
Episode #9
The Content Strategist Who Turns Founder Brands Into MILLIONS
Make sure to check out Granola, the AI notepad. One month free using this link: https://dreamanatomy.com/granola Get the worksheet + all bonus resources from this episode: https://dreamanatomy.com/r/caleb Caleb Ralston took Gary Vaynerchuk's TikTok from 300K to 3.5 million followers in three and a half months, and grew Alex and Leila Hormozi's audience from 1.2 million to 11.5 million. He now runs Ralston, where he builds personal brands for founders.In this episode we break down why the thing most people optimize for is the thing costing them the business outcome they actually want.Caleb shares: The brand journey framework that puts you ahead of 99.9% of personal brands online Why he sandbags reach on purpose, and how one low-view video landed a dream client The equation behind every piece of content he makes, and why 5 problems becomes 25 videos THIS EPISODE IS SPONSORED BYGranola, the AI notepad for people living in back to back meetings. Ask it anything about any meeting you have ever had. One month free: https://dreamanatomy.com/granola You Rella have to try Rella :) The all in one social media management tool we use to run this channel. Get 10% off your first 3 months or annual plan: https://dreamanatomy.com/r/dreamrella DREAM SHOUTOUTUnBed, the alarm that will not shut off until you physically get out of bed and scan it. Featured in the New York Times: https://dreamanatomy.com/r/dreamunbed Want a shoutout for something you are building? https://dreamanatomy.com/r/dreamshoutout JOIN THE DREAM COMMUNITYWorksheets, bonus resources and the things we only send to our people: https://dreamanatomy.com/r/dreamcommu... Come hang out with us in Discord, where the conversation actually happens: https://dreamanatomy.com/r/dreamdiscord Got feedback on the show? We genuinely want it: https://dreamanatomy.com/r/dreamfeedback CALEB RALSTONWebsite: https://calebralston.com/ YouTube: / calebralston Instagram: / calebralston LinkedIn: / calebralston The Anatomy of our Socials:Instagram: / theanatomyofadream / tiffanykguillen Website: https://dreamanatomy.com Email: dream@creativexent.comWhat's Your Dream Submission: We are currently doing our absolute best to help the community reach their dreams however we can, big or small. If you want to be considered, subscribe and comment below with:What your dream isThe specific area you need help in (marketing, direction, a key introduction, guidance, etc.)The ONE thing that, if solved, would get you closer to your dream. The more specific you are, the better.Brought to you by CREATIVE X ENTERTAINMENTWant to work with the team behind this show? Reach out at hello@creativexent.com or here: https://dreamanatomy.com/r/dreamcxe

