, and why clients deserve the autonomy to choose providers who feel like the right fit for their care. When Clients Say, "I Want to Lose Weight" (17:41) One of the biggest questions weight-inclusive dietitians face is how to respond when clients want weight loss. Chelsea explains why curiosity, consent, and exploring the deeper goal often lead to more meaningful conversations than simply shutting the topic down. Building a Practice That Supports the Whole Person (24:03) Chelsea shares how she has grown a private practice that includes individual counseling, supervision, meal support groups, body image work, and collaborative medical care, centered around meeting clients where they are. The Healing Power of Eating in Community (28:30) Chelsea describes the monthly community dinners she co-hosts in New York City and why creating weight-inclusive spaces around food can be deeply healing for clients working on their relationship with eating. Expanding Your Scope as a Weight-Inclusive Dietitian (33:00) From clinical supervision to diabetes education and business mentorship, Chelsea explains how dietitians can continue growing their skills while staying grounded in ethical, individualized care. What Weight-Inclusive Medical Nutrition Therapy Really Looks Like (37:37) Chelsea breaks down how weight-inclusive diabetes and endocrine care focuses on behaviors, labs, medications, and long-term health. Jennifer and Chelsea also discuss why curiosity and continued learning are essential throughout a dietitian's career. Taking Up Space in Your Specialty (44:08) Chelsea closes the conversation with encouragement for dietitians to confidently share their expertise, embrace their niche, and let people know how they can help. Weight-inclusive care is often misunderstood. From the outside, it can seem like it's simply about rejecting diet culture or avoiding conversations about weight. But as Chelsea shares, the work is so much more nuanced than that. Dietitians balance evidence-based recommendations, client autonomy, lived experiences, and the realities of practicing within a healthcare system that often focuses on weight loss. This episode is an honest conversation about counseling, clinical care, and creating space for more curiosity and autonomy. Chelsea's story is such a great example of what can happen when you continue learning, stay connected to your clients' needs, and allow your practice to evolve over time. Sponsor: ✨ Business School is designed to guide you through every stage of building a private practice: getting set up, seeing your first clients, growing until you're fully booked, hiring a team, expanding your offers—and even learning how to coast when needed. Inside, you'll follow a step-by-step curriculum with the flexibility to choose the path that fits your current stage of business and life. You'll get access to advanced toolkits, templates, and systems for business topics like marketing and finances, but also for counseling skills and client support. Beyond the curriculum, you're supported by personalized 1:1 coaching, weekly office hours, and monthly themes that address the real challenges of private practice. The program keeps you moving forward with built-in accountability that builds resilience and confidence so you feel like a legit business owner. Learn more and apply here: https://pursuingprivatepractice.com/businessschool/ Connect with Pursuing Private Practice: Instagram: @pursuing.private.practice Email: Contact Us Free Resources For Dietitians at Any Stage of Business: The Ultimate Checklist to Start Your Private Practice ✨ Free Training: Get Clients Now 3-Day Challenge Free Workshop: Hire Your Next Team Member The Pursuing Private Practice Blog ️ The Pursuing Private Practice Podcast About Chelsea: Chelsea Levy, MS, RD, CDN, Certified Intuitive Eating Counselor, is a Registered Dietitian Nutritionist and the founder of Chelsea Levy Nutrition , a virtual private practice based in New York City. She specializes in eating disorders, disordered eating, and size-inclusive approaches to managing endocrine-related conditions such as diabetes and PCOS. A self-identified fat woman, Chelsea is committed to a weight-inclusive medical model. Her work is rooted in evidence-based nutrition therapy, intuitive eating principles, and trauma-informed care. Connect with Chelsea: Website: Chelsea Levy Nutrition Instagram: @chelsealevynutrition

