Are you ready to build a six-figure book empire using AI, smart self-publishing, and the same strategies the world's bestselling indie authors use every day? Welcome to The 22 Lions Podcast — your daily 10-minute shot of insight on self-publishing, Kindle Direct Publishing (KDP), AI writing tools, book marketing, Amazon ads, audiobook production, royalties, and the business of being a modern author. Hosted by the founder of 22Lions.com (powered by AI and human strategy), every episode unpacks a fresh trend, tool, mistake, or money-making strategy used by today's top authors and publishers — so you can write smarter, publish faster, and grow your author income without burning out. 🦁 Whether you're a brand-new writer, a self-published author, a ghostwriter, a publisher, or a content entrepreneur, this show gives you the daily roar you need to dominate your niche. What you'll learn: AI tools for authors • Self-publishing on Amazon KDP • Book marketing & launch strategies • Building a book funnel • Audiobooks & ACX • Author branding • Passive income from books • Print-on-demand • Royalty optimization • Book cover design • Author email lists • Foreign rights • Audible & Findaway • Ghostwriting • Genre trends. New episodes every weekday morning. Subscribe and join the Pride. 🌐 More resources, free guides, and our flagship publishing program at 22Lions.com
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The 22 Lions Podcast: AI, Self-Publishing & Book Empire Secrets is a general podcast hosted by Unknown Host, with 206 episodes on record and a Required Pod Score of 80.
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Unknown Host hosts The 22 Lions Podcast: AI, Self-Publishing & Book Empire Secrets, a general show with 206 episodes published.
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Episode #211
The Kindlepreneur's Catalog Audit: 5 Steps to Find Your Hidden Money-Making Book Gaps
Oct 1, 20267 min
Every author has a goldmine hiding in their own backlist: the untapped subtopics, underserved reader questions, and cross-genre opportunities that your current audience is searching for but you haven't published yet. In this episode, I walk you through a simple 5-step catalog audit that uses your existing book data, Amazon search insights, and reader feedback to pinpoint exactly which high-intent topics you should turn into your next book—or your next series. You'll learn how to analyze your sales rankings, mine your reviews for recurring pain points, use Amazon's autocomplete and related-search data to spot demand signals, and cross-reference your current titles against keyword gaps your competitors are exploiting. By the end, you'll have a prioritized list of book ideas backed by real market evidence, so you never waste time writing something readers aren't searching for. This is the strategic approach that turns a one-off author into a true book empire builder.
The Author's Email Engine: 5 Steps to Turn First-Time Buyers Into Lifelong Fans
Sep 30, 20266 min
In this episode, Aria Pride reveals why most authors leave massive royalties on the table by ignoring the one asset they fully control: their email list. You'll learn a simple 5-step system to ethically capture reader emails, craft welcome sequences that build trust, segment your audience for higher open rates, and turn every new release into a guaranteed revenue event. No more chasing algorithms or paying for ads twice—your email list is the only marketing channel that compounds. Perfect for authors who are tired of launching to crickets and want a sustainable, long-term strategy that works between book launches. Aria shares a real-world case study of an indie author who doubled their launch revenue in just 60 days using these exact steps. If you're ready to take control of your author business and build a reader community that buys everything you publish, this episode is your blueprint.
The Audiobook Funnel: 5 Steps to Turn Your Bestseller Into a Passive Income Machine
Sep 29, 20268 min
Most authors publish a book and move on, but the real profit lives in repurposing your content into new formats. In this episode, you'll discover the exact 5-step process to transform your existing manuscript into an audiobook that generates passive income through ACX, Audible, and Amazon. We'll cover how to choose the right narrator (or use AI voiceover tools ethically), how to structure your audiobook for listener retention, how to price and promote it for maximum royalties, and how to repurpose your audiobook into a lead magnet for your email list. By the end, you'll have a clear, actionable plan to multiply your royalties from a single piece of content—no new writing required. If you've been ignoring audiobooks because they feel overwhelming or expensive, this episode will show you a simple, low-cost path to make it happen this week.
The Backlist Resurrection: 5 Steps to Turn Old Books Into Your Best Sellers
Sep 28, 20267 min
Most authors make one huge mistake: they pour all their energy into the next launch while their backlist—books already written, published, and waiting—sits dormant. In this episode, we show you why your backlist is a goldmine and how to resurrect it without spending a dime on ads. You'll learn a 5-step framework to audit your current catalog, identify hidden opportunities, refresh covers and metadata, bundle complementary titles, and cross-promote across your own books. This isn't about rewriting or re-publishing from scratch—it's about smart, surgical upgrades that compound your existing royalties. Plus, we walk through a real-world example of an author who doubled their monthly income in 60 days just by applying these principles. If you're tired of the feast-or-famine launch cycle and want a sustainable, profitable author business, this episode is your blueprint.
The KU Advantage Blueprint: 5 Steps to Turn Kindle Unlimited Into a Reliable Royalty Stream
Sep 15, 20266 min
Kindle Unlimited is one of the most misunderstood profit levers for self-published authors. In this episode, you'll learn a practical five-step framework to decide whether enrolling your book in KDP Select is the right move, how to calculate your break-even page-read rate, and how to turn the KU audience into a reliable source of royalties and visibility. We'll walk through how to position your book for page-read success, use countdown deals and free promotions strategically, and monitor the metrics that actually matter. You'll also get a real-world example of a nonfiction author who doubled their monthly income by optimizing their KU strategy, plus an immediate action you can take today. If you're tired of guessing whether Kindle Unlimited is worth it, this episode gives you the exact checklist to make KU work for your author business.
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