The Perfume Making Podcast

Discover the captivating art of perfumery and learn how to turn your passion into a business. Join Karen as she shares step-by-step instructions and occasional interviews, guiding you through the intricacies of fragrance creation.This podcast goes beyond the technical aspects of perfumery. Explore the fascinating connections between scent, mindset, and wellbeing. Learn about scent psychology, meditation practices, and the profound impact of fragrances on our emotions and overall wellness.Whether you're interested in natural perfumery, commercial perfumery, or starting your own venture, Karen provides valuable insights and business advice to help you succeed. Unleash your creativity, tap into your senses, and discover the secrets of this enchanting world.Start creating your signature scents today and unlock the transformative power of fragrance in your life.

The Perfume Making Podcast is a education podcast hosted by Karen Gilbert, with 126 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Karen Gilbert hosts The Perfume Making Podcast, a education show with 126 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #126

  Done with Hustle? - Building a Stronger Perfume Business That Won’t Burn You Out in 2026

  Jan 4, 202640 minS0

  <p>This isn’t the usual New Year’s episode about planning, vision boards, and big 2026 goals. Instead, Karen looks at what happens when you actually need to do less, and how that can be the key to building a more robust perfume or creative business that doesn’t burn you out.</p><p>She talks honestly about overcommitting (including with AI‑fuelled planning), why she’s simplifying her offers and pressing pause on some things, and how she’s re‑shaping her work around the life she is actually living.</p><p>If you’re tired of the constant hustle but still...

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  Episode #125

  Layering Like a Pro (or a Rebel): From TikTok Hacks to Indie Perfume

  Dec 14, 202547 minS0

  <p>Ever wondered why everyone’s suddenly talking about layering their favourite scents? In this special year-end episode, Karen dives into the layered world of fragrance - examining the trend that’s gone from perfume-enthusiast secret to must-try for, indie creators, everyday scent lovers and brands. Discover how scent layering is shaking up traditions, what it means for your personal perfume wardrobe, and why this mix-and-match approach is more than just a passing fad. </p> <p>KEY TAKEAWAYS </p> Scent layering isn’t a passing fad, it’s transforming how we wear perfume, from “one signature scent” to full fragrance wardrobes. ...

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  Episode #124

  Don’t Sell Yourself Short! Building a Perfume Business Without the Discount Spiral

  Dec 7, 202530 minS0

  <p>It’s easy to think that the best way to stay ahead in business is by watching your competitors and lowering your prices when they do. But as Karen explains in this episode, that common fear-driven reaction often backfires. Responding to competition by undercutting your value can leave you overwhelmed, undervalued, and unsure of your direction.</p> <p>Karen breaks down why “cheaper” is rarely the answer, how to build a business rooted in confidence and authenticity, and what it really takes to attract the right customers, whether you’re a perfumer or creative entrepreneur.</p> <p>KEY TAKEAWAYS </p> Do...

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  Episode #123

  Making a Mod: Embracing Iteration in Perfume Making and Doing It Right

  Nov 30, 202526 minS0

  <p>This week Karen follows on from the conversation she had about learning to evaluate your perfumes. She covers something that is done as a matter of course in the industry. It's something a lot of people, especially when they're new, don't really get - making more than one version of your fragrance. Or, in industry terms, making a mod.</p> <p>Karen explains why learning to be patient and tweaking your perfume gradually is an essential skillset and how to perfect the art of iteration.</p> <p>KEY TAKEAWAYS </p> <p>Feeling disappointed with your first perfume draft is n...

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  Episode #122

  Evaluating Your Fragrances: How to Judge Your Scent Like a Professional

  Nov 23, 202531 minS0

  <p>Do you really know if your fragrance works? Or are you just hoping for compliments? In this episode, Karen reveals why friends and family are not likely to be giving you the feedback you really need. She shares the essential steps needed to truly evaluate your perfume - like a pro. Karen takes you through setting a clear brief and mastering technical checkpoints. She shares the tools and mindset that separate hobbyists from serious creators. </p> <p>Tune in to transform the way you judge your scents and take yourself one step closer to making fragrances that always deliver.</p...

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