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business
Hosted by Ben Hess & Mark Johnson · business · EN-US · 37 episodes
In the Recruiting Insight podcast, industry veterans Mark Johnson and Ben Hess deliver timely, relevant, and actionable insights for real estate leaders. Together, they serve as Managing Partners at Recruiting Insight, a comprehensive talent acquisition solutions provider for the real estate industry, specializing in agent recruitment, hiring, and retention. Ben Hess is serial entrepreneur, writer, and coach who has helped hundreds of real estate companies, teams, and managers excel at recruiting. In 2006, he co-founded ThirdPool Recruiting, a new agent recruiting marketing and software company that operates in more than 100 metro areas in the United States. He also co-founded CoRecruit, a coaching and training company specializing in experienced agent recruiting. Mark is the former President and CEO of JPAR, a high performing real estate company with $8B in sales and 4,000 agents. Under his leadership, JPAR expanded rapidly and grew revenue 5X in five years. Mark’s p
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Signup to Generate a PitchRecruiting Insight is a business podcast hosted by Ben Hess & Mark Johnson, with 37 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
Ben Hess & Mark Johnson hosts Recruiting Insight, a business show with 37 episodes published.
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Episode #3
Send us Fan Mail Darrell Morgan, Sales Manager at Berkshire Hathaway HomeServices, breaks down the simple recruiting system behind 240 appointments and 24 hires — including his go-to text script, how he runs low-pressure first meetings, and why he never leaves without booking the next appointment.
Episode #2
Send us Fan Mail Unlock the secrets of effective real estate recruiting. Revised to include actionable frameworks for sharper execution and to help you turn psychological theory into a repeatable recruiting system. Book a Consult with Recruiting Insight
Episode #1
Send us Fan Mail 💡 ** Book More Appointments: The Exact Formula for a 30% Conversion Rate ** Unlock the proven strategy real estate leaders use to consistently convert 30% of leads into appointments—and turn your pipeline into profit! In this power‑packed session, you’ll learn: 1. 🔍 Targeted Lead Identification How to pinpoint and prioritize high-quality prospects who are ready to engage. 2. 🗣️ Scripted Outreach with a Personal Touch The exact phrasing to grab attention, build trust, and spark interest. 3. ⏱️ Timing & Follow‑Up Strategies The sweet spots for reaching out—and when to follow up for maximum impact. 4. 📈 Tracking & Optimization Templates Easy-to-implement trackers and metrics to monitor performance and keep improving. 5. 🎯 Bringing It All Together Watch a real-world walkthrough of the formula in action, complete with common objections and polished rebuttals. ⸻ Why It Matters A 30% conversion rate isn’t just a nice-to-have—it’s a game changer. Whether you’re an independent agent or a team leader, this system helps you: • Stop chasing cold leads • Maximize every conversation • Book more real, committed appointments ⸻
Episode #12
Send us Fan Mail Our theme this season is going to be: “How’d YOU Do That?” And we’re going to talking to leaders who developed and executed a compelling recruiting strategy…that really worked. This week we’re going to be connecting with Anthony Jackson. Anthony is the Vice President of Finance and Operations of Lyon Real Estate --one of the most prominent real estate companies in central California. About 18 months ago the Lyon executive team and managers set out to increase the % of experienced agents they brought into the company. And they’ve had great success, increasing experienced agent hiring by 180% in 2023. Anthony is going to walk us through this transition from a financial and operations perspective. I think you’ll learn a lot from Lyon’s journey and capture of some take aways you start using right away. Let’s get started.
Episode #11
Send us Fan Mail It’s a great day to recruit! Thanks for joining us as we kick-off our summer season of the Recruiting Insight podcast. Our theme this season is going to be: “How’d You Do That?” And we’re going to talking to leaders who developed and executed a compelling recruiting strategy that produced incredible results under today’s market conditions. This week we’re going to be talking to Carol Bulman. Carol is the CEO of a Jack Conway--one of the most prominent real estate companies in the Boston metro area. Under Carol’s leadership, Jack Conway has grown into a regional powerhouse with 19 offices stretching from the North Shore of Boston all the way out to Cape Code. With just under 700 agents, Carol is no stranger to recruiting. She’s a fierce competitor, and fights for every agent that she and her team bring into company. But what I admire the most is her ability to pivot and change course when things aren’t working and make the changes necessary to not only survive, but also thrive. You’re going to love her story…so let’s get started.
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