The Growth Hour

The no-BS podcast to scaling startups and growing revenue and businesses.

The Growth Hour is a business podcast hosted by XLSIOR, with 9 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

XLSIOR hosts The Growth Hour, a business show with 9 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #9

  Ep 9 - Mikhail Chernyshev: Purpose-driven marketing & scaling unicorns

  May 8, 202554 minS0

  <p>In this episode, we sit down with Mikhail Chernyshev, Global Brand Director at InDrive, the ride-hailing unicorn reshaping emerging markets. Mikhail shares his journey from growing Dodo Pizza into an international franchise to leading brand at VK and now InDrive.</p><p>We dive into:</p>How to build purpose-driven marketing that actually convertsWhat it takes to sell your vision to a CFO and secure brand budgetsWhy founders need personal brand marketing—and how to do it rightWhat growing a global brand from Russia really looked likeLessons from scaling Dodo Pizza beyond bordersThe mindset shift from startup to unicorn<p>...

  Listen
• 

  Episode #8

  Ep 8- Sandra Idjoski: Getting to first 10k users

  Apr 16, 20251h 8mS0

  <p>Co-founder of Collabwriting, Sandra Idjoski shares how are they growing their startup in real-time. </p><p>Collabwriting is a Serbian startup founded in 2021 by Sandra Idjoski and Ivan Ralic, boasting over 6,000 weekly active users. Startup offers a browser extension designed to enhance online research and collaboration by allowing users to highlight, comment on, and organize content from the web. Additionally, it features an AI assistant called "Research Copilot" to help locate research papers on various topics.​</p><p>In April 2024, Collabwriting raised €1.1 million in a seed funding round led by SMOK Ventures, with participation from Underline Ventures, Credo Ventures, Start...

  Listen
• 

  Episode #7

  Vukasin Vukosavljevic: From Consultant to CMO at HeyReach & Scaling Lemlist to $13.5M ARR

  Mar 21, 20251h 2mS0

  <p>In this episode, Vukasin, shares his extensive experience in growth marketing, particularly his journey with Lemlist, where he was the first hire and played a crucial role in scaling the company to $13.5 million in ARR. He also touches on his most recent transition from growth consultant to CMO at HeyReach, highlighting the evolution of outbound marketing strategies. He discusses the importance of community, customer feedback, collaboration between marketing, sales, and customer support and organic growth strategies in building a successful brand. </p><p><br>Takeaways</p>Growth marketing is directly tied to revenue KPIs.Brand building starts from day o...

  Listen
• 

  Episode #6

  Episode 6: Marija Ilić: Scaling Gaming Startups Globally, TwoDesperados Founder, Startup Mentorship

  Feb 26, 202557 minS0

  <p>In this episode, we have one of the most prominent executives, founders, and advisor in the gaming industry - Marija Ilic. She is a mentor at Google for Startups Accelerator, previously co-founded TwoDesperadors gaming company, and President of the board at the Serbian Gaming Association. She discusses the challenges of product development in gaming, the 60-30-10 rule for game design and explains the significance of creating a vertical slice for testing. She delves into the complexities of self-publishing in the gaming industry, the importance of user retention and analytics, and the value of user feedback in improving game...

  Listen
• 

  Episode #5

  Ep 5: Raiffeisen Bank & PandaDoc - Building Products People Want, Customer Retention & Loyalty

  Feb 13, 20251h 4mS0

  <p>In this episode, we hosted Kseniya Strelnikova, Product Director at Raiffeisen Bank, who went from being a teacher to one of the best product experts in fintech. We discussed how to build products people actually need and how to use customer loyalty to grow revenues. Ksenia discusses the challenges faced in a regulated environment, strategies for global expansion, and the critical nature of customer retention as a growth driver. Together we dig into effective loyalty programs (hint, these are not what you expect) for reducing customer acquisition costs and enhancing customer retention. Furthermore, we explore the importance of customer...

  Listen

Recent guests on The Growth Hour. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.