The Brian Nichols Show

Instead of focusing on winning arguments, we’re teaching the basic fundamentals of sales and marketing and how we can use them to WIN in both the worlds of business and politics; teaching you how to meet people where they're at on the issues they care about. Welcome to The Brian Nichols Show.

The Brian Nichols Show is a news podcast hosted by Unknown Host, with 1,000 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts The Brian Nichols Show, a news show with 1,000 episodes published.

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  The Brian Nichols Show

  Why Starbucks, Dunkin' And Tim Hortons All Taste The Same | TBNS 1094

  Aug 16, 202633 min

  Three brands. Three cups. So why do they all taste the same? Black Sheep Coffee co-founder and co-CEO Eirik Holth joins The Brian Nichols Show to break down how the coffee industry consolidated itself into a single flavor... and what it actually took to build 140+ shops going the other direction. Because that's the thing nobody says out loud. Starbucks, Dunkin', Tim Hortons, Scooter's, pick your favorite. The menu changes a little. The cup changes a little. The experience doesn't change at all. You get your coffee and you go. And somewhere along the way, the most human thing in the world - sitting down and having a cup of coffee with somebody - turned into a transaction. In 2013, Eirik and his college roommate Gabriel Shohet put a fixed date on the calendar, quit their corporate finance jobs, and moved to London with about $15,000 each and no business plan. They ripped apart pallets to build the first bar. Pulled materials out of junkyards. That wasn't a phase... it's the store design now. And the bet was robusta - the bean the specialty world had written off as commodity filler. Higher caffeine. Lower acidity. Full-bodied enough to punch through the milk. Nobody was championing it, so they did. Eirik breaks down why they turned down venture capital and private equity, how they raised from customers who shared a fifteen-year view instead, and why keeping board control is the only reason the concept ever got to become a concept. Plus the franchise model that became the growth engine, and why owner-operators going rogue is a feature and not a bug. And Brian ties the whole thing back to the customer experience fight he's having in the day job every single week. The Maker's Mark wax dip. The hand-painted graffiti on every wall. Why AI can regurgitate empathy but will never actually feel it. And why the copy-and-paste coffee joint keeps losing to the place that bothered to make a choice. CHAPTERS 00:00 - What Does the American Dream Look Like? 01:46 - Two Finance Guys, One Fixed Date, No Plan 03:13 - Dubai, Texas, Florida 03:35 - When "Someday" Never Actually Comes 04:38 - The Copy-and-Paste Coffee Problem 06:06 - The Bean Everybody Wrote Off 08:10 - Too Corporate On One Side, Too Hipster On The Other 09:08 - Customer Experience Isn't Just The Phone Call 09:55 - Junkyard Pallets, Graffiti Walls, Curated Playlists 11:37 - The Maker's Mark Wax Dip and Why AI Can't Fake It 14:44 - One Headline Metric: Customer Satisfaction 15:47 - What Breaks When You Double The Store Count? 16:50 - Founder Vision vs. The Guy Who Came From Chipotle 18:35 - Why They Said No To Private Equity 21:40 - Inside The Franchise Model 22:28 - Turnkey, Owner-Operators, And Going Rogue 24:29 - Where To Find Black Sheep In The US 25:57 - Blank Canvas: Picking Your Own Territory 27:23 - Find The Problem, Bring The Solution 28:56 - Eirik's Final Thoughts 29:45 - Brian's Close and Call To Action LINKS Black Sheep Coffee (US): https://blacksheepcoffee.us US Franchising: https://blacksheepcoffee.us/pages/franchising-us US Locations: https://blacksheepcoffee.us/blogs/locations/tagged/country-usa Black Sheep Coffee (UK): https://blacksheepcoffee.co.uk Instagram: https://www.instagram.com/black_sheep_coffee/ Cardio Miracle: https://cardiomiracle.com/tbns Brian on X: https://x.com/BNicholsLiberty Learn more about your ad choices. Visit megaphone.fm/adchoices

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  The Brian Nichols Show

  Fauci Pled The Fifth 111 Times, RFK Torched CNN, & Rand Paul Was RIGHT | TBNS 1093

