Episode #6
The Power of Perspective | Leslie Leifer
Leslie Leifer runs marketing and product development for Prudent Publishing and The Gallery Collection. She has worked in IT, in marketing, in project management — a career she spent years assuming was evidence that she had no idea what she wanted. Then somebody asked her what her career goal was, told her there were only two answers available, and changed how she reads her own history. This conversation with host Mark Sephton covers the practical end of leading a brand: what real loyalty is made of and why "blind loyalty" is a different thing entirely, why she will not let her team ship a product that everyone else already sells, and the question she puts in front of every shiny new tool and AI idea before anyone is allowed to chase it. There is also the part of her leadership that came from the managers she never wants to resemble — including the promotion she was handed alongside a list of her faults. "It's about a team and a leader's a member of that team." ️ A new episode of The Female CEO podcast — female CEO insights and female founder interviews, every week.
