
The 3W Podcast
The 3W Podcast: Ryan Faust - Part 1
He started an architecture firm in January 2020, then watched the world change a few weeks later. Ryan Faust, founder of BUF Studio, joins us for a candid conversation about what it takes to build a design practice in Northwest Arkansas while the region grows at full speed and the economy keeps shifting under your feet. We dig into what BUF Studio actually does across architecture, interior design and the broader built environment, plus the story behind the name: buffalo don’t run from the storm, they turn into it. That simple idea turns into a real leadership framework for how we handle hard news, tight timelines and the everyday pressure to do good work for real people. We also talk about Ryan’s core values, including “how you do anything is how you do everything,” and what “no bad days” looks like when you take it seriously. Some of the most memorable moments come from projects that carry meaning. Ryan shares the Children’s Safety Center story and how the team honored kids from the old space by projecting their handprints onto the new building, night after night. We also get practical about health care design and adaptive reuse, including how clinics inside existing buildings can expand access faster and how warmer, more familiar spaces can reduce fear while still meeting strict clinical standards. If you care about Northwest Arkansas growth, affordable housing, the missing middle, and how design shapes culture, this conversation is for you. Subscribe, share this with a friend who loves NWA, and leave a review so more people can find the show.

