Who hosts The Free Toaster?

The Free Toaster is hosted by thefreetoaster. They have published 91 episodes. The show covers business, with a marketing focus.

What has The Free Toaster covered recently?

Recent episodes include "E059 - Allstate's TCPA Win, the AI Ad Problem, and LinkedIn Riffing - With John Henson From Henson Legal", "E058 - Cash Flow Data at The Marketing Stage - How Engine by Gen & Prism Data Are Helping Marketers Unlock Cash Flow Underwriting", and "Updates on the Summit in SF on Sept 23rd: Speakers, Topics, Other Logistics". The latest went out on 2 Oct 2026 and ran about 35 minutes. Reading two or three of these before pitching is the fastest way to see what the show actually books.

How often does The Free Toaster publish?

The Free Toaster publishes about twice a week, a median of 4 days between episodes. Episodes average about 30 minutes. The back catalogue stands at 91 episodes. A show on this cadence plans ahead, so pitch earlier rather than closer to the date you want.

How hard is it to get booked on The Free Toaster?

For The Free Toaster, Booking Probability sits at 34/100, Listen Score at 27/100, and the guest bar is around 80/100. The show has not signalled guest openness recently, which raises the bar on relevance. A verified contact is on file.

Who should pitch The Free Toaster?

The Free Toaster covers affiliate marketing, consumer lending, fintech, lending, so guests who can speak to those specifically fit best. Lead with a specific result you can describe in numbers rather than a job title, and tie it to something the show has already covered.

business

The Free Toaster

Hosted by thefreetoaster · business · EN · 91 episodes

Apple Podcasts Website

About this Podcast:

The Free Toaster is your best resource at the intersection of marketing, lending, and fintech. We deliver news, data, and insights to help you acquire more customers.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

34%

Guest openness

Selective

Verified email on file

80/100

Required Score

Signup to Generate a Pitch

What is The Free Toaster?

The Free Toaster is a business podcast hosted by thefreetoaster, with 91 episodes on record and a Required Pod Score of 80.