  Aug 6, 20261h 44m

  The Fauci diaries are public - 1,141 pages of them. He pled the Fifth 111 times. RFK Jr. torched CNN's pandemic narrative to Dana Bash's face. And they still want a pandemic amnesty... so today, we open the vault. Because I didn't start covering this last week. I have four years of tape. Inside the diaries: the fatality rate he kept private while telling Congress 3%. "I didn't close the schools" - under oath - while claiming credit behind the scenes. Six months of entries... just gone. And the lab leak call HE convened, then cited at the White House podium like he'd never seen it. Then the receipts. 2021: Trent Ortner and I said Rand Paul was right about Wuhan funding while the media called it conspiracy. 2022: Jeffrey Tucker (Brownstone Institute) and I did the autopsy the day Fauci announced his resignation. And my full answer to Emily Oster's "pandemic amnesty" pitch in The Atlantic. We said it then. The data said it then. They lied. And now they want amnesty. No. CHAPTERS 0:00 - Conspiracy Theorist 3:33 - The Day I Became A Threat 5:30 - Inside The Fauci Diaries 6:40 - The Death Rate He Kept Private ⚠ 8:20 - "I Didn't Close The Schools" 10:10 - The Claim That Built The Mandates 11:45 - Six Months Of Diary... Gone 12:05 - The Lab Leak Cover Story 16:10 - 111 Times He Took The Fifth 19:20 - RFK Torches Dana Bash 25:05 - 2021: The Campus Mandate Tape (Ep 316) 46:50 - Rand Paul Was Right 54:30 - The Resignation Autopsy w/ Jeffrey Tucker (Ep 567) 1:12:50 - The Pandemic Amnesty Read (Ep 614) 1:34:15 - The Verdict: No. 1:36:00 - What Happens To Fauci Now Studio Sponsor - Cardio Miracle: Get 15% off your order at Cardiomiracle.com/tbns. Learn more about your ad choices. Visit megaphone.fm/adchoices

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  The Brian Nichols Show

  Bill Clinton's Lawyer Just Admitted Libertarians Are Right!? | TBNS 1092

  Jul 30, 202645 min

  Lanny Davis joins Brian Nichols to reveal why he agrees with libertarians on government surveillance and why America's privacy crisis is happening right now. This isn't a gotcha. Davis was Special Counsel to President Clinton, legal advisor to Michael Cohen, and the only Democrat George W. Bush put on the Privacy and Civil Liberties Oversight Board - the panel that watched the government's surveillance programs from the inside. The invitation came from Karl Rove himself. So what makes a lifelong Democrat go straight to George Orwell's 1984? Flock cameras. License plate readers. Every car in America logged and shared between departments. Davis looked at all of it and said the quiet part out loud... "the bigger government is, the more I feel shared wisdom with libertarians." His new book, Finding the Third Way, tackles the civility crisis head-on. He and Joe Lieberman once asked 535 members of Congress and 50 governors to sign a civility pledge - three signed. Davis names his own party's labeling problem, pulls a Harry Truman warning from 1948, and makes the case that Democrats and libertarians agree on more than either side admits. And then Brian does the thing we do... the scorecard. Three things Lanny got right. Three where he lost me. One of them pointed straight at our own side. One standard. CHAPTERS: 0:00 The Guest Nobody Expected 0:06 "Who Are You, Zelig?" 1:53 The Resignation That Wasn't 2:34 The Karl Rove Phone Call 5:31 Inside the Spy Room 7:21 The Guardrails Are Slipping 8:16 The Empty Oversight Board 10:00 Cameras on Every Corner 11:26 "Big Brother Is Watching You" 12:24 Only 3 Out of 585 Said Yes 15:32 The Socialist Label Trap 17:49 Truman's Warning to Democrats 20:38 Why Voters Snapped 24:14 "The Heck With Your Civility" 26:02 The Empathy Problem 29:52 Lanny's Curveball Close 33:11 The Scorecard GUEST LINKS Get the book: https://lannyjdavis.com Purple Nation column: https://www.realclearpolitics.com SUPPORT THE SHOW Cardio Miracle - 15% off: https://cardiomiracle.com/TBNS (code TBNS) Website: https://briannicholsshow.com Email: brian@briannicholsshow.com Socials: @BNicholsLiberty New episodes every Thursday. Educated. Enlightened. Informed. Learn more about your ad choices. Visit megaphone.fm/adchoices

