Talks That Convert

🎙️ Welcome to Talks That Convert Podcast 🎙️ Are you ready to transform your online store into a conversion powerhouse? You're in the right place! During each episode we dive deep into the world of conversion rate optimization and e-commerce. Join us as we: 🛒 Uncover the latest trends and strategies to boost your sales 📈 Explore data-driven techniques to enhance user experience 💡 Share insights from industry experts and successful entrepreneurs 🔧 Provide actionable tips and real-life case studies Whether you're a seasoned e-commerce veteran or just starting out, the Talks That Convert Podcast is your go-to resource for turning clicks into customers and increasing conversions. Tune in on Spotify or Youtube and let's optimize your way to e-commerce success together!

Talks That Convert is a business podcast hosted by Oliver Kenyon & Chris Watson, with 13 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Oliver Kenyon & Chris Watson hosts Talks That Convert, a business show with 13 episodes published.

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  Talks That Convert

  How Dylan Ander Scaled To An 8-Figure Exit: The ONE Thing Most Agencies Miss | Talks That Convert Season 2

  Dec 18, 202451 minS0

  <p>In this episode, Dylan Ander, founder of SplitTesting.com (8-figure exit) and CEO of Heatmap.com, <br/><br/>Shares the one thing that allowed him to scale his agency to an 8-figure exit and land clients like True Classic Tees, HexClad, and Planet Fitness. <br/><br/>If you’re a SaaS founder or agency owner looking to scale, this video is packed with golden nuggets you won’t find anywhere else: <br/>- Why "Clicks Don’t Pay the Bills" (but revenue does).<br/> - How CRO (Conversion Rate Optimization) became Dylan’s secret weapon.<br/> - The exact strategies...

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  Talks That Convert

  How to Boost Test Ideas, Speed, and Results with Lucia Van Den Brink

  Dec 9, 20241 hourS0

  <p>In this episode, Lucia Van Den Brink shares her expert strategies for improving CRO, from generating better test ideas to increasing testing velocity without sacrificing quality.<br/><br/>She also discusses the importance of blending experience with a "beginner's mind" and how to leverage both customer and organizational insights for impactful results. <br/><br/>Tune in for actionable tips to boost your CRO success!<br/><br/>Key topics include:</p>How to generate better test ideas and achieve more winnersThe difference between good and bad agencies in CROBalancing experience with a "beginner's mind" for innovationLeveraging both customer and organizational i...

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  Talks That Convert

  From Zero to Award-Winning Agency: Quickfire Digital's Blueprint for Success

  Dec 3, 202432 minS0

  <p>In this episode, we dive deep into the journey of Martin Harper, Co-Founder and CTO of Quickfire Digital, an award-winning e-commerce agency specializing in scaling Shopify brands.<br/><br/>Martin shares his unique insights into building a successful agency, from assembling the right team to landing high-profile clients and maintaining long-term growth.<br/><br/><b>Key Takeaways:</b></p>How complementary skills drive team successScaling tips for solo foundersWhy hiring experienced talent early is keyStrategies to land and retain major clientsThe importance of website optimization for conversionsBalancing growth with innovationBuilding a strong company cultureAdvice for starting your entrepreneurial journey...

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  Talks That Convert

  Crack the CRO Code: Proven Strategies to Skyrocket E-commerce Growth

  Nov 19, 20241h 8mS0

  <p>In this episode of Talks That Convert (Season 2), we dive deep into the world of CRO with Carlos Trujillo, Senior Strategist at Speero and CXL instructor.<br/><br/>Carlos shares his incredible journey from freelancing to leading CRO projects for over 100 brands. He reveals the 4 Optimization Pillars that go beyond just conversion rates, focusing on long-term e-commerce growth and profitability.<br/><br/>What’s Included in This Episode:</p>The truth about conversion rates and why they’re often misunderstood.How to increase Average Order Value (AOV) and customer retention.Common data mistakes even big brands make—and how to avo...

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  Talks That Convert

  How Intent and Personalization Shape Winning Business Strategies

  Nov 12, 202449 minS0

  <p>Discover the secrets to mastering Conversion Rate Optimization (CRO) in this value-packed episode featuring David Mannheim, founder of User Conversion and Made With Intent, and author of The Person in Personalisation. <br/><br/>David shares groundbreaking insights on:<br/><br/>- Understanding user intent and optimising based on stages, not pages.<br/>- Why traditional metrics like conversion rate can mislead you—and what to focus on instead.<br/><br/>- Building a scalable business through OKRs and aligning with client goals.<br/><br/>- How Disney storytelling inspired David's approach to CRO and personalization.<br/><br/>Whether you're an...

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