
Episode #98
SPTT 098 – Permafree, Newsletters, and Growing a Romance Author Brand
<p>Episode 098</p><p>Released on: February 15, 2026</p><p> </p><p>On this episode of the Self-Publishing Tips & Tricks podcast, we sit down with romance author T L Russ to talk about building a feel-good brand filled with heart, heat, and unforgettable banter. From her journey into self-publishing and rapid release to the realities of time management, newsletters, and trope-driven marketing, she shares what it really takes to grow a loyal reader base in today’s romance market. We also dive into permafree strategy, series bibles, small-town worldbuilding, and how she keeps readers invested across interconnected stories. If you love swo...