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  Episode #9

  Faith-Based Nutrition Counseling for Food and Body Healing

  Jul 7, 202636 minS4

  Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, CEO of Pursuing Private Practice, and Jessica Ward, registered dietitian and eating disorder specialist, for a conversation about faith-based nutrition counseling and what it can look like to bring a client's faith, spirituality, and values into the counseling process. Jennifer and Jessica discuss the nuances of faith-based nutrition counseling, especially when food, shame, morality, prayer, religious practices, and diet culture all intersect. Jessica shares how this work became part of her practice, and how she learned to incorporate faith in a way that feels supportive, ethical, and deeply human. Making Faith Part of the Assessment (03:56) Jessica explains how faith and spirituality can connect to a client's values, food choices, recovery, and overall counseling experience. Jennifer and Jessica further discuss why asking about faith or spirituality during an assessment can help clients feel more fully seen and understood in nutrition counseling. Jessica's Path Into Faith-Based Counseling (06:21) Jessica shares how working in a faith-based organization helped her learn how to incorporate faith into eating disorder counseling, even without a formal roadmap. Seeing the Body Through a Faith-Based Lens (09:23) Jessica reflects on the human body as a miraculous creation and how this perspective can bring awe, compassion, and purpose into nutrition counseling. When Faith, Shame, and Food Intersect (11:47) Jennifer and Jessica explore the pain points that clients may bring into sessions, including questions about why they are struggling, how prayer fits into healing, and how shame can become connected to food or health. Bringing Grace Into Conversations About Food (14:16) Jessica explains how faith-based counseling can help clients move away from shame around eating and toward a more compassionate, neutral relationship with food. Navigating Fasting, Religious Practices, and Scope of Practice (17:45) Jennifer and Jessica discuss the nuances of supporting clients through religious practices, including when to involve spiritual leaders and other members of the client's care team. Helping Dietitians Start This Work (25:27) Jessica shares guidance for dietitians who want to incorporate faith into their counseling, starting with curiosity, assessment questions, prayer when appropriate, supervision, and staying within scope. Clients bring their whole selves into the room, including their values, beliefs, communities, fears, questions, and lived experiences. When faith is an important part of a client's life, leaving it out of the conversation can sometimes mean missing a key part of who they are and what supports their healing. This episode is an invitation to think about what it means to take up space in your work, and gives you permission to start learning, asking questions, and finding support if this is an area of work you feel called to explore. Sponsor: ✨ Business School is designed to guide you through every stage of building a private practice: getting set up, seeing your first clients, growing until you're fully booked, hiring a team, expanding your offers—and even learning how to coast when needed. Inside, you'll follow a step-by-step curriculum with the flexibility to choose the path that fits your current stage of business and life. You'll get access to advanced toolkits, templates, and systems for business topics like marketing and finances, but also for counseling skills and client support. Beyond the curriculum, you're supported by personalized 1:1 coaching, weekly office hours, and monthly themes that address the real challenges of private practice. The program keeps you moving forward with built-in accountability that builds resilience and confidence so you feel like a legit business owner. Learn more and apply here: https://pursuingprivatepractice.com/businessschool/ Connect with Pursuing Private Practice: 🎉 Instagram: @pursuing.private.practice 📧 Email: Contact Us Free Resources For Dietitians at Any Stage of Business: 🍎 The Ultimate Checklist to Start Your Private Practice ✨ Free Training: Get Clients Now 3-Day Challenge 👯 Free Workshop: Hire Your Next Team Member 💻 The Pursuing Private Practice Blog 🎙️ The Pursuing Private Practice Podcast About Jessica: Jessica Ward is the founder of Abundant Grace Nutrition . She received her Bachelor of Science in Dietetics from Gannon University and Master of Science in Wellness Management from Ball State University. She's been a Registered Dietitian for more than 25 years, with more than 17 years working in eating disorders. She's had numerous years in leadership in a variety of roles. Jessica enjoys providing one-on-one counseling, group facilitation, teaching, presenting, and mentoring other dietitians. Her passion is helping others achieve their goals and thrive. In 2024, she opened her own nutrition private practice. She's excited expand opportunities to connect with other dietitians through supervision, coaching, and creating new connection groups. Her faith is a cornerstone of her work, and she loves to help clients include their faith in their recovery process or their career. Jessica is a member of the Academy of Nutrition and Dietetics, the Indiana Academy of Nutrition and Dietetics, Nutrition Entrepreneurs and Behavioral Health Nutrition Dietetics Practice Groups, the International Federation of Eating Disorder Dietitians, the Eating Disorder Task Force of Indiana, and the International Association of Eating Disorder Professionals. Jessica is also a Certified Eating Disorder Specialist Consultant. Outside of work, she enjoys reading, yoga and being outside, even in winter. She enjoys spending time with her family and being in the forest. Supervision Resources From Jessica: Jessica's next project is launching The Thoughtful Practice Circle, a small professional growth and consultation group for eating disorder dietitians who want a steady, reflective space for connection, accountability, and thoughtful conversation about the realities of this work. Designed especially for clinicians navigating increased complexity, responsibility, or professional growth, the Circle will begin soon with limited spots available. If you're interested in learning more, connect through her website .

