The Business Fondle

Welcome to The Business Fondle — the bold business podcast for entrepreneurs and business owners, hosted by Peta Serras, the Professional Babe. So why don’t you pour yourself a drink and slip into something a little more comfortable and I’ll get your business going.

The Business Fondle is a business podcast hosted by Professional Babe, with 177 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Professional Babe hosts The Business Fondle, a business show with 177 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #177

  177. GREAT WORK NEEDS CLIENTS GOOD ENOUGH TO SHOW IT OFF (CONTROVERSIAL AND I'M GOING THERE)

  Aug 24, 202633 min

  You can be the best in the room and still look average — if the people you're working with won't rise to meet you. This episode is about the client calibre problem nobody wants to name. If you're an expert who feels flat, uninspired, or like you're dragging people across the line, the issue probably isn't your skill — it's that your work can't be expressed in its highest form until you're working with clients capable of living up to the standard. Key Topics Covered: Why A-grade work needs A-grade clients before it can look like art The energetic, creative and reputational cost of taking the wrong client How to spot the client whose identity is keeping them stuck Why the fix isn't more clients — it's the right clients The embodiment test: are you actually a match for the clients you want? Using offers, pricing and application processes to vet the room Positioning that sells certainty instead of looking like a hobby Reframing imposter syndrome as a signal to upskill TIMESTAMPS: 0:00:45 - The Olympic coach dropped off at the local gym 0:01:48 - The choreographer and the room of reluctant dancers 0:03:38 - Killing the "I should be grateful for any client" belief 0:04:59 - The client who showed you how good you actually are 0:07:39 - It's not more clients, it's the right clients 0:08:49 - The reputational cost nobody talks about 0:11:44 - When a client's identity is the thing holding them back 0:19:42 - The game plan: deciding who your client needs to be 0:21:06 - Embodiment, offers, positioning and imposter syndrome LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  ListenShow Notes
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  Episode #176

  176. HOW TO SELL EXPENSIVE THINGS

  Aug 16, 202637 min

  The strategy and the mindset behind selling premium offers — and why being called expensive should be a compliment. Most people lead with their cheapest offer and wonder why high-ticket sales feel impossible. This episode breaks down exactly how to build, position and sell expensive offers — from restructuring your offer suite and making your premium service the hero product, to the mindset work that lets you say a big number out loud without your voice breaking. Real pricing, real numbers, no fluff. Key Topics Covered: Why your beliefs about "expensive" are quietly making your business decisions for you The two-part pricing formula: what it's actually worth vs what the client walks away with How to build an expensive offer when you've never sold one (you probably already have) Why your hero product should be your most expensive offer, not your entry-level one The credibility assets premium buyers actually look for before they pay you How to stop making people hunt to pay you — and why hidden pricing kills high-ticket sales The "say it out loud" hack that makes big numbers feel effortless in a pitch Why premium buyers are already lurking in your audience without commenting TIMESTAMPS 0:00:00 - Why making money with extra zeros attached is exceptionally fun 0:01:21 - The caveat: you need skills worthy of the price tag 0:02:28 - What does "expensive" actually mean to you? (Check your beliefs) 0:05:00 - How I price my offers: value, transformation, client 0:05:55 - Why I want clients to think I'm unreasonable and expensive 0:09:39 - Strategy 1: You need an expensive offer (you may already have one) 0:12:07 - Strategy 2: Make your most expensive offer your hero product 0:14:36 - Strategy 3: Stop making people hunt to pay you 0:17:45 - Strategy 4: Build the credibility that sells the price for you 0:23:30 - Mindset: Say your price out loud until it's as easy as ordering coffee 0:26:28 - It's not the price stopping you — it's the client and the scope 0:29:15 - Why your self-worth can't depend on people paying you LINKS AND WORK WITH ME: Private Advisory: https://www.professionalbabe.com/consulting/ Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  ListenShow Notes
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  Episode #175