About the host

thefreetoaster hosts The Free Toaster, a business show with 91 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Episode #92
E059 - Allstate's TCPA Win, the AI Ad Problem, and LinkedIn Riffing - With John Henson From Henson Legal
Oct 2, 202635 min
John Henson of Henson Legal is back for his 2nd time on The Free Toaster Podcast. We start with a recent 7th Circuit TCPA case. 2 Allstate agents hired a live-transfer vendor, Transfer Kings, that wasn't on Allstate's approved list. When the lawsuit landed, Allstate investigated, confirmed the vendor was never approved, and barred every agency from using it. That quick response is what kept Allstate from being held vicariously liable. Then we get into "quantum finance," where you tell an LLM what you need and the loan or card just shows up. John explains why lenders are hesitant to advertise inside ChatGPT and Claude, and why it feels a lot like the YouTube brand safety mess from years ago. We close on growth. John breaks down how his practice wins clients and why he thinks showing up in AI search is mostly old-school SEO. In this episode PART 1 How Allstate avoided ratifying a vendor's bad calls What to ask a downstream partner after a TCPA suit lands Why the death of the keyword makes generative ads risky for lenders Stale offers and brand safety in LLM answers PART 2 John's growing AI voice practice (15 platform clients and counting) Why a sharper LinkedIn headline beat chasing viral posts Clients who found John through ChatGPT and Claude ***** Sign Up For Our Newsletter The Free Toaster Newsletter ships every Wednesday at www.thefreetoaster.com , curating the biggest stories at the intersection of consumer lending, marketing, and technology. ****** Support Our Content By Supporting Our Sponsors: Bulldog Media Group: Bulldog Media Group is a leading performance marketing company that specializes in online customer acquisition for clients in the financial services industry. Since 2000, they have focused on financial services digital marketing as their core niche. https://www.bulldogmediagroup.com/ Fintel Connect Drive thousands of new accounts and billions in deposits with the only partner marketing solution built for fintech and banking – your all-in-one affiliate platform, partner network, agency, and marketing compliance engine. https://partner.fintelconnect.com/get-to-know-fintel-connect?utm_campaign=13897733-2025%20Partners&utm_source=The%20Free%20Toaster&utm_medium=podcast Spinwheel: Reduce friction in your lending application with just two fields—phone number and birthdate. Spinwheel’s APIs boost application rates by 20-30% while also providing real-time credit data and seamless payment processing. Want to see it in action? Connect with their Head of Growth for a demo! https://spinwheel.io/partner/?utm_source=freetoaster&utm_medium=podcast&utm_campaign=aug New Market Growth (Carlos’ agency) NMG focuses on building affiliate marketing programs for consumer lenders. www.newmarketgrowth.com
Listen Show Notes
Episode #91
E058 - Cash Flow Data at The Marketing Stage - How Engine by Gen & Prism Data Are Helping Marketers Unlock Cash Flow Underwriting
Sep 23, 202633 min
Today we sit with James Brandon, Head Of Product at Prism Data and David Friermor, Director Of Product Management at Engine by Gen. Together, they share their newly announced product partnership that helps lenders access cash flow underwriting data at the marketing stage. If you were at The Affiliate Marketing Summit for Lenders and Publishers in SF on September 23rd, 2026, you heard the announcement live. In today's episode, you'll get an inside look at how it works from the leaders who built it.
Listen Show Notes
Episode #90
Updates on the Summit in SF on Sept 23rd: Speakers, Topics, Other Logistics
Aug 28, 20266 min
You can learn more about the event and request an invitation here: The Affiliate Marketing Summit for Lenders & Publishers September 23rd San Francisco, CA events.thefreetoaster.com
Listen Show Notes
Episode #89
E057 - Inside the Happen Bank Rebrand With Mark Elliot, Chief Customer Officer at Happen Bank
Aug 24, 202641 min
On June 22, LendingClub became Happen Bank. Mark Elliot , Chief Customer Officer, ran point on it. He joined the company 3 years ago and asked Scott Sanborn about the name in his very first conversation. The business had already moved from peer-to-peer lending marketplace to multi-product digital bank. The name hadn't caught up. If you're a performance marketer who's never sat on the front lines of a rebrand, this one's for you. What we get into 1. How the naming process actually worked. Over 100 candidates, cut down by trademark and domain availability, then narrowed to 6 finalists through research with existing customers and the motivated middle segment. Respondents saw the names in print only. No logos, no colors. 