The AdExpert Podcast

Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.

The AdExpert Podcast is a business podcast hosted by Sam, with 124 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Sam hosts The AdExpert Podcast, a business show with 124 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  The AdExpert Podcast

  How Google Local Service Ads Work in 2026: Costs, Rankings, and LSA Optimization

  Aug 17, 202624 min

  Google Local Service Ads help contractors and service businesses reach high-intent customers through a pay-per-lead advertising model. This episode explains how LSAs work in 2026, why lead costs have increased, and which factors can influence campaign performance and profitability. How Google Local Service Ads generate and charge for leads What the 2026 LSA changes mean for budgets and bidding Why LSA cost per lead has increased in competitive markets How reviews, response speed, and proximity affect LSA rankings Why cost per completed job matters more than cost per lead How Google Business Profile supports LSA performance Ways contractors can optimize LSAs for better lead quality and ROI Learn how to evaluate your true LSA costs, improve lead conversion, and build a smarter Google Local Service Ads strategy for 2026. Blog Link: How Google Local Service Ads Work & Why They Cost More in 2026 Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. Based in Los Angeles | Serving clients nationwide Visit our site: AdExpert.io Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

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  The AdExpert Podcast

  Google's May 2026 Core Update: SEO Recovery Strategies for LA Businesses

  Aug 13, 202615 min

  Google’s May 2026 core update placed greater focus on original content, demonstrated expertise, author credibility, and strong E-E-A-T signals. This episode explores what the update means for LA agencies and businesses, along with practical SEO strategies for improving content quality and recovering lost search visibility. What changed with Google’s May 2026 core update Why original content and human expertise matter for SEO How E-E-A-T signals can strengthen search visibility Why thin and unedited AI-generated content may struggle How author attribution and first-party data build credibility How content consolidation and internal linking support recovery Why topical authority matters for long-term SEO performance Learn how stronger expertise, original insights, and higher-quality content can help your business adapt to Google core updates and build a more resilient SEO strategy. Blog Link: Google’s May 2026 Core Update: What LA Agencies & Businesses Need to Know Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. Based in Los Angeles | Serving clients nationwide Visit our site: AdExpert.io Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

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  The AdExpert Podcast

  Build a Content Marketing Strategy From Scratch: A Step-by-Step Guide for Business Growth

  Jul 7, 202610 min

  In this episode, we break down how to build a content marketing strategy from scratch that drives real business results. Instead of creating content without a plan, you'll learn how to develop a strategy that aligns with your goals, connects with your audience, and delivers long-term growth. You'll learn: What a content marketing strategy is and why it matters How to define clear business goals before creating content Why understanding your target audience improves every content decision How to choose the right content types and build strong content pillars Tips for creating a realistic content plan you can consistently maintain How to distribute content on the right channels for maximum reach Why tracking performance data helps you refine and improve your strategy over time Whether you're launching your first content marketing campaign or improving an existing one, this episode will help you create a sustainable strategy that attracts the right audience, builds trust, and supports your business goals. Blog Link: How to Build a Content Marketing Strategy From Scratch Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

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  The AdExpert Podcast

  How User Experience (UX) Impacts Digital Marketing: Improve Conversions and Campaign Results

  Jul 7, 202621 min

  In this episode, we explore how user experience (UX) impacts digital marketing performance and why a great website experience is essential for turning visitors into customers. Learn how small UX improvements can increase conversions, support SEO, and help your marketing budget work harder. You’ll learn: What does user experience (UX) mean in digital marketing, and why does it matter How website speed, navigation, and mobile design influence visitor behavior Why poor UX can reduce conversions even when your marketing campaigns perform well How UX signals can impact search rankings and SEO performance Practical UX improvements that can create faster results without a full website redesign Why landing pages, forms, and calls to action play a major role in conversion rates How better UX helps maximize the value of paid ads and content marketing Simple ways to review your website experience from a customer’s perspective A strong digital marketing strategy does not end when visitors arrive on your website. This episode explains how UX and marketing work together to improve engagement, increase conversions, and create better results from every campaign. Blog Link: How User Experience (UX) Impacts Digital Marketing Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

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  The AdExpert Podcast

  Google June 2026 Spam Update: What Business Owners Should Check If Traffic Dropped

  Jul 7, 20262 min

  In this episode, we break down Google's June 2026 Spam Update and explain what it means for businesses that have noticed a drop in website traffic. Learn what Google officially confirmed, what this update did and didn't target, and the practical steps you should take before making changes to your website. You'll learn: What Google's June 2026 Spam Update is and when it rolled out globally What Google confirmed about the update and why it is considered routine spam enforcement Why did this update not target link spam or site reputation abuse How to determine whether your traffic drop is related to the spam update or an earlier core update The spam-related issues Google still expects businesses to avoid, including scaled content, thin AI-generated pages, and deceptive website practices Why Google Search Console should be your first stop when reviewing traffic changes What to expect if your site is affected, including why recovery may take months even after fixing issues Whether your rankings changed or stayed the same, this episode will help you understand Google's June 2026 Spam Update and focus on the improvements that matter most for long-term SEO success. Blog Link: Google June Spam Update: What Business Owners Should Check If Traffic Dropped Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

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