
School of Sales by Macy McNeely
Stop Saying This Before a Sales Call
The exact phrase that gets a cold lead to book, show up, and buy — and the one word that's quietly costing you the sale before the call even starts. Macy breaks down the difference between a "learning state" and a "decision state," why "consult call" (or discovery, or clarity call) puts people in the wrong one, and the seven-word phrase to use instead. 0:00 — Intro 1:48 — Why "consult call" is costing you 2:38 — The 3 reasons "consult call" backfires 8:14 — Whiteboard demo: the learning state 15:38 — The exact phrase to say instead 18:04 — Whiteboard demo: the decision state 22:47 — What this phrase does psychologically 26:12 — Real client story: booked and paid in 24 hours Join the Sell Your Offer Challenge ❤️ Buy our Book, Persuade for Good Watch us on YouTube ! Follow us on Insta

