SKALE UP

The luxury industry podcast by former corporate executives turned entrepreneurs, Sophie Seymaux and Julie Kim. skaleaustralia.substack.com

SKALE UP is a business podcast hosted by Sophie Seymaux and Julie Kim, with 26 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Sophie Seymaux and Julie Kim hosts SKALE UP, a business show with 26 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #11

  Craft over Content with Amanda Shadforth, Visual Artist & Creative Director

  Jun 3, 202617 minS2

  <p>In this episode of Skale Up, hosts Julie Kim and Sophie Seymaux sit down with Amanda Shadforth, visual artist, photographer, and creative director whose work spans gallery walls, editorial, and global luxury brand campaigns. Based on the Sunshine Coast, Amanda has spent 15 years building a career at the intersection of fashion, art, and storytelling, working with the world’s most storied luxury houses.</p><p>From teaching herself to code a WordPress site in 2010 to becoming a trusted collaborator for brands like Louis Vuitton, Cartier, and Chanel, Amanda shares how a commitment to craft, a distinct visual language, and a...

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  Episode #11

  The Long Game with David Meagher, Editor of Gourmet Traveler

  May 19, 202619 minS2

  <p>In this episode of Skale Up, Australian luxury business experts Julie Kim and Sophie Seymaux sit down with David Meagher, journalist, editor, author, and one of Australia’s most respected voices in luxury media. Currently Editor of Gourmet Traveler, David spent over 15 years as Editor of Wish magazine at The Australian and is the author of four books, including his 2023 bestselling memoir, Secrets and Lies.</p><p>From learning to read a luxury advertiser’s long game to redesigning a 60-year-old institution without losing its soul, David shares what patience, focus, and staying the course really looks like over a ca...

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  Episode #10

  The AI Revolution with Michelle Reeves, Founder & CEO of Xillions AI

  May 7, 202619 minS2

  <p>In this episode of Skale Up, hosts Julie Kim and Sophie Seymaux sit down with Michelle Reeves, founder of Xillions AI, a generative AI platform redefining how brands and communities create together. With clients including Disney, Gucci, and KPMG, Michelle has spent her career at the frontier of emerging tech, from e-commerce and social media to blockchain and AI.</p><p>This conversation explores what it really means to scale a brand in the age of generative AI — and why co-creation, community, and trust are the new competitive advantage.</p><p>Inside the Episode</p><p>* Michelle’s career at t...

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  SKALE UP

  Data Over Assumptions with Steve Philpotts, MD of Experian Marketing Services ANZ

  Apr 14, 202619 minS0

  <p>In this episode of Skale Up, hosts Julie Kim and Sophie Seymaux sit down with Steve Philpotts, Managing Director of Marketing Services at Experian in Australia and New Zealand. With more than 20 years in data and technology, Steve brings deep expertise in consumer insights, data strategy, and the power of understanding your customer at every level.</p><p>From debunking long-held assumptions to redefining how luxury brands leverage data for high-stakes decisions, Steve delivers a compelling case for putting customer understanding at the centre of every business strategy — and shares the golden rule of selling that every founder needs to...

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  Episode #8

  Opportunities Over Strategy with Steve Grace, Co-Founder of the Pillars

  Mar 24, 202619 minS2

  <p>In this episode of Skale Up, hosts Julie Kim and Sophie Seymaux sit down with Steve Grace, Sydney-based serial entrepreneur, founder of the Nudge Group and co-founder of The Pillars. Steve shares the unfiltered realities of building and scaling multiple businesses, from his early days in London to leading one of Sydney’s most talked-about private members’ clubs.</p><p>With sharp insights on cashflow, talent, ego, and the relentless pace of change, Steve delivers a masterclass in practical entrepreneurship and asks a few pointed questions of his own.</p><p>Inside the Episode:</p><p>* Steve’s entrepreneurial origin...

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