  175. WE STARTED OUR BUSINESS TO BE OURSELVES

  Aug 3, 202632 min

  We started our business to be ourselves — so why do so many of us still design the business we think we should have? In this episode of The Business Fondle, Peta unpacks what really happens when entrepreneurs get the freedom to build a business their way, but keep shrinking back into who they think they need to be. Sparked by a client's comment after Peta got called out for "looking too glam" to be doing content, this one covers the real cost of authenticity, why she got dropped from a major brand deal for not being "brand-friendly," and how to know if you're actually ready to deal with the fallout of showing up as your full self. Key Topics Covered: Why building a business "to be yourself" is a decision you remake daily, not a switch you flip once The brand deal Peta lost for being "too much" — and why it was the best thing that happened to her business How to tell if you're operating from a "should" instead of what you actually want The identity upgrade that has to happen before your brand and your real life match up Why the people who unsubscribe when you're fully yourself matter less than the ones who stay A gut-check question to use anytime you're tempted to hold back or dilute your message TIMESTAMPS 0:00:00 - Intro: The comment that sparked this whole episode 0:03:03 - The "brand-friendly" version of Peta from her Pilates studio days 0:07:49 - Losing a huge brand deal for not being "brand-friendly" enough 0:11:02 - The decision to go all-in on being herself (and why 2017 was the turning point) 0:12:37 - The Gary Vee quote that changed everything 0:15:22 - Why she'd rather be disliked for being real than loved for a performance 0:19:24 - The "sexy identity upgrade" — closing the gap between your brand and your actual life 0:21:21 - The gut-check question for when you're tempted to hold back 0:27:17 - So, who is the version of you that you want to show up as? LINKS AND WORK WITH ME: Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  ListenShow Notes
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  Episode #174

  174. HOW TO BE CONFIDENT AS FUQ

  Jul 26, 202617 min

  Confidence isn't something you're born with — it's evidence you've collected. And you already have more of it than you think. This episode is the pep talk I gave a friend who couldn't see himself the way everyone else sees him. We're unpacking why imposter syndrome, not pitching, not selling and not showing up are all the same problem wearing different outfits — and the exact process I use to build confidence in a brand new situation by borrowing proof from the parts of my life where I already slay. Key Topics Covered: Why imposter syndrome, avoiding the pitch and not selling all come down to one thing The "book the plane ticket" method for finding confidence you didn't know you had How to stop waiting for evidence and start creating it Why avoiding hard things starves your future self of proof The real reason most small businesses never break past $50K How I built a six-figure process by selling it before I'd created it The kindest gift you can give the version of you six months from now TIMESTAMPS 0:00:00 - Intro: The pep talk that became a podcast episode 0:00:47 - Imposter syndrome, pitching and selling are the same problem 0:02:30 - The plane ticket method: find where you already slay 0:04:19 - Why "I've never done it before" keeps you stuck forever 0:05:00 - Proof you can do hard things: the dental chair story 0:07:04 - Where you're already confident and don't even notice 0:08:13 - How I stay confident: trusting yourself to figure it out 0:09:57 - Avoiding hard things starves you of future evidence 0:11:39 - Why most small businesses never break past $50K 0:12:37 - Your action step: go first and collect the proof LINKS AND WORK WITH ME: Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  ListenShow Notes
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  Episode #173

  173. PLAN YOUR MILLION DOLLAR YEAR LIKE YOU'VE ALREADY MADE IT

  Jul 21, 202641 min

  You could hit a million dollars and still hate how you made it. Here's the process that stops that from happening. I'm walking you through Million Dollar You — the exact three-day immersion I just ran with my Business Bang clients — and the seven areas that have to be a 10/10 for your million-dollar year to actually feel good, not just look good on paper. Think of it like a tent: if one spoke is weak, the whole thing collapses, no matter how solid the rest looks. Key Topics Covered: Why hitting a million dollars means nothing if you burn out getting there The seven areas of a business that determine whether success actually feels good How to think and plan from the identity of your future million-dollar self, right now Why your standards are the rule book that holds your identity in place How my client Brooke had a viral moment because of years of consistent body of work Designing an "offer wardrobe" instead of settling for one price point Why the how is cock-blocking your vision (and what to do instead) TIMESTAMPS 0:00:00 - Intro: Why hitting your million-dollar year still isn't enough 0:01:18 - Inside the Million Dollar You immersion process 0:02:43 - The tent metaphor: why one weak area sinks your whole business 0:09:24 - Identity: meeting your million-dollar self 0:11:55 - Standards: the non-negotiables that hold your identity in place 0:16:26 - Body of work: what you're actually known for 0:20:36 - Offers: designing your million-dollar offer wardrobe 0:25:00 - Clients: who you actually want to work with 0:27:38 - Circle: who's sitting at your table 0:29:54 - Opportunities: what a million-dollar inbox looks like LINKS AND WORK WITH ME: Good In Business: https://www.professionalbabe.com/good-in-business/ Hot Business Audit: https://hot-business.scoreapp.com/ Business Bang: https://www.professionalbabe.com/business-bang/ Give Good Email: https://www.professionalbabe.com/give-good-email/ Spill your secrets (or ep requests, feedback, or praise to me) by sending me a text Support the show If you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.

  ListenShow Notes

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

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