TEA Talks | Paid Media and Creative Insights

Welcome to T.E.A Talks by The Evergreen Agency—a podcast where our expert team dives into the latest in paid media and creative strategy.Each episode unpacks what’s working in paid media, and creative campaigns, delivering practical advice and a fresh perspective on the trends shaping the industry.Whether you’re a business owner, a marketer, or anything in between, T.E.A Talks is your go-to for straightforward insights that help you make impactful moves in for your brand.

TEA Talks | Paid Media and Creative Insights is a business podcast hosted by Unknown Host, with 79 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts TEA Talks | Paid Media and Creative Insights, a business show with 79 episodes published.

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  TEA Talks | Paid Media and Creative Insights

  Search, Social or Creative - What Do Home and Garden Brands Need Most?

  Aug 19, 202514 minS0

  <p>This episode of Tea Talks marks a brand new format, and a much greener couch. We're now bringing together our experts across creative, paid search, and paid social in one conversation to give you a more complete picture of what really drives performance.</p><p>Darren is joined by Matt (paid social) and Chris (paid search) to unpack what each channel does best, how they support one another, and whether any of them can really work in isolation.</p><p>From how to stop the scroll, to understanding Google’s push into creative formats, this is the complete breakdown fo...

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  TEA Talks | Paid Media and Creative Insights

  Tea Talks Just Got a Lot More Interesting…

  Aug 12, 202517 minS0

  <p>Since launching Tea Talks, we’ve had a lot of fun diving deep into the challenges and trends shaping the home, garden, and lifestyle marketing world.</p><p>After more than 75 episodes, hundreds of cups of tea, and over 500 hours of watch time across YouTube, Spotify, and Apple Podcasts, Tea Talks is getting its biggest refresh yet. We’re bringing in more voices, more variety, and new segments to keep the series fresh, relevant, and even more useful for brands who want to grow.</p><p>Here’s everything you need to know about the new look, the new format...

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  TEA Talks | Paid Media and Creative Insights

  Why You Shouldn't Expect Your ROAS to Increase With Higher Budgets

  Aug 5, 202518 minS0

  <p>In this episode of Tea Talks, Aaron and Matt tackle a common misconception in paid media: the expectation that your Return on Ad Spend (ROAS) should increase as you dial up your marketing budget.</p><p>The reality? It rarely works that way. The conversation digs into why, and what metrics you should pay attention to as you scale.</p><p><br /></p><p>***</p><p>Grow with Evergreen podcast:</p><p>👉 https://shorturl.at/X1WJ4</p><p>T.E.A Talks:</p><p>👉 https://shorturl.at/oxIXm</p><p>Evergreen Uncut:</p><p>👉 https://shorturl.at/f3CO6</p><p...

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  TEA Talks | Paid Media and Creative Insights

  How Home and Garden Brands Should Be Using Pmax in 2025

  Jul 29, 202518 minS0

  <p>In this episode of Tea Talks, Lu breaks down the latest updates to Google’s Performance Max campaigns rolling out in summer 2025. The team discusses what’s new, why it matters, and what home and garden brands should do next.</p><p><br /></p><p>***</p><p>Grow with Evergreen podcast:</p><p>👉 https://shorturl.at/X1WJ4</p><p>T.E.A Talks:</p><p>👉 https://shorturl.at/oxIXm</p><p>Evergreen Uncut:</p><p>👉 https://shorturl.at/f3CO6</p><p>**</p><p>You can discover more about Evergreen here:</p><p>✅ Website: https://theevergreenagency.co.uk/</p><p>✅LinkedIn...

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  TEA Talks | Paid Media and Creative Insights

  Advantage Plus Audiences Explained (And How to Use Them Like a Pro)

  Jul 22, 202519 minS0

  <p>In this Tea Talk episode, Aaron and Matt break down what Meta’s Advantage Plus audiences actually are, how they work, and what home and garden brands should be doing to get the best results from this new audience targeting system.</p><p><br /></p><p>***</p><p>Grow with Evergreen podcast:</p><p>👉 https://shorturl.at/X1WJ4</p><p>T.E.A Talks:</p><p>👉 https://shorturl.at/oxIXm</p><p>Evergreen Uncut:</p><p>👉 https://shorturl.at/f3CO6</p><p>**</p><p>You can discover more about Evergreen here:</p><p>✅ Website: https://theevergreenagency.co.uk/</p><p>✅Li...

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