Stars and Shuffles
How Two Witches Built a Third Space
What does it actually take to quit your nine-to-five and open the witchy shop you've been daydreaming about? We sat down with Helena and Sarah, the co-owners of Hemlock Haus, a metaphysical shop, community space, and full-on vibe in the DFW area, to find out. Spoiler: the universe literally handed them a strip mall in December 2021. But that doesn't mean it was easy. In this episode, we talk about how a late-night conversation at a vendor event turned into a Post-it board of dreams, what it looks like to grow a brick-and-mortar from scratch with zero outside funding, why you probably won't profit for three to five years, and how they accidentally built one of the most genuine community spaces around, complete with regulars who just stop by to exist somewhere safe. Whether you've got a Virgo's love of inventory or an Aquarius's complete disregard for rules, this one's for every cosmic-curious dreamer thinking about making the leap. " We just show up as who we are and hope that who needs us finds us." — Helena In this episode, Hannah & Selena sit down with Helena and Sarah of Hemlock Haus, a metaphysical shop in the DFW area. They talk about: How a vendor event conversation in 2021 sparked the idea for the store Why they spent nearly a year building online before opening their doors What it's really like to leave corporate work behind (Helena quit the week of their current location's opening) The truth about small business finances and why profits might not come for three to five years How they grew from a tiny former dentist's office to a 4,800 sq ft space in just three and a half years Their approach to curating inventory: supporting small businesses, LGBTQ+, women-owned, and POC-run vendors The unexpected gift of community; regulars, safe-space moments, and people who just need somewhere to be Their number one advice for aspiring shop owners Find Hemlock Haus: Website: hemlockhaus.com 2nd Annual Goth Prom -> tickets available nowmetaphysical shop, witchy small business, DFW witch, small business advice, leaving corporate job, brick and mortar, crystal shop, tarot, astrology, pendulum, candle magick, Oracle cards, Hemlock Haus, community space, female founders, LGBTQ business, woman owned business, witchy Texas