2. Why "bank" stayed in the name. The research came back at 100% on this one, and some of their own customers didn't know LendingClub was a bank. 3. How they de-risked distribution. They tested the new color palette and new brand language under the old LendingClub name before the switch, seeded the market months in advance, and still run "Happen Bank, formerly LendingClub" across their touchpoints today. Mark explains what he'd tell any digital lender about working with affiliates and marketplaces through the transition. 4. The 6-month build. What started January 2 and shipped in June, including the move from NYSE to Nasdaq, a 1-month marketing freeze with an escalation process, and the asset audit that turned into spring cleaning. 5. The line item they underestimated: email. Deposit servicing, debit card servicing, applications in flight. AI capabilities improved fast enough during the project to absorb the overage and keep the budget intact. 6. What Mark's watching now. Daily search volume crossover between the old and new brand, plus a custom quarterly brand health survey built for the motivated middle instead of gen pop. 7. And the advice for any CMO convinced the name is what's broken. Mark's answer starts with GEICO. ***** Are you an affiliate marketing leader at a consumer lender or publisher!? If so, we have an event for you! The Affiliate Marketing Summit For Lenders & Publishers Sponsored by Experian, Engine by Gen, Prism Data, Tare.io, EXL, and ICS San Francisco - September 23rd The Exploratorium 150-person, curated room 101 seats are now filled. 48 seats left! Learn more and request an invitation: events.thefreetoaster.com ***** Sign Up For Our Newsletter The Free Toaster Newsletter ships every Wednesday at www.thefreetoaster.com , curating the biggest stories at the intersection of consumer lending, marketing, and technology. ****** Please Support Our Sponsors! Fintel Connect Drive thousands of new accounts and billions in deposits with the only partner marketing solution built for fintech and banking – your all-in-one affiliate platform, partner network, agency, and marketing compliance engine. https://partner.fintelconnect.com/get-to-know-fintel-connect?utm_campaign=13897733-2025%20Partners&utm_source=The%20Free%20Toaster&utm_medium=podcast Spinwheel: Reduce friction in your lending application with just two fields—phone number and birthdate. Spinwheel’s APIs boost application rates by 20-30% while also providing real-time credit data and seamless payment processing. Want to see it in action? Connect with their Head of Growth for a demo! https://spinwheel.io/partner/?utm_source=freetoaster&utm_medium=podcast&utm_campaign=aug Bulldog Media Group: Bulldog Media Group is a leading performance marketing company that specializes in online customer acquisition for clients in the financial services industry. Since 2000, they have focused on financial services digital marketing as their core niche. https://www.bulldogmediagroup.com/ New Market Growth (Carlos’ agency) NMG focuses on building affiliate marketing programs for consumer lenders. www.newmarketgrowth.com
Listen Show Notes
Episode #88
News Pod #32 - Avant & NASCAR Deal, bunq denied US Bank Charter, and Checkr acquires Truv
Aug 22, 202612 min
Carlos riffs solo on 3 stories from this week's News Edition... https://www.thefreetoaster.com/p/avant-goes-racing-stripe-goes-shopping ***** Are you an affiliate marketing leader at a consumer lender or publisher!? If so, we have an event for you! The Affiliate Marketing Summit For Lenders & Publishers Sponsored by Experian, Engine by Gen, Prism Data, Tare.io, EXL, and ICS San Francisco - September 23rd & 24th The Exploratorium 150-person, curated room 88 seats are now spoken for. 49 seats left! Learn more and request an invitation: events.thefreetoaster.com ***** Sign Up For Our Newsletter The Free Toaster Newsletter ships every Wednesday at www.thefreetoaster.com , curating the biggest stories at the intersection of consumer lending, marketing, and technology. ****** Please Support Our Sponsors! Bulldog Media Group: Bulldog Media Group is a leading performance marketing company that specializes in online customer acquisition for clients in the financial services industry. Since 2000, they have focused on financial services digital marketing as their core niche. https://www.bulldogmediagroup.com/ Spinwheel: Reduce friction in your lending application with just two fields—phone number and birthdate. Spinwheel’s APIs boost application rates by 20-30% while also providing real-time credit data and seamless payment processing. Want to see it in action? Connect with their Head of Growth for a demo! https://spinwheel.io/partner/?utm_source=freetoaster&utm_medium=podcast&utm_campaign=aug Fintel Connect Drive thousands of new accounts and billions in deposits with the only partner marketing solution built for fintech and banking – your all-in-one affiliate platform, partner network, agency, and marketing compliance engine. https://partner.fintelconnect.com/get-to-know-fintel-connect?utm_campaign=13897733-2025%20Partners&utm_source=The%20Free%20Toaster&utm_medium=podcast New Market Growth (Carlos’ agency) NMG focuses on building affiliate marketing programs for consumer lenders. www.newmarketgrowth.com
Listen Show Notes

