The Agent Leader Podcast

The podcast for independent insurance agency leaders and their teams to learn practical strategies and behaviors to become their best version possible. Hosted by Sitkins Group President, Brent Kelly, The Agent Leader Podcast provides agencies with leadership, sales, and self-development methods that actually get results. With our focus on a total-team approach to improving independent insurance agencies, we dive into sales, service, and leadership teams.Leadership is not a title. Leadership is influence. Become a better leader and gain influence with your clients, team, and community.

The Agent Leader Podcast is a business podcast hosted by Unknown Host, with 322 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts The Agent Leader Podcast, a business show with 322 episodes published.

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  The Agent Leader Podcast

  What Does the Best Version Possible of Your Agency Look Like?

  Aug 14, 202623 min

  Exceptional insurance agencies don't become exceptional by accident. They become exceptional by consistently practicing the right disciplines. In this episode of The Agent Leader Podcast, Brent Kelly explores a question that Roger Sitkins first posed years ago: What does the best version possible of an insurance agency actually look like? After years of coaching hundreds of agencies, Brent has come to believe that the answer isn't simply a list of characteristics or best practices. It's a framework built around four disciplines: Clarify - Create awareness around where you are, where you're going, and what's standing in your way. Align - Build common language, expectations, standards, and culture so your team is moving in the same direction. Focus - Stop trying to fix everything at once and concentrate your time, energy, and resources on what creates the greatest leverage. Optimize - Commit to continuous improvement through a consistent rhythm of reviewing, measuring, adjusting, and repeating. Brent also explains why growth often exposes organizational weaknesses, why many agencies don't actually have a producer or sales problem, and why organizational excellence may be the "one thing" that makes everything else easier. This episode kicks off a deeper conversation around each of these four disciplines and what they can mean for your agency. The question isn't whether your agency can improve. The question is: Are you intentionally building toward your Best Version Possible? Learn more and book a conversation with our coaches, at Sitkins.com or order a copy of the Best Version Possible book. 00:00 - What Does the Best Version Possible Agency Look Like? 02:00 - From a Philosophy to a Framework 05:00 - Why Agency Growth Creates Complexity 08:00 - Discipline #1: Clarify 13:00 - Discipline #2: Align 17:00 - Discipline #3: Focus 22:00 - Discipline #4: Optimize 27:00 - Why Consistency Beats Intensity 30:00 - Which Discipline Is Your Biggest Opportunity? 33:00 - Building Toward Your Best Version Possible

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  The Agent Leader Podcast

  AI + Human Connection: The New Advantage for Agencies

  Aug 6, 202632 min

  AI is changing the insurance industry, but the biggest opportunity isn't replacing people, it's helping people become better. In this episode of The Agent Leader Podcast, Brent Kelly sits down with Eric Witges, CEO of FSB Insurance Agency, to discuss how his agency is using AI to improve preparation, sales conversations, leadership, team alignment, and client relationships. But this episode goes beyond technology. Brent and Eric explore why AI should enhance, not replace, the human side of insurance, along with: How preparation creates confidence Why better questions uncover better opportunities Why communication and empathy remain the greatest competitive advantages for today's agency leaders. If you're looking for practical ways to leverage AI while strengthening the relationships that drive your agency's success, this conversation is packed with insights you can put into practice right away. Learn more about our tools that help your agency become its Best Version Possible, at www.sitkins.com.

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  The Agent Leader Podcast

  How Leaders Create Capacity, Not Just Results

  Jul 30, 202618 min

  Most agency leaders think their biggest growth challenges are external. Recruiting. Market conditions. Competition. Carrier relationships. But what if the biggest limitation is actually your leadership capacity? In this episode, Brent Kelly explains why great leaders don't simply create results, they create capacity. You'll learn how expanding your own leadership and developing others allows your agency to scale without creating bottlenecks. In this episode, you'll discover: The difference between internal and external leadership capacity Why leaders unintentionally become the biggest constraint to growth Warning signs your agency has become dependent on you Four ways to intentionally expand leadership capacity across your organization Reflection questions every agency leader should ask If you're ready to build a stronger leadership team and create sustainable growth, this episode is for you. Take the Agency Performance Diagnostic: https://www.sitkins.com/getmyscore

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  The Agent Leader Podcast

  Your Agency Doesn't Have a Growth Problem (It Has an Alignment Problem)

  Jul 16, 202637 min

  What if the biggest thing holding your agency back isn't talent, effort, or opportunity? What if it's alignment? In this episode of The Agent Leader Podcast , Brent Kelly challenges one of the most common assumptions in the insurance industry: that growth problems are solved by hiring more producers, increasing activity, or finding more clients. While those things have their place, they're rarely the root cause of stalled growth. Instead, Brent explains why misalignment quietly creates a hidden " performance tax" that's draining productivity, profitability, and momentum across your agency. You'll learn: Why adding more producers often multiplies existing problems instead of solving them. The difference between being busy and making meaningful progress. How alignment creates leverage across leadership, sales, service, and operations. Why the highest-performing agencies focus on fundamentals instead of chasing the next shiny strategy. The leadership habits that drive sustainable growth, stronger profits, and a healthier agency culture. If your agency feels like it's working harder than ever but still not achieving the results you know are possible, this episode will help you identify what's really standing in the way, and how to fix it. Resources mentioned: 📊 Take the Agency Performance Assessment: https://www.sitkins.com/getmyscore 📘 Read Best Version Possible by Roger Sitkins and Brent Kelly: https://www.sitkins.com/bvp

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  The Agent Leader Podcast

  Your Team Is Borrowing Confidence From You

  Jul 9, 202622 min

  Confidence isn’t something leaders have, it’s something they create. In this episode of The Agent Leader Podcast, Brent Kelly shares why confidence is one of the most contagious forces inside an insurance agency, and how your team is taking its cues from you every single day. Brent breaks down how elite agencies build confidence through clarity, consistency, and accountability. You’ll learn: Why great producers don’t automatically become great leaders How leadership creates confidence during uncertainty The three habits that build confidence across your agency Why elite agencies develop leadership systems instead of relying on personalities How stronger leadership leads to stronger culture, accountability, and growth If you’re an independent insurance agency owner or leader looking to create a more aligned, confident, and high-performing team, this episode is for you. Take the Agency Performance Assessment at www.sitkins.com/getmyscore

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