
Episode #69
[ FOUNDER SERIES ] : MATT HALL | TRUFIT CUSTOMS
What happens when you see an outdated problem in sports and decide to completely rethink it? We sat down with Matt Hall, Founder & CEO of TRUFIT Customs, to break down the journey behind building a sports technology company focused on making professional-grade custom-fit products more accessible to athletes at every level. Matt and the TRUFIT team took a process that was traditionally expensive, time-consuming and difficult to scale and built a digitally driven system around 3D scanning, digital design and advanced manufacturing. What started with custom-fit mouthguards has grown into something much bigger. TRUFIT has expanded its presence across the NFL, NHL, NCAA, PLL, UFC and other areas of elite sports, while continuing to develop new custom-fit products. Matt's journey has also taken TRUFIT to Shark Tank, where he secured a $750,000 deal with investor Rashaun Williams — another major step in scaling the vision. But this conversation isn't just about building a company. It's about identifying a real problem. Betting on an idea. Building the technology and systems behind it. Earning trust from athletes and organizations. And ultimately trying to change the standard for how athletes protect themselves and perform. This is the story behind the product. This is the story behind the founder. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.