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  Episode #8

  More Than Hormones: The Role of Dietitians in Perimenopause Care

  Jun 23, 202652 minS4

  Welcome to the Pursuing Private Practice podcast! Join Jennifer McGurk, CEO of Pursuing Private Practice, and Amanda Mittman, founder of Happy Valley Nutrition , for a conversation about perimenopause, hormone health, body image, and the role dietitians can play in helping clients navigate midlife with more support, context, and compassion. In this episode, Amanda shares how her own experience with perimenopause shaped her business, her niche, and the way she shows up for clients who are trying to make sense of symptoms, body changes, and all the noise in the wellness world. Jennifer also shares her own personal experience navigating perimenopause, including what it felt like to search for answers in a healthcare system that did not fully listen to her story. Amanda's Path Into Hormone Health (05:07) Amanda explains how her own experience with perimenopause, including sleep struggles, joint pain, and anxiety, shaped her niche and helped her connect more deeply with midlife clients navigating similar changes. Being Dismissed in the Healthcare System (10:54) Jennifer opens up about her own health journey after having her third baby, including being told her symptoms were likely mental health-related rather than hormonal. Why Private Practice Care Matters (14:50) Jennifer reflects on how her experience in the traditional healthcare system deepened her appreciation for dietitians, private practice providers, and the time needed to truly understand someone's story. Cutting Through the Noise in Midlife Wellness (18:23) Amanda recognizes how diet culture shows up in perimenopause messaging and explains why simple, foundational support often matters more than trendy interventions. The Supplement Pressure in Perimenopause (21:26) Jennifer and Amanda discuss how vulnerable women are targeted with expensive supplements and products, and why individualized care matters more than generic recommendations. The Dietitian's Role Beyond HRT (26:08) Jennifer and Amanda cover how dietitians can support clients with food, body image, labs, referrals, sleep, stress, and day-to-day decision-making, even when they cannot prescribe hormones. Identity, Capacity, and Career Pivots in Midlife (30:39) Jennifer and Amanda explore how midlife can bring new confidence, fewer worries about outside opinions, and a clearer sense of what needs to change in life and business. Getting Started in Perimenopause Work (40:49) Amanda encourages dietitians interested in this space to seek supervision, learn from diverse perspectives, and trust that they do not need to know everything before beginning this work. Perimenopause and midlife can bring up so much vulnerability for clients, especially when their bodies feel unfamiliar or their old routines no longer work the same way. It's important to recognize that hormone health is not just about hormones. It's about sleep, stress, food, body image, energy, identity, capacity, medical care, and the lived experience of being in a body that is changing. Dietitians are uniquely positioned to help clients in this season of life, when people are often being sold more supplements, stricter rules, and one-size-fits-all solutions. This conversation is a reminder that dietitians do not need to have every answer in order to be helpful. Sometimes the most powerful thing we can do is listen well, validate someone's experience, provide evidence-based support, and help them figure out the next right step. Sponsor: ✨ Business School is designed to guide you through every stage of building a private practice: getting set up, seeing your first clients, growing until you're fully booked, hiring a team, expanding your offers—and even learning how to coast when needed. Inside, you'll follow a step-by-step curriculum with the flexibility to choose the path that fits your current stage of business and life. You'll get access to advanced toolkits, templates, and systems for business topics like marketing and finances, but also for counseling skills and client support. Beyond the curriculum, you're supported by personalized 1:1 coaching, weekly office hours, and monthly themes that address the real challenges of private practice. The program keeps you moving forward with built-in accountability that builds resilience and confidence so you feel like a legit business owner. Learn more and apply here: https://pursuingprivatepractice.com/businessschool/ Connect with Pursuing Private Practice: 🎉 Instagram: @pursuing.private.practice 📧 Email: Contact Us Free Resources For Dietitians at Any Stage of Business: 🍎 The Ultimate Checklist to Start Your Private Practice ✨ Free Training: Get Clients Now 3-Day Challenge 👯 Free Workshop: Hire Your Next Team Member 💻 The Pursuing Private Practice Blog 🎙️ The Pursuing Private Practice Podcast About Amanda: Amanda Mittman, MS, RDN, LDN (she/her), is a Registered Dietitian, Certified Intuitive Eating Counselor, body image coach, and adjunct professor at the University of Massachusetts and CT State. She is the founder of Happy Valley Nutrition , a group practice of Registered Dietitians specializing in eating disorders, disordered eating, and other health issues from a weight-inclusive lens. Her current clinical work focuses on supporting individuals in midlife with an emphasis on body image, relationship with food, and sustainable, health-promoting behaviors. And giving the middle finger to diet culture, of course! Find Amanda on Instagram at @happyvalleynutrition .

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