Welcome to The Big Reset - Marketing & Business edition, a bold, new, weekly podcast that takes a deep, authentic look into the lives of diverse entrepreneurs, athletes, celebrities, industry leaders, CMOs, artists, and others who have succeeded, failed, overcome incredible hardships, and devoted their lives to helping others. The Big Reset centers around human truth. Host Scott Harkey is a successful entrepreneur whose own life journey took many twists and turns. In each episode, he and his guests have real, often difficult conversations to uncover valuable insights. They provide inspiration, memorable life lessons, and fresh points of view. This show explores the personal and professional growth of each guest. It shines a light on how brands must be authentic to tap into their customers' souls to build long-lasting relationships. Episodes highlight the changing landscape in marketing and consumer behavior trends. They also reveal the importance of the human element when connec
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Contact path
Verified email
Booking probability
27%
Guest openness
Selective
Verified email on file
80/100
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What is THE BIG RESET—Marketing & Business Edition?
THE BIG RESET—Marketing & Business Edition is a business podcast hosted by THE BIG RESET, with 16 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
About the host
THE BIG RESET hosts THE BIG RESET—Marketing & Business Edition, a business show with 16 episodes published.
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Episode #12
12 | Treating Unhealed Trauma And Why It’s Vital For Recovery With Brandon Lee
Sep 23, 202558 minS0
Addiction is a widespread disease that affects millions. It preys on victims of trauma and circumstance and does not care for class, race, age, or celebrity. Brandon Lee is the main anchor for CBS in Phoenix and is also the Ambassador for Sabino Recovery, a trauma and addiction treatment center. He sits down with host Scott Harkey and goes into detail about his own unhealed traumas that led to his addictions. He emphasizes the value of being honest with yourself, removing the shame and stigma around drug addiction, and seeking treatment. He also talks about the importance of speaking up, esp...
E17 | Marketing Advice For A Growing Brand With Todd Davis
Sep 16, 202538 minS0
What's the best marketing advice for a growing brand? Number one is you cannot play safe. The guest for today's episode is Todd Davis, Chairman of the Board at Kadenwood. Todd talks with Scott Harkey about how growing brands cannot copy someone else's marketing strategy. Even if you tweak it a little and paste your brand name on it, it won't work. You need a different strategy to reach your goals. Be bold and take chances! Tune in for more insights to grow your brand!<p> </p><p>Learn more about your ad choices. Visit megaphone.fm/adchoices</p>
E16 | Broadcasts, Podcasts, & More: Creating Engaging Content Using Audio With Gayle Troberman
Sep 9, 202533 minS0
Nowadays, there exist podcasts for every and any topic of interest you may want to know. But how did audio-based media grow into one of the most marketable forms of media? Gayle Troberman, Chief Marketing Officer of iHeartMedia, shares how they rebranded the company and became one of the few who maximized the opportunity of using audio as a medium for creating engaging content early on. She joins host Scott Harkey to discuss the advantages of using audio and the vast possibilities it opens for your company. Gayle also talks about how to use The Podcast to Broadcast Formula to...
E15 | The Impact Of Empathy In Advertising With Frank Ippolito
Sep 2, 202556 minS0
Empathy in advertising seems obvious, but it is often overlooked in favor of calculated strategies. In this episode, Frank Ippolito, Copywriter and Senior Creative Director for OH Partners, joins host Scott Harkey to talk all things advertising. Frank shares incredible insight on how empathy is the key to creating an ad that truly connects and resonates with people. They talk about the common thread between some of the most memorable and iconic spots and reminisce about brands that truly hit home. Scott and Frank also share valuable tips and reminders for anyone out there looking to create an effective ad.<...
E14 | Best Practices For Marketing Success With Erick Dickens
Aug 26, 202555 minS0
What makes some marketing ideas fail and others succeed? One of the best practices in marketing is persistence. Scott Harkey’s guest today is Erick Dickens, Co-Founder and CEO of Kadenwood. Erick discusses with Scott how he managed to pull off a multi-dollar project other companies failed in. That’s because he was persistent in getting and analyzing the data he needed to make it work. Join in the conversation and witness Erick’s marketing journey. You’ll come out a better marketer! Tune in! <br><p> </p><p>Learn more about your ad choices. Visit megaphone.fm/adchoices</p>
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