
Episode #232
232 | 5 Hot Takes on Wedding Planner Branding: What the Industry Keeps Getting Wrong
Text the Wedding Planning Hotline Many pros in the wedding industry has "good branding" — but good branding and memorable branding are not the same thing. In this episode, Desirée shares five honest takes on wedding planner branding: why the most common brand choices are forgettable, what it means to look different enough to command higher prices, the problem with the word "luxury," why styled shoots don't do what you think they do, and why playing it safe is the most expensive branding decision you can make. If your brand has started to feel like everyone else's, or you're ready to charge more and want to know if your visuals can actually support it, this episode is for you. Links Mentioned in the Episode Find the Full Shownotes Here Work with Desiree for business coaching and mentorship

