Tape Happens

Tape Happens is a narrative-driven, four-part mini-series about Good Tape, a company that never planned to exist but grew to 2.5 million users worldwide in just 2 years — told by the people who built and used the product from day one. Across four episodes, you’ll hear how a scrappy prototype became a real product, how a handful of tweets sparked hundreds of fans overnight, and how a small team built not just a product but a great place to work.

Tape Happens is a business podcast hosted by Good Tape, with 5 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Good Tape hosts Tape Happens, a business show with 5 episodes published.

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  Tape Happens

  01 - The Accident

  Jun 3, 202517 minS0

  <p>What happens when a weekend hack changes how journalists work? This episode uncovers how a developer, a Danish newsroom, and a Slack thread sparked the idea that became Good Tape — an AI transcription tool.</p><p><br></p><p>In this episode:</p>Facing the pain of manual transcriptionDiscovering Whisper on GitHubBuilding the first prototype and transcriptWatching journalists’ jaws dropShowing the CEO what it could do<p><br></p><p>Featuring: Jakob Steinn Sturluson, Mads Olrik, Fie Dandanell, Tav Klitgaard, and Lea Korsgaard, Alex Sabour, Sebastian Winther, and Seraina Silja Hürlimann.</p>

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  Tape Happens

  04 - The Team

  Jun 3, 202516 minS0

  <p>Behind all the AI? Humans. Real humans. This episode dives into how, alongside a powerful tool, Good Tape built a culture that puts people first, and why staying small, weird, and human became their superpower.</p><p><br></p><p>In this episode:</p>Hiring and growing the teamMoving into a new officeLetting a robot send you homeBuilding a people-first cultureStaying small on purpose<p><br></p><p>Featuring: Jakob Steinn Sturluson, Tav Klitgaard, Lasse Finderup, Alex Sabour, Ýmir Gyðuson Gíslason, and Seraina Silja Hürlimann.</p>

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  Tape Happens

  03 - The Proof

  Jun 3, 202512 minS0

  <p>Can you turn thousands of free users into paying customers? This episode covers a big turning point for Good Tape, as the team was looking for another co-founder and planned its growth by bootstrapping.</p><p><br></p><p>In this episode:</p>Bringing on a co-founderLaunching paid subscriptionsSigning up 1,500 paying customersCaring about data securityHearing from happy customers<p><br></p><p>Featuring: Jakob Steinn Sturluson, Tav Klitgaard, Lasse Finderup, Alex Sabour, Mads Olrik, Fie Dandanell, Lea Korsgaard, Marie Nørgaard, Stinne Jensen, and Seraina Silja Hürlimann.</p>

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  Tape Happens

  02 - The Tweet

  Jun 3, 202512 minS0

  <p>Can a handful of tweets turn a scrappy side project into the talk of the Danish media industry? This episode tells the story of how a duct-taped AI transcription tool spread like wildfire — long before the product was ready.</p><p><br></p><p>In this episode:</p>Finding the name Good TapeDemoing the prototype in a barLaunching with a handful of tweetsExperiencing unexpected traction<p><br></p><p>Featuring: Jakob Steinn Sturluson, Tav Klitgaard, and Lea Korsgaard, Sebastian Winther, Marie Nørgaard, Stinne Jensen, and Seraina Silja Hürlimann.</p>

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  Tape Happens

  Introducing Tape Happens

  May 27, 20251 minS0

  <p>Tape Happens is a narrative-driven, four-part mini-series about Good Tape, a company that never planned to exist, but grew to 2.5 million users worldwide in just two years.</p><p><br /></p><p>Across four episodes, you'll hear how a scrappy prototype became a real product, how a handful of tweets sparked hundreds of fans overnight, and how a small, mighty team built a great product and a great place to work.</p><p><br /></p><p>Featuring: Jakob Steinn Sturluson, Lasse Finderup, Tav Klitgaard, Mads Olrik, Fie Dandanell, Lea Korsgaard, Sebastian Winther, Alex Sabour, Ýmir Gyðuson Gíslason, Mar...

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