Welcome to The Higher Education Circuit, your backstage pass to the minds shaping the future of student recruitment and enrollment.From emerging trends in enrollment marketing to the latest in CRM, AI, and student experience — each episode brings you honest conversations with enrollment leaders, edtech innovators, and decision-makers driving transformation across higher education.
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What is The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth?
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth is a education podcast hosted by Meritto, with 16 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
About the host
Meritto hosts The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth, a education show with 16 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
Building AI-ready universities in Malaysia
Aug 18, 202658 min
What does it take for AI to create real value in higher education? In this episode of The Higher Education Circuit, powered by Meritto, higher education leaders explored how Malaysian universities can move beyond isolated AI initiatives and use intelligence more effectively across recruitment, student engagement, and institutional decision-making. Recorded as part of #EducationCircuitByMeritto, the conversation looked at why connected data, systems, and student journeys matter when putting AI into practice. Tune in for grounded perspectives on where AI can make a difference, what universities need to prioritise, and how institutions can move from experimentation to meaningful impact.
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
What a connected, AI-powered student journey looks like in Malaysia
Jul 29, 202658 min
In this episode of The Higher Education Circuit, powered by Meritto, we sat down with Syriac Nellikunnel Devasia, Professor and Dean at Perdana University, Prof. Ts. Dr. Aida Mustapha, Professor at Universiti Tun Hussein Onn Malaysia, and Faiz Varsi, Director – Southeast Asia at Meritto. Recorded as part of #EducationCircuitByMeritto, this episode explores how student expectations in Malaysia are evolving, where AI is making a difference across the journey from inquiry to enrolment and beyond, and what it takes to connect it all into one seamless student experience. Tune in for grounded insights on how universities can make AI a strategic advantage.
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
Transnational education that wins student trust and global demand | Prof. Rick Bennett, British University Vietnam
Mar 19, 20261h 13m
In the latest edition of #EducationCircuitByMeritto, we sat down with Prof. Rick Bennett, Deputy Vice-Chancellor and Vice-President at British University Vietnam (BUV), to discuss what it takes for universities to build credible transnational education models across Southeast Asia. As international institutions expand beyond their home countries, delivering a global degree alone is no longer enough. This conversation explored how academic governance, cross-border partnerships, institutional alignment, and student experience shape trust in international education. Watch the full episode for practical insights on how universities can scale transnational programs while maintaining strong academic standards and long-term student trust.
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
Trust as the new enrollment currency in Malaysia | May Tan Mullins, University of Reading Malaysia
Feb 27, 202637 min
In the latest episode of The Higher Education Circuit , powered by Meritto, we sat down with May Tan Mullins, Provost and CEO of the University of Reading Malaysia, to understand how international universities can build credibility beyond rankings in emerging markets. Recorded as part of #EducationCircuitByMeritto, this episode highlights why governance, academic standards, admissions, communication, and student experience must work together to deliver on institutional promises. Tune in for clear, practical insights on turning global reputation into lasting local trust.
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
A UAE leader’s guide to education undergraduate
Feb 27, 202642 min
In the latest episode of The Higher Education Circuit , powered by Meritto, we sat down with Dr. Lolowa AlMarzooqi, Associate Vice Provost for Undergraduate Education at NYU Abu Dhabi, for a focused discussion on institutional leadership in undergraduate education. Recorded as part of #EducationCircuitByMeritto, this episode explores how universities can strengthen governance, align academic policy, and create better coordination between admissions and academics to support outcomes at scale. Tune in for real-world perspectives on leading undergraduate education in a rapidly evolving UAE landscape.
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