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Hosted by Lynn Hoffmann & Eric Johnson · business · EN-CA · 52 episodes
Discussions on how real estate agents can build their business to a higher level. Designed for beginners to established agents, each episode includes discussions on a particular topic. Join Lynn Hoffmann and Eric Johnson, Leadership Team members with RE/MAX Escarpment Realty Inc. and RE/MAX Niagara Realty Ltd, as they share their knowledge and expertise.
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Signup to Generate a PitchThe Business of Real Estate is a business podcast hosted by Lynn Hoffmann & Eric Johnson, with 52 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
Lynn Hoffmann & Eric Johnson hosts The Business of Real Estate, a business show with 52 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #22
<p>In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson explore the technical and strategic world of commercial real estate with Neil Singh, a CCIM instructor and seasoned agent. They dive into why commercial real estate isn't necessarily "harder," but requires a completely different language rooted in numbers, ROI, and extensive due diligence.</p>
Episode #21
<p> In this episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Jennifer Johnson, Vice President of Sales at DealTrack, to break down one of the most overlooked—but critical—parts of real estate: transaction management.</p> <p >From compliance and audits to secure deposits and automation, this conversation dives into how modern transaction management systems are transforming the way realtors operate. Jennifer shares how DealTrack is helping agents, brokerages, lawyers, and mortgage professionals work together in one streamlined platform—improving efficiency, reducing risk, and creating a better experience for clients.</p> <p >You...
Episode #20
In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson sit down with Justine and Peter Woolcott to pull back the curtain on one of the most successful family-run real estate teams in Canada. Representing the third generation of a business legacy that started in the 1950s, Justine and Peter discuss how they have modernized their father's systematic approach to lead a team of 42 agents. The conversation focuses on: The Power of Systems: Why they run their team as a true business, using GoHighLevel and LMS platforms to ensure consistent training for every...
Episode #19
<p>In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson explore the radical transformation of real estate teams in the 2026 market. As the industry shifts, agents are looking for ways to tighten their business models, moving from traditional hierarchies to formal and informal partnerships.</p>
Episode #18
<p> In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson are joined by Emily Barry, a powerhouse team leader from the Niagara region who has successfully bridged the gap between traditional relationship-based real estate and cutting-edge technology. Emily pulls back the curtain on: The Transition to CEO: Moving from doing "everything myself" for ten years to leading a high-performing team by prioritizing agent development over control. The Husband-Wife Dynamic: How leveraging her husband Joe's background in accounting and data has created a "spreadsheet-driven" engine that fuels their marketing success. The AI Revolution: E...
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