Slay The Spray

What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.

Slay The Spray is a business podcast hosted by Kelly Callaghan, with 179 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Kelly Callaghan hosts Slay The Spray, a business show with 179 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Slay The Spray

  Slay Through Slow Season: 3 Strategies to Keep Your Books Full

  Aug 16, 202636 min

  In this episode of Slay The Spray, Kelly Callaghan shares her personal strategies for turning the industry's slow season into a season of momentum, growth, and stronger client relationships — instead of a source of stress and self-doubt. She breaks down exactly what she'd do if she were a local spray tanning artist today, from building local visibility to reconnecting with past clients to forming partnerships with complementary businesses. Get GlossGenius at glossgenius.com and use discount code SPRAY for 50% off your first two months of the Gold or Platinum plan. By the end of this episode, you will learn about: Recognizing self-sabotaging "fluke" thoughts and reframing them with curiosity instead of fear. Skipping viral views in favor of geotagged, SEO-friendly content and an optimized bio that attracts local clients. Using Google and Yelp — fresh profiles and consistent five-star reviews — for higher ROI than social media alone. Winning back past clients through personalized text message marketing instead of generic discounts. Building authentic local partnerships with complementary businesses to borrow trust and reach new clients. Connect with Kelly: Instagram: instagram.com/iam_kellyann TikTok: tiktok.com/@iam_kellyann Facebook: facebook.com/groups/beautybusinessbabes YouTube: youtube.com/@iam_kellyann Website: spraytanclass.com And of course, don’t forget to join us next time for another episode of Slay The Spray!

  ListenShow Notes
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  Slay The Spray

  The Contouring Secret That's Making Some Artists $16K+ a Year

  Aug 9, 202626 min

  In this episode of Slay The Spray, Kelly Callaghan shares her chaotic July — from an unexpected home flood that displaced her family to a live training mishap in front of 50 people — and pulls back the curtain on why contouring is one of the most underused, most profitable services in the spray tan industry. Get GlossGenius at glossgenius.com and use discount code SPRAY for 50% off your first two months of the Gold or Platinum plan. By the end of this episode, you will learn about: You'll learn the simple maintenance step most artists skip — running gun cleaner after every use — and why it can save you from costly equipment failures. You'll discover how adding contouring to your service menu can boost your average order value by $30–$50+ per client. You'll get Kelly's no-pressure strategy for introducing contouring to clients, offering one free body part per month to build confidence and demand from scratch. You'll learn how to position yourself as the go-to contouring expert in your area by staying visible and consistent instead of waiting to feel perfect. You'll find out the real cost of skipping contouring, including just how much revenue artists are leaving on the table every year. Connect with Kelly: Instagram: instagram.com/iam_kellyann TikTok: tiktok.com/@iam_kellyann Facebook: facebook.com/groups/beautybusinessbabes YouTube: youtube.com/@iam_kellyann Website: spraytanclass.com And of course, don’t forget to join us next time for another episode of Slay The Spray!

  ListenShow Notes
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  Slay The Spray

  How To Drastically Change Your Entire Business + Life

  Aug 2, 202630 min

  In this episode of Slay The Spray, Kelly Callaghan shares her deeply personal journey of discovering, losing, and reclaiming her "why" — from leaving corporate life to build a mobile spray tan business, to helping other women transform their lives, to the gut-wrenching loss of her childhood best friend Malai that forced her to reevaluate everything. Kelly opens up about grief, reinvention, and what it really means to stop putting your dreams on hold. Get GlossGenius at glossgenius.com and use discount code SPRAY for 50% off your first two months of the Gold or Platinum plan. By the end of this episode, you will learn about: Learn how to find and reconnect with your "why" so it can anchor you through the hardest parts of entrepreneurship. See how your "why" naturally evolves, from escaping corporate life to financial freedom to a deeper legacy-driven purpose. Discover how loss can be a wake-up call that reveals which people, habits, and commitments truly serve your life. Get the real changes Kelly made to reclaim her best self, from cutting out alcohol to setting boundaries to prioritizing her health. Understand why waiting for the "perfect time" is costing you your life, and the deeper questions to ask yourself instead. Connect with Kelly: Instagram: instagram.com/iam_kellyann TikTok: tiktok.com/@iam_kellyann Facebook: facebook.com/groups/beautybusinessbabes YouTube: youtube.com/@iam_kellyann Website: spraytanclass.com And of course, don’t forget to join us next time for another episode of Slay The Spray!

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  Slay The Spray

  5 Ways the Spray Tanning Industry Changed My Life Forever

  Jul 26, 202641 min

  In this episode of Slay The Spray, Kelly Callaghan shares the five deeply personal ways the spray tanning industry has transformed her life — from financial milestones to the freedom to live and parent on her own terms. She gets candid about her journey from a corporate call center to building a business with no ceiling, and reflects on gratitude, growth, and what success has really meant for her. Get GlossGenius at glossgenius.com and use discount code SPRAY for 50% off your first two months of the Gold or Platinum plan. By the end of this episode, you will learn about: Buying her dream home solo during an unexpected COVID pregnancy, and the independence it gave her as a mom Finally landing her dream car — a G-Wagon — after a decade of hard work in the business Building real, lasting friendships with her Sunless Sisters, the women she's met through the industry Watching other women she's mentored go on to build salons, buy homes, and gain financial independence Finding true freedom to live life on her own terms — from a restrictive childhood to spontaneous trips to Hawaii Kelly opens up about jealousy, comparison, and the mindset shift that helped her turn envy into inspiration Connect with Kelly: Instagram: instagram.com/iam_kellyann TikTok: tiktok.com/@iam_kellyann Facebook: facebook.com/groups/beautybusinessbabes YouTube: youtube.com/@iam_kellyann Website: spraytanclass.com And of course, don’t forget to join us next time for another episode of Slay The Spray!

  ListenShow Notes
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  Slay The Spray

  Stop Money Leaks: How to Find Thousands Hidden in Your Business

  Jul 20, 202634 min

  In this episode of Slay The Spray, Kelly Callaghan shares her go-to "Business Fat Loss Audit" — a simple but powerful process for finding the money quietly leaking out of your spray tanning business, so you can profit more without adding a single new client. Fresh off a trip to Hawaii, Kelly breaks down exactly what to look for when auditing your expenses every three to six months, using real examples from her own business and past mentoring clients. Get GlossGenius at glossgenius.com and use discount code SPRAY for 50% off your first two months of the Gold or Platinum plan. By the end of this episode, you will learn about: How to spot overlapping or unused subscriptions (Canva, ChatGPT, Zoom, scheduling software, email marketing tools, etc.) that are quietly draining your bank account. Why a second business phone line may be unnecessary (and how Google Voice can save you money), plus how to check your credit card processing fees for hidden upcharges. How to consolidate multiple standalone tools into one all-in-one platform instead of paying for five different systems that do the same job. Why carrying too many solution brands, undertones, and colors creates confusion, wastes money, and hurts client trust and consistency, plus tips for simplifying your product line for both yourself and future employees. How to identify which platforms (Google, Yelp, referrals, social media) are actually bringing in clients so you can double down on what works and cut spending on what isn't, using the 80/20 principle to maximize results. Connect with Kelly: Instagram: instagram.com/iam_kellyann TikTok: tiktok.com/@iam_kellyann Facebook: facebook.com/groups/beautybusinessbabes YouTube: youtube.com/@iam_kellyann Website: spraytanclass.com And of course, don’t forget to join us next time for another episode of Slay The Spray!

  ListenShow Notes

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

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