
Episode #2
Lisa Petermann, Chief Patient Experience Officer at Roche Canada
In this week’s episode, Jonathan Gwillim was joined by, Lisa Petermann, Chief Patient Experience Officer at Roche Canada. In this open and inspiring discussion, Lisa shares how patient engagement can move beyond a dedicated function and become part of how an entire organisation thinks and works. From her own journey into healthcare and the role of lived experience, to influencing teams to build meaningful patient partnerships, Lisa shares what it takes to embed the patient voice across pharma. Lisa also discusses the importance of courageous leadership, the growing role of AI in healthcare, and why the next step for industry is not simply listening to patients, but involving them as genuine partners in shaping what comes next. This episode of The PharmaBrands Podcast is hosted by Jonathan Gwillim and Produced by Chess Originals.