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  The Brian Nichols Show

  What Your Union DOESN'T Tell You (Until You Try To Leave!) | TBNS 1091

  Jul 25, 202630 min

  David Osborne joins Brian Nichols to reveal how public sector unions trap members into paying union dues long after they quit - and why leaving your union is nearly impossible right now. Osborne is the former CEO of Americans for Fair Treatment and helped start the Fairness Center, a public interest law firm representing teachers, firefighters, police, and municipal workers against their own unions. This is a throwback to Episode 233, April 2021, with a five-year scorecard on what he got right and what he missed. Inside, you'll hear the uncensored breakdown of the union resignation window, the restrictive membership forms nobody reads at orientation, and the clause that makes public employees pay dues regardless of membership status. This is the playbook nobody hands you when you take a government job. And here's the part that should bother you... the union never had to win. They just had to make leaving expensive enough that you stopped trying. What happens to your paycheck when the organization that's supposed to protect you is the one you need protection from? At 6:00, the Pennsylvania teacher whose own union blocked where her money could go - even after they agreed she'd never pay them a dime. At 10:17, the gym membership analogy that explains the whole trap in sixty seconds. And at 25:30, the specific request David made to the Supreme Court in April 2021 - and the answer he got eight weeks later. Subscribe for new episodes every Thursday. This episode is powered by Cardio Miracle - lower your resting heart rate, lower your blood pressure, improve your pump. Head to cardiomiracle.com/TBNS and use code TBNS for 15% off. Full episode library at briannicholsshow.com. Reach out at brian@briannicholsshow.com or @BNicholsLiberty on X, Facebook, and Instagram. Educated. Enlightened. Informed. Chapters: 0:00 The Gym You Can't Quit 2:30 Who Your Union Actually Fails 6:00 The Teacher They Wouldn't Let Give 10:17 Quit The Union. Keep Paying Dues. 18:00 One Person Against The Machine 21:00 The Free Way Out Nobody Mentions 24:00 The Scorecard 25:30 The Ask The Court Ignored LINKS DAVID OSBORNE Commonwealth Foundation (current role) - https://commonwealthfoundation.org/staff/david-osborne/ LinkedIn - https://www.linkedin.com/in/david-r-osborne-59505668/ Americans for Fair Treatment (Special Counsel) - https://americansforfairtreatment.org/author/david-osborne/ Goldstein Law Partners - https://goldsteinlp.com/attorney/david-osborne/ Writing at Reason - https://reason.com/people/david-osborne2/ Writing at Law & Liberty - https://lawliberty.org/author/david-osborne/ MENTIONED / REFERENCED Americans for Fair Treatment - https://americansforfairtreatment.org The Fairness Center - https://www.fairnesscenter.org Ladley v. PSEA - https://www.fairnesscenter.org/cases/ladley-v-psea/ Misja v. PSEA - https://www.fairnesscenter.org/cases/misja-v-psea/ The Battle for Worker Freedom (50-state grades) - https://www.commonwealthfoundation.org/research/state-public-sector-labor-laws/ How Government Unions Fund Politics - https://commonwealthfoundation.org/research/government-unions-fund-politics/ Original Episode 233 (April 2021) - https://www.briannicholsshow.com/videos/233-david-osborne-ceo-of-americans-for-fair-treatment/ TBNS https://briannicholsshow.com brian@briannicholsshow.com @BNicholsLiberty on X, Facebook, Instagram Cardio Miracle - https://cardiomiracle.com/TBNS (code TBNS, 15% off) Learn more about your ad choices. Visit megaphone.fm/adchoices

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  The Brian Nichols Show

  This 2021 Warning About Woke Culture Just Came True | TBNS 1090

  Jul 16, 202636 min

  Kenny Cody joins Brian Nichols to break down how woke culture took over corporations, the media, and COVID - and why he called its collapse five years before it happened. This is the very first episode The Brian Nichols Show ever put on YouTube, back in early 2021, and Kenny looked into the camera and warned that government was becoming a religion and social media the temple. Now watch it age. Back then it sounded dramatic. Coca-Cola getting called "Woka-Cola." Dr. Seuss canceled. Corporations pulling out of Georgia. And Kenny tying all of it - cancel culture, corporate America, and COVID hysteria - into one machine. But here's the part nobody was saying out loud in 2021... that the same people demonizing you online were just handing the federal government more power to do it. So we did something different with this one. We went back, five years later, and graded the tape. What did Kenny nail? What did he completely whiff on? Because we don't just take victory laps around here... we call the misses too. And one of his biggest predictions aged in a way you won't see coming. Inside you'll hear why Kenny says conservatives literally cannot be fascists, the "government is a religion" breakdown that predicted the last four years, and the three issues he swears the left loses on every single time. Then stick around for the 2026 scorecard - where Kenny is now, and the full-circle endorsement you genuinely could not script. If you want common-sense politics that actually holds up over time, hit subscribe and ring the bell. Every episode lives at briannicholsshow.com. And today's show is powered by Cardio Miracle - the heart-health supplement I take right here at the Cardio Miracle Studios in eastern Indiana. Lower your resting heart rate, drop your blood pressure, get a better pump. Head to cardiomiracle.com/tbns for 15% off. Educated. Enlightened. Informed. Chapters: 0:00 - Intro 2:00 - How Woke Culture Took Over Everything 12:00 - When The Mob Came For Him 16:00 - When Government Becomes Your Religion 24:00 - The Only Way Out Is Individualism 28:00 - The 3 Issues The Left Always Loses 32:00 - 5 Years Later: What We Got Right Links: Kenny Cody: X → https://x.com/KDCodyTN Campaign → https://votekennycody.com Human Events (Opinion Editor) → https://humanevents.com The Brian Nichols Show: https://briannicholsshow.com brian@briannicholsshow.com @BNicholsLiberty Cardio Miracle → https://cardiomiracle.com/tbns (15% off) Learn more about your ad choices. Visit megaphone.fm/adchoices

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