The Business Focused Photographer Podcast

The podcast where creativity meets commerce in the world of photography. Hosted by Jill Smith, a seasoned family photographer, this show dives into the strategies and stories behind turning a passion for photography into a profitable business. Each episode, Jill and her guests bring you actionable insights, from effective pricing and marketing to client relations and business innovation. Whether you're a budding photographer or looking to refine your business model, tune in to discover how to boost your creativity, increase your income, and transform your photographic passion into a thriving business.

The Business Focused Photographer Podcast is a arts podcast hosted by Jill C. Smith, with 64 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Jill C. Smith hosts The Business Focused Photographer Podcast, a arts show with 64 episodes published.

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  The Business Focused Photographer Podcast

  The Business of Surprise Proposal Photography

  Aug 2, 20261h 23m

  Scott Wydan Kivowitz shares his journey of discovering and transitioning to surprise proposal photography, managing client demand, pricing and market dynamics, planning and execution of surprise proposals, and client onboarding and lead management. The conversation covers topics such as the planning and efficiency of proposal photography, the conversion rate and booking success, inclusivity in the portfolio, diversity and representation, gear and equipment, business strategies and referrals, and a lighthearted lightning round. The conversation covers the art of proposal photography, experiences with live performances, extravagant proposal stories, challenges and lessons learned, photography gear and tools, and favorite places and memories. Takeaways Transitioning to a niche can lead to unexpected success Balancing client demand and capacity is crucial for sustainable growth Efficient planning is crucial for proposal photography success. Inclusivity and diversity in the portfolio are important for representing a wide range of clients. The importance of planning and creativity in proposal photography The value of historical and meaningful locations for photography Chapters 00:00 Discovering the Niche 06:03 Managing Client Demand 11:59 Planning and Execution 24:50 Client Onboarding and Lead Management 30:07 Planning and Efficiency 40:13 Gear and Equipment 52:01 Business Strategies and Referrals 59:58 The Art of Proposal Photography 01:10:33 Photography Gear and Tools 01:17:05 Favorite Places and Memories

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  The Business Focused Photographer Podcast

  Selling More Wall Art

  Jul 5, 202655 min

  Lucy Dumas, an award-winning photographer, discusses the evolution of the photography business and the importance of printed artwork in photography sales. She also shares insights on seasonality in the photography business and her approach to offering digitals and client-centered sales. The conversation covers the personalized approach to photography sales, emphasizing in-person sales, building emotional connections, personalized art and design process, pricing strategy, handling objections, consultation advantages, priming for purchase, guiding client's perception, refining product list, transitioning to in-person sales, product offerings, canvas and framed wall art preference, and alternative career interests in teaching, coaching, and flower arranging. Takeaways Client-centered sales Evolution of photography industry Personalized approach In-person sales Chapters 00:00 Offering Digitals and Sales Approach 28:58 Building Emotional Connection and Trust 34:34 Consultation Location and Advantages 41:28 Transitioning to In-Person Sales from Online Galleries 47:36 Canvas and Framed Wall Art Preference

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  Episode #18

  The Intersection of Systems & Humanity

  Jun 28, 202657 minS3

  Leah O'Connell shares her journey from a mall studio photographer to a successful family photographer and business coach. She emphasizes the importance of simplicity and sustainability in business, highlighting the need to avoid overcomplicating the client experience. The conversation covers the importance of client experience and marketing, simplifying client offers and business processes, the role of systems and automation in business, and the significance of consistency and simplicity in business operations. Takeaways Photography journey and early career experiences shape the foundation of a successful photography business. Simplicity and sustainability are key to a successful photography business, avoiding overcomplication and unnecessary additions. Client experience should be thoughtful and purposeful, avoiding unnecessary trinkets and gifts that do not align with the brand or client needs. Client experience is a key asset in marketing Simplifying business processes leads to more efficient operations Chapters 00:00 Photography Journey and Early Career 10:03 Simplification and Sustainability in Business 24:54 Client Experience and Overcomplication 30:00 Client Experience and Marketing 41:42 Systems and Automation for Business 54:12 Consistency and Simplicity in Business

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  Episode #15

  The AI Copy Problem

  Jun 7, 20261h 4mS3

  Cassie Torres, a former wedding photographer turned copywriter, shares her journey from photography to copywriting, her battle with breast cancer, and her insights on AI-generated copy. She emphasizes the importance of authentic storytelling and client-centered copywriting. The conversation covers the importance of storytelling in photography, the impact of AI-generated content, the significance of authentic and human communication, and the value of transparency and simplicity in marketing. It also explores the use of emojis, punctuation, and website flow to connect with clients on a human level. Takeaways Authentic storytelling is key to connecting with clients. AI-generated copy lacks authenticity and individuality. Client interviews and feedback are valuable sources for creating authentic and compelling copy. Storytelling is a powerful tool for photographers to connect with clients and create a unique brand. Authentic and human communication is essential for building trust and connecting with clients on a personal level. Transparency, simplicity, and guiding clients through the process are key to establishing trust and providing exceptional service. Chapters 00:00 From Photographer to Copywriter 06:19 The Impact of Breast Cancer 36:14 The Power of Storytelling in Photography 45:37 The Importance of Authentic and Human Communication Instagram : https://instagram.com/cassietorresct Cringefest to Clear Choice : https://stan.store/CassieTorres/p/cringefest-to-clear-choice Not Just Another Photographer : https://stan.store/CassieTorres/p/not-just-another-photographer

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  Episode #14

  The Business of Documentary Family Photography

  May 31, 20261h 3mS3

  <p>The conversation covers the transition to photography from other careers, the impact of family background on career choices, the concept of documentary family photography, and the transition to in-person sales for photography services. The conversation covers the transition to in-person sales, client communication and education, the evolution of business and pricing, and mentorship and education in photography. It explores the challenges and benefits of these aspects, providing valuable insights for photographers looking to make similar transitions and improvements in their businesses.</p><p></p><p>Takeaways</p>Transition to photography from other careersImpact of family background on career choices...

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