Social Media Marketing Podcast

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner and co-host Jerry Potter as they interview experts to help you discover new strategies and actionable tips that will improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Social Media Marketing Podcast is a business podcast hosted by Unknown Host, with 761 episodes on record and a Required Pod Score of 92.

Unknown Host hosts Social Media Marketing Podcast, a business show with 761 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #738

  How to Use AI on LinkedIn While Sounding Human

  Oct 1, 202642 min

  Want to use AI to create LinkedIn content without getting flagged or losing credibility? I interview AJ Wilcox to learn how to use AI strategically at each stage of content creation on LinkedIn. The Ideation-Expertise-Polish Model for AI-Assisted Content LinkedIn's AI-Powered Live Stream Tools LinkedIn's AI Ad Creative Tools and the Variation Trap LinkedIn Video Format and Aspect Ratio Performance LinkedIn Comments as a Strategic Growth Channel LinkedIn Posting Frequency and Timing That Maximizes Engagement Guest : AJ Wilcox | Show Notes : socialmediaexaminer.com/738 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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  Episode #737

  Why Unpolished Reels Win: An Instagram Growth Strategy for Business

  Sep 24, 202647 min

  Wondering how to create Instagram Reels that build a loyal following without expensive equipment or hours of editing? I interview Shannon McKinstrie to discover a complete framework for creating authentic, unpolished Instagram Reels that drive engagement, attract followers, and convert viewers into customers. Why Unpolished Content Outperforms Polished Production on Instagram Find the Intersection of Expertise and Enthusiasm Use Identity-Based Hooks to Stop the Scroll Write Hooks Built on Specificity and Perspective Visual and Editing Techniques That Boost Reel Retention Test Reels Content With Instagram Trial Reels Before Publishing to the Feed Guest : Shannon McKinstrie | Show Notes : socialmediaexaminer.com/737 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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  Episode #736

  Meta Wants to Run More of Your Marketing — But Should They?

  Sep 17, 202643 min

  Wondering how to use Meta's newest algorithm changes and AI tools to lower your ad costs and improve lead quality? I interview Tara Zirker to discover how Meta's latest updates to ad placements, creative AI, the pixel, and business agents are reshaping what marketers need to control and what they should hand over to the algorithm. Why Meta Is Removing Manual Placement Controls and What Advantage+ Placements Actually Does The Andromeda Algorithm and Why Creative Diversity Is Now the Competitive Lever How the AI-Enhanced Pixel and Product Catalogs Change the Data Game Using Meta AI at Meta.ai for Account Analysis and Strategy Meta Business Agent and the Rise of AI-Powered Customer Interactions Guest : Tara Zirker | Show Notes : socialmediaexaminer.com/736 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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  Episode #735

  How YouTube's Algorithm Can Find Your Customers for Free

  Sep 10, 202649 min

  Want to stop paying for distribution and let YouTube's AI find the right audience for your business? I interview Derral Eves to learn how to build a YouTube content strategy that lets the algorithm find and deliver your ideal customers without paid ads. Why Most Businesses Get YouTube Strategy Wrong How to Target the Viewer, Not the Customer How to Use a Curiosity Gap to Earn the Click How to Build Know, Like, and Trust Before Selling How to Use Find an Authentic Voice How to Choose the Right YouTube Video Format and Engagement Mechanism How to Use YouTube Analytics to Analyze and Adjust Your Content Strategy Guest : Derral Eves | Show Notes : socialmediaexaminer.com/735 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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  Episode #734

  Is AI Making It So Anyone Can Run Effective TikTok Ads?

  Sep 3, 202641 min

  Want to run TikTok ads but find the Ads Manager interface overwhelming and the learning curve too steep?​ I interview Melissa Laurie to learn how TikTok's latest AI tools, including Agentic Hub, Symphony Creative Studio, and Content Suite, can simplify ad creation, automate campaign management, and help produce high-performing short-form video content. TikTok's Agentic Hub and MCP Open the Door to AI-Powered Ad Management AI Skills That Give Marketers a Shortcut to Expert-Level Campaign Management Symphony Creative Studio Generates Video Ads From Briefs, but Human Oversight Remains Essential Content Suite's AI Search Simplifies Competitive Research and Creative Ideation How to Structure Short-Form Video That Outperforms AI-Generated Content Guest : Melissa Laurie | Show Notes : socialmediaexaminer.com/734 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .

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Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

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