
The Ai Chicks
Positioning Your Brand in the AI Era with Cameron Libutti
The Ai Chicks sit down with Cameron Libutti, a mechanical-engineer-turned-founder whose marketing agency has driven $10M+ in revenue, for a direct no-fluff breakdown of how to position your brand in the age of AI. This is the episode that finally makes SEO, GEO, and "getting found" make sense. Cameron breaks down the real difference between SEO and GEO (generative engine optimization), why search intentand knowing your ideal customer beat every quick hack, and how brands are actually getting found across ChatGPT, Gemini, Reddit, YouTube — even Facebook. He shares the tax attorney pulling 40% of his leads from ChatGPT, how to build a brand "knowledge graph" that AI can actually read, why hyper-personalization is non-negotiable ("you can't be bland anymore"), and how to spot "AI-washing" — companies slapping AI on their branding with barely any AI inside. Plus: where AI still can't replace human judgment, and how to build AI into your workflows without over-engineering it. Real talk, real strategy — the kind you can actually use on Monday morning. Here's what nobody's telling you about brand positioning in the AI era. Let's get into it. ⸻ Proud to be featured on Feedspot's Top 100 AI Podcasts! Listen on Spotify, Apple Podcasts, or wherever you get your podcastsWatch the video version on YouTubeGrab AI Chicks merch + follow us @theaichicks Learn more about your ad choices. Visit megaphone.fm/adchoices