Guest Appearances

Recent guests on The Free Toaster. Study who booked and why before you pitch.

James Brandon

Prism Data

David Friermor

Engine by Gen

Mark Elliot

Happen Bank

Nicky Senyard

Fintel Connect

Advertisers on this show

Sponsor detection runs nightly. Check back soon.

Best industries to pitch The Free Toaster for

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

businessstrong

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.

Podcasts like The Free Toaster

All podcasts More business Top in US Top 100 by Booking Probability Booking Probability Index How scoring works How to get on podcasts

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FAQs

Every question we get asked before
someone starts their trial.

If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.

What is the difference between Founder Solo and Founder Pro?

Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.

How do agency tiers work?

Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.

What is a talent profile?

A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

Episode #89

E057 - Inside the Happen Bank Rebrand With Mark Elliot, Chief Customer Officer at Happen Bank

Aug 24, 202641 min

On June 22, LendingClub became Happen Bank. Mark Elliot , Chief Customer Officer, ran point on it. He joined the company 3 years ago and asked Scott Sanborn about the name in his very first conversation. The business had already moved from peer-to-peer lending marketplace to multi-product digital bank. The name hadn't caught up. If you're a performance marketer who's never sat on the front lines of a rebrand, this one's for you. What we get into 1. How the naming process actually worked. Over 100 candidates, cut down by trademark and domain availability, then narrowed to 6 finalists through research with existing customers and the motivated middle segment. Respondents saw the names in print only. No logos, no colors. 2. Why "bank" stayed in the name. The research came back at 100% on this one, and some of their own customers didn't know LendingClub was a bank. 3. How they de-risked distribution. They tested the new color palette and new brand language under the old LendingClub name before the switch, seeded the market months in advance, and still run "Happen Bank, formerly LendingClub" across their touchpoints today. Mark explains what he'd tell any digital lender about working with affiliates and marketplaces through the transition. 4. The 6-month build. What started January 2 and shipped in June, including the move from NYSE to Nasdaq, a 1-month marketing freeze with an escalation process, and the asset audit that turned into spring cleaning. 5. The line item they underestimated: email. Deposit servicing, debit card servicing, applications in flight. AI capabilities improved fast enough during the project to absorb the overage and keep the budget intact. 6. What Mark's watching now. Daily search volume crossover between the old and new brand, plus a custom quarterly brand health survey built for the motivated middle instead of gen pop. 7. And the advice for any CMO convinced the name is what's broken. Mark's answer starts with GEICO. ***** Are you an affiliate marketing leader at a consumer lender or publisher!? If so, we have an event for you! The Affiliate Marketing Summit For Lenders & Publishers Sponsored by Experian, Engine by Gen, Prism Data, Tare.io, EXL, and ICS San Francisco - September 23rd The Exploratorium 150-person, curated room 101 seats are now filled. 48 seats left! Learn more and request an invitation: events.thefreetoaster.com ***** Sign Up For Our Newsletter The Free Toaster Newsletter ships every Wednesday at www.thefreetoaster.com , curating the biggest stories at the intersection of consumer lending, marketing, and technology. ****** Please Support Our Sponsors! Fintel Connect Drive thousands of new accounts and billions in deposits with the only partner marketing solution built for fintech and banking – your all-in-one affiliate platform, partner network, agency, and marketing compliance engine. https://partner.fintelconnect.com/get-to-know-fintel-connect?utm_campaign=13897733-2025%20Partners&utm_source=The%20Free%20Toaster&utm_medium=podcast Spinwheel: Reduce friction in your lending application with just two fields—phone number and birthdate. Spinwheel’s APIs boost application rates by 20-30% while also providing real-time credit data and seamless payment processing. Want to see it in action? Connect with their Head of Growth for a demo! https://spinwheel.io/partner/?utm_source=freetoaster&utm_medium=podcast&utm_campaign=aug Bulldog Media Group: Bulldog Media Group is a leading performance marketing company that specializes in online customer acquisition for clients in the financial services industry. Since 2000, they have focused on financial services digital marketing as their core niche. https://www.bulldogmediagroup.com/ New Market Growth (Carlos’ agency) NMG focuses on building affiliate marketing programs for consumer lenders. www.newmarketgrowth.com

Listen Show Notes

Every question we get asked before
someone starts their trial.

If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.

What is the difference between Founder Solo and Founder Pro?

How do agency tiers work?

What is a talent profile?

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

The Free Toaster

About this Podcast:

Pitch Analysis

What is The Free Toaster?

About the host

Recent episodes

E059 - Allstate's TCPA Win, the AI Ad Problem, and LinkedIn Riffing - With John Henson From Henson Legal

E058 - Cash Flow Data at The Marketing Stage - How Engine by Gen & Prism Data Are Helping Marketers Unlock Cash Flow Underwriting

Updates on the Summit in SF on Sept 23rd: Speakers, Topics, Other Logistics

E057 - Inside the Happen Bank Rebrand With Mark Elliot, Chief Customer Officer at Happen Bank

News Pod #32 - Avant & NASCAR Deal, bunq denied US Bank Charter, and Checkr acquires Truv

Guest Appearances

James Brandon

David Friermor

Mark Elliot

Nicky Senyard

Advertisers on this show

Best industries to pitch The Free Toaster for

Podcasts like The Free Toaster

Every question we get asked beforesomeone starts their trial.

The Free Toaster

About this Podcast:

Pitch Analysis

What is The Free Toaster?

About the host

Recent episodes

E059 - Allstate's TCPA Win, the AI Ad Problem, and LinkedIn Riffing - With John Henson From Henson Legal

E058 - Cash Flow Data at The Marketing Stage - How Engine by Gen & Prism Data Are Helping Marketers Unlock Cash Flow Underwriting

Updates on the Summit in SF on Sept 23rd: Speakers, Topics, Other Logistics

E057 - Inside the Happen Bank Rebrand With Mark Elliot, Chief Customer Officer at Happen Bank

News Pod #32 - Avant & NASCAR Deal, bunq denied US Bank Charter, and Checkr acquires Truv

Guest Appearances

James Brandon

David Friermor

Mark Elliot

Nicky Senyard

Advertisers on this show

Best industries to pitch The Free Toaster for

Podcasts like The Free Toaster

Every question we get asked beforesomeone starts their trial.

Every question we get asked before
someone starts their trial.

Every question we get asked before
someone starts their trial.