Take It Personally

Take It Personally, hosted by professional brand photographer Maddie Peschong, shares advice to help you grow your personal brand to stand out from the noise and thrive, even in the most saturated markets. Episodes feature business and marketing advice, branding expertise, and real stories and inspiration from creative professionals all over the world.

Take It Personally is a business podcast hosted by Unknown Host, with 0 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Take It Personally, a business show with 0 episodes published.

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  Episode #229

  Your Referrals Are About to Run Out

  Aug 20, 202612 min

  Getting started as a photographer can feel a little magical. Your friends and family book you, word starts to spread, and clients come in without you having to think too hard about marketing or positioning. But as your business grows, your prices increase, and you want to attract a more specific type of client, those early referrals may not fuel your business the way they once did. That doesn’t mean your work suddenly isn’t good enough or other photographers are better than you. It usually means your business needs what every growing business needs: clear positioning, consistent marketing, and a referral strategy you’re actively steering. In this episode, I’m sharing why I will never fully rely on referrals, what happened when I took my own foot off the marketing gas, and how visibility helps you stay in the driver’s seat of your business. We’re talking: Why friends, family, and word of mouth can only take your business so far The six-week lag I experienced after stepping away from marketing Why good work alone is not a differentiator Referrals as a byproduct versus a real strategy How well-positioned marketing makes sales calls feel easier The one lever you can pull when inquiries slow down Links & Resources ✨ Join Rebrand : My 12 month transformative brand program for photographers who want to attract and book more brand photography clients. Learn more here ! Grab the Ultimate Personal Brand Session Shot List: maddiepeschong.com Blog : Discover more branding tips and marketing tools to grow your brand photography business Episode ideas?! Connect with me on Instagram ! Let's Connect: Website: maddiepeschong.com Instagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.️✨

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  Episode #228

  Why Photographers Who Are Great at Their Job Still Struggle to Get Clients

  Aug 13, 202610 min

  You have invested in your craft. You’ve done the work. Your portfolio is strong. And somehow, it still feels like you’re the best-kept secret that nobody knows about. This is one of the most demoralizing places to be in business because the thing you can point to, your work, isn’t actually the thing that’s broken. At a certain point, the gap isn’t skill. It’s everything happening around the skill. Because as much as we’d all love for great work to simply speak for itself, the market doesn’t automatically reward talent. It rewards the photographers who can clearly communicate their value, build trust, and make the right client think, “That’s exactly what I need.” In this episode, we’re looking at what actually keeps talented brand photographers stuck and the four gaps that could be standing between you and better clients, stronger inquiries, and more bookings. And yes, I’m going to tell you to put down the Lightroom catalog for a minute. We’re talking: Why better photography might not be what grows your business The four gaps that you may be struggling with A simple way to test whether your brand is actually clear Why competing on price is a race to the bottom The hard truth that, at a certain point, talent is talent Why getting clear on your brand comes before fixing your marketing Links & Resources ✨ Join the Rebrand Waitlist : Be the first to know when doors open this September for my 12-month marketing program for brand photographers who are ready to build a brand with a clear point of view. Blog : Discover more branding tips and marketing tools to grow your brand photography business Send me a DM on Instagram to chat about your pricing! Let's Connect: Website: maddiepeschong.com Instagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.️✨

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  Episode #227

  The Instagram Mistake That's Making You Invisible

  Aug 6, 202614 min

  We have an epidemic on our hands… and it's not that photographers aren't posting enough. It's that we're so focused on creating the perfect Instagram aesthetic that we've accidentally made ourselves disappear. If you've ever waited to post until your hair looked better, your grid felt cohesive, or your caption was just right, this episode is for you. Today we're talking about why your dream clients aren't hiring you because your feed is pretty. They're hiring you because they feel like they know you. If your content looks polished but lacks personality or perspective, you could be blending in instead of standing out. I'm sharing why connection will always outperform perfection, how to stop hiding behind your aesthetic, and the mindset shift that can completely change the way you show up online. We're talking: Why a perfect Instagram grid can actually hurt your brand The difference between looking polished and building real connection A simple question to test whether your content is truly recognizable Why your perspective matters more than your aesthetic How over-explaining and caveating your content can hold you back The role personality plays in attracting dream clients Links & Resources ✨ Join the Rebrand Waitlist : Be the first to know when doors open this September for my 12-month marketing program for brand photographers who are ready to build a brand with a clear point of view. Blog : Discover more branding tips and marketing tools to grow your brand photography business Send me a DM on Instagram to chat about your pricing! Let's Connect: Website: maddiepeschong.com Instagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.️✨

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  Episode #226

  Signs It's Time to Raise Your Prices

  Jul 30, 202616 min

  Most photographers wait until they feel ready to raise their prices, but unfortunately, ready is just not something that shows up. Readiness is not the signal that it's time for a price increase. But there are real signals you can watch for that clue you in to when that price hike you've been putting off is actually overdue. This is the conversation nobody really wants to have, and I'll be honest, 2026 is a tough year to raise prices. But that doesn't mean you don't deserve to get paid what you're worth. In this episode, I'm walking through the obvious and not-so-obvious signs it's time to raise your prices, so you can stop guessing and start charging what actually makes sense for the business you're running. We're talking: The 3 obvious signs you're overdue for a price increase Why resentment toward your sessions is almost always a pricing problem in disguise What your inquiry-to-booking rate is actually telling you about your prices Why your price is a brand signal, whether you want it to be or not The truth about asking friends and family what you should charge Why confidence comes after you raise your prices, not before Links & Resources ✨ Join Rebrand : My 12 month transformative brand and marketing program for photographers to build the visibility that gets them booked out. Learn more here! Check out Behind the Shot : the brand session blueprint that books you more brand work. This photography skills course helps you price, plan, shoot, and send brand sessions that have clients raving about your work. Blog : Discover more branding tips and marketing tools to grow your brand photography business Send me a DM on Instagram to chat about your pricing! Let's Connect: Website: maddiepeschong.com Instagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.️✨

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  Episode #224

  Behind the Scenes of my Best Launch Ever

  Jul 16, 202622 min

  I just wrapped up a launch with a 12% conversion rate, and I'm gonna tell you all about it. I don't typically take you behind the scenes of my business quite like this, but today I am, because this is the stuff I spend most of my time on now (the education side of my business). And this launch was my best one yet. In this episode, I'm breaking down the two big tests I ran with this launch of Behind the Shot : going all organic (no ads into the masterclass) and treating Behind the Shot as its own standalone launch instead of always pushing Rebrand. I'm sharing the real numbers, what I learned about my funnel, and what you're probably underestimating the most in your content. If you've ever wondered what actually goes into a successful launch, or you're curious about the education side of business ownership, this one's for you! We're talking: Why I tested an all-organic launch (no ads) for the first time The exact numbers: 300+ on the wait list, 36 enrolled, 12% conversion How my shot list freebie is quietly doing more work than I realized The real amount of content it takes to have a launch like this (spoiler: it's a lot) Why I'm rethinking how often I launch Behind the Shot vs. Rebrand The mindset shift I want you to have around posting and selling Links & Resources 📷 Behind the Shot : the brand session blueprint that books you more brand work ✨ Rebrand : the marketing program to build the visibility that gets you booked out 💻 My high-converting freebie : Ultimate Brand Photography Shot List 📝 Blog : Discover more branding tips and marketing tools to grow your brand photography business Let's Connect: Website: maddiepeschong.com Instagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.🎙️✨

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