Scale or Fail

Scale or Fail is a podcast on Mira Business FM about startups, growth, and the hard lessons of building a company. Each episode features founders, investors, and operators sharing real stories and practical insights on what it takes to scale a startup or watch it fail.

Scale or Fail is a business podcast hosted by Mira Business FM, with 26 episodes on record and a Required Pod Score of 80.

Mira Business FM hosts Scale or Fail, a business show with 26 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #28

  What’s Your Gold Jewellery Really Worth?

  Sep 28, 202623 min

  Gold prices can be unpredictable in the current market, prompting more people to take a closer look at jewellery they have inherited, bought years ago or simply kept away in a drawer. A new UAE startup is bringing gold valuations directly to customers’ homes. On Scale or Fail, we speak to Rishi Vaya, Co-founder of SellYourGold.ae, about the changing gold market, how home valuations work, and what your old jewellery could actually be worth.

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  Episode #27

  AI Is Taking Over Marketing. Is Your Brand Losing Its Voice?

  Sep 21, 202645 min

  AI is transforming how businesses create content, from automated campaigns and AI-generated copy to captions, images and customer targeting. But as more brands turn to AI, there is a growing question: how do you use the technology without losing creativity, trust and a genuine connection with customers? We speak to Prameela Nair, Founder of Nairative Consulting, about using AI as a marketing tool without letting it take over the brand.

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  Episode #26

  The UAE Startup Renting Out Fine Jewelry for AED 299

  Sep 14, 202634 min

  Forget buying jewelry. A UAE startup wants you to subscribe to it. For AED 299 a month, members get access to real gold and lab-grown diamond pieces that they can wear, swap and change without committing to ownership. So, is jewelry subscription the next big thing, or a business model that will fail? Today on Scale or Fail, Tim Elliott speaks to ICONEC founder Vandan Jain about why he thinks the UAE is ready to move from owning jewelry to accessing it.

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  Episode #25

  Freeze-Drying, Margins & Market Gaps: How to Deliver Accessible Nutrition

  Sep 7, 202623 min

  Rising costs, supply chain pressures, and economic uncertainty are putting modern food businesses under growing pressure. At the same time, consumers are seeking healthier products without paying a premium.In this episode of Scale or Fail, we sit down with the Co-founders behind an innovative health-food brand to explore how they built a resilient business during a volatile economic period. We discuss the strategic role of freeze-drying in preserving nutrients while extending shelf life, managing fluctuating supply chain costs, and balancing rising operating expenses while keeping quality products affordable for everyday consumers.

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  Episode #24

  How 15 Years in FMCG Couldn’t Prepare This Founder for UAE Retail

  Aug 31, 202619 min

  In this episode of Scale or Fail on Mira Business FM, Tim Elliott speaks with Urban Nest founder Janaika Elders about swapping 15 years of corporate FMCG stability for independent retail in the Gulf. She reveals the challenging reality of competing against legacy brands, navigating freight cost spikes, and turning niche curation into a scalable business.

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Recent guests on Scale or Fail. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